Tuesday, October 6, 2015

Canada Military News: Canada's Natural Resources as World's 2nd largest country and last Nature home on the planet is staggering - GETCHA CANADA ON FOLKS - come visit, study and stay-GETCHA NOVA SCOTIA ON... /Oct 8- Canada named most respected country in the world


QUOTE:  
Not only is it the land of maple syrup and ice hockey, but Canada can now lay claim to being the most respected country in the world.
This is the fourth time in the past five years that the country has claimed top honours, after slipping to second place behind Switzerland last year.
A recent poll has found that many foreigners consider Canada to have an effective government, a high level of development and the best quality of life over any country in the world.


Canada named world's most well-respected country in the world by holidaymakers... but the UK and US fail to crack the top 10
  • Findings included in the Reputation Institute's Country Reptrak Survey
  • More than 50 nations were ranked by an online panel of over 48,000 people
  • Norway, Sweden, Switzerland and Australia rounded out the top five

http://www.dailymail.co.uk/travel/travel_news/article-3168005/Canada-named-world-s-respected-country-holidaymakers-UK-fail-crack-10.html#ixzz3nzAI7IYO



MOST RESPECTED COUNTRIES: 

1. Canada - 78.1
2. Norway - 77.1
3. Sweden - 76.6
4. Switzerland - 76.4
5. Australia - 76.3
6. Finland - 75.1
7. New Zealand - 75
8. Denmark - 74.5
9. Netherlands - 73.7
10. Belgium - 72.3

CLASSIFIED- O CANADA



---------------------------------
Country Pasture/Forage Resource Profile
Canada


by
Duane McCartney

1.INTRODUCTION
2.SOILS AND TOPOGRAPHY

Topography
Soils
3.CLIMATE AND AGRO-ECOLOGICAL ZONES

Climate
   Temperatures
   Rainfall
   Snowfall
Agro-ecological zones
   Forest regions
   Grasslands
4.RUMINANT LIVESTOCK PRODUCTION SYSTEMS

The beef industry
The dairy industry
Sheep production
5.THE PASTURE AND RANGE RESOURCE

Vegetation zones
   Arctic tundra
   Boreal Forest
   Deciduous Forest - Eastern Canada
   Mountain Cordilleras - Western Canada
Grassland biome - the prairie
   The Aspen Parkland
   Fescue Prairie
   Mixed Prairie
   Tallgrass prairie
Hay harvesting and winter feeding systems
Annual cereals for forage
Forages for domestic and export markets
Pedigree seed production
6.OPPORTUNITIES FOR IMPROVEMENT OF PASTURE RESOURCES
7.RESEARCH AND DEVELOPMENT ORGANIZATIONS AND PERSONNEL

Technology transfer
8.REFERENCES
9.CONTACTS

1. INTRODUCTION
Canada is the world's second largest country after Russia, covering approximately 10 000 000 km2 and extends 5 500 km between the Atlantic and Pacific Oceans and 4 600 km north from the USA border to the Arctic - see Figure 1 (McCartney and Horton, 1997, Canada 2011). Canadians have a wealth of natural and agricultural resources; from the spectacular mountains of the west, through the grain and grazing areas of the prairies, to the forests and rivers of the Canadian Shield and finally to the historic farmlands of eastern Canada. The variable topography, the Great Lakes, and the surrounding oceans influence climate, vegetation, and demographics. About 90% of Canada is uninhabited with 90% of Canadians living within 500 km of the USA border which is 8 890 km in length. About 60% of Canadians live in southern Ontario and Quebec. Canada contains vast expanses of wilderness to the north and has the world's longest coastline: 202 080 km. Even though Canada is the second largest country in the world it has about the same population as the state of California, USA, which is one-twentyfifth its size. According to the World Factbook the estimated population in July 2011 was 34 030 589 with a growth rate of 0.794%.
Figure 1. Map of Canada (World Factbook)
[Click to view full image]
Canada contains a mixture of diverse national and cultural groups. At the time of Canada’s first census, in 1871, about half the population was British and nearly one-third was French. Since that time the proportion of Canadians of British and French ancestry has dropped to about one-fourth each, as more have arrived from other countries in Europe, Southeast Asia and Latin America. Because immigrant groups have tended to settle in particular locales, they generally have retained their cultural identity. For example, Ukrainians largely migrated to the Prairie Provinces where the land and climate were similar to their homeland, and many Dutch settled on the flat, fertile farmlands of south western Ontario. Many Chinese, Portuguese, Greeks, and Italians have settled in specific sections of large cities, particularly Toronto, Montreal, and Vancouver.

The mix of ethnic groups differs greatly from province to province. The proportion of people claiming ancestry from the British Isles ranges from about two-thirds in Newfoundland and Labrador to less than 5% in Quebec; the proportion of people of French descent ranges from a majority in Quebec to a low percent in the rest of Canada. More than one-third of Canadians identify themselves as being of mixed, or “multiple” origins. Since the latter part of the 20th century, Asian immigration, notably Chinese, has increased dramatically, accounting for about half of all immigrants during the 1990s.

The early settlement and growth of Canada depended on exploiting and exporting the country’s vast natural resources. During the 20th century, manufacturing industries and services became increasingly important. By the end of the 20th century, agriculture and mining accounted for less than 5% of Canada’s labour force, while manufacturing stood at one-fifth and services, including transportation, trade, finance, and other activities, employed nearly three-fourths of the workforce.
Canada’s economy is dominated by the private sector, though some enterprises (e.g., postal services, some electric utilities, and some transportation services) have remained publicly owned. During the 1990s some nationalized industries were privatized. Canadian agriculture is firmly private, but it has come to depend on government subsidies in order to compete with the highly subsidized agricultural sectors of the European Union (EU) and the USA. Several marketing boards for specific farm commodities practice supply management and establish floor prices.

A land of vast distances and rich natural resources, Canada became a self-governing dominion in 1867 while retaining ties to the British crown. Economically and technologically, the nation has developed in parallel with the US, its neighbour to the south across an unfortified border. Canada faces the political challenges of meeting public demands for quality improvements in health care, and education, social services, and economic competitiveness, as well as responding to the particular concerns of predominantly francophone Quebec. Canada also aims to develop its diverse energy resources while maintaining its commitment to the environment.

Canada is made up of ten provinces and three territories (see Figure 2) Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland and Labrador, Northwest Territories, Nova Scotia, Nunavut, Ontario, Prince Edward Island, Quebec, Saskatchewan, Yukon Territory. The capital of Canada is located in Ottawa, Ontario. On 1 July 1867, Canada became independent from the union of British North American colonies. The Constitution Act of 1867, created a federation of four provinces, and the Constitution Act of 1982, transferred formal control over the constitution from Britain to Canada, and added a Canadian Charter of Rights and Freedoms.
Figure 2. Map of Canada showing provinces and capitals
[Click to view full image]
The Canadian legal system is based on English common law, except in Quebec, where the civil law system is based on French law (Napoleonic Code). The main difference between Canada and the USA is the form of government. The head of state for Canada is Queen Elizabeth II represented by the Governor General while the head of government or Parliament is the Prime Minister. The cabinet or federal ministry is chosen by the prime minister usually from among the elected members of his own party sitting in Parliament.
The Governor General is appointed by the monarch on the advice of the prime minister for a five-year term; following legislative elections. The leader of the majority party or leader of the majority coalition in the House of Commons is generally designated prime minister by the Governor General
Parliament consists of the Senate (105 seats; members appointed by the Governor General on the advice of the Prime Minister and serve until 75 years of age) and the House of Commons (308 seats; members elected by direct, popular vote to serve a maximum of five-year terms).
Canada is a vast nation with a wide variety of geological formations, climates, and ecological systems. It has rain forest, prairie grassland, deciduous forest, tundra, and wetlands. Canada has more lakes and inland waters than any other country. It is renowned for its scenery, which attracts millions of tourists each year. On a per-capita basis, its resource endowments are the second richest in the world after Australia.

2. SOILS AND TOPOGRAPHY
Topography

Figure 3. Relief map of Canada
[Click to view full image]
Canada's topography is dominated by the Canadian Shield, an ice-scoured area of Precambrian rocks surrounding Hudson Bay and covering half the country. This vast region, with its store of forests, waterpower, and mineral resources, is being increasingly developed. East of the Canadian Shield is the maritime area, separated from the rest of Canada by low mountain ranges, plains and river valleys, and including the island of Newfoundland and Prince Edward Island. South and southeast of the Shield are the Great Lakes–St. Lawrence lowlands, a fertile plain in the triangle bounded by the St. Lawrence River, Lake Ontario, and Georgian Bay. West of the Shield are the farmlands and ranching areas of the great central plains, some 1 300 km wide along the US border and tapering to about 160 km at the mouth of the Mackenzie River. Toward the north of this section is a series of rich mining areas, and still farther north is the Mackenzie lowland, traversed by many lakes and rivers. The western most region of Canada, extending from western Alberta to the Pacific Ocean, includes the Rocky Mountains, a plateau region, the coastal mountain range, and an inner sea passage separating the outer island groups from the fjord-lined coast. Mt. Logan, the highest peak in Canada, in the St. Elias Range near the Alaska border, is 5 959 m high. The Arctic islands constitute a large group extending north of the Canadian mainland to within 885 km of the North Pole. They vary greatly in size and topography, with mountains, plateaus, fjords, and low coastal plains.

The central Canadian Shield area is drained by the Nelson-Saskatchewan, Churchill, Severn, and Albany rivers flowing into Hudson Bay. The 4 241 km Mackenzie River with its tributaries and three large lakes (Great Bear, Great Slave, and Athabasca) drains an area of almost 2.6 million km2 into the Arctic Ocean. The Columbia, Fraser, and Yukon rivers are the principal drainage systems of British Columbia and the Yukon Territory. The Great Lakes drain into the broad St. Lawrence River, which flows into the Gulf of St. Lawrence. Other rivers flow laterally from the interior into Hudson Bay or the Atlantic or Pacific ocean. [see link].

Approximately 40% of Canada's landmass and freshwater is north of 60 degrees north latitude. The Northwest Territories and Nunavut contain 9.2% of the world's total fresh water. The area north of the tree line is 2 728 800 km2 or 27.4% of the total area of the country. Overall, Canada is a fresh water-rich country. On an average annual basis, Canadian rivers discharge close to 9% of the world's renewable water supply, while Canada has less than 1% of the world's population. Water is also highly visible in Canada: probably no country in the world has as much of its surface area covered by freshwater. Of particular note are the Great Lakes, which are shared with the USA, and which make up the largest area of freshwater found in one place anywhere in the world (Canada, 2011).
Soils
Canada has a wide range of soil types ranging from the peat soils in low lying areas to sandy soils in other areas. In some regions soils are heavy clay while in others soils are light brown to black and grey wooded. Since there is such a wide variety of soil types it is difficult to attempt an overall summary. Basically there are ten Orders in the Canadian System of Soil Classification (Table 1 and see Figures 4a and 4b).
Table 1. Summary of the Soil Orders in the Canadian System of Soil Classification
Order
Diagnostic Horizon
Comments
ChernozemicAh, Ap, Ahe A grassland soil whose diagnostic horizon is formed by high levels of organic matter additions from the roots of grasses.
SolonetzicBn or Bnt A grassland soil with high sodium levels in the B horizon; usually associated with a clay-rich B horizon and often with saline C horizon material.
PodzolicBf or Bh A forest soil normally associated with coniferous vegetation on igneous-rock derived parent materials. High acidity in the A horizon results in formation of a bleached Ae horizon and deposition of iron and aluminum in the B horizon.
LuvisolicBtA forest soil found in areas with parent materials derived from sedimentary rocks. Dominant process is eluviation of clay from the Ae horizon and its deposition in the Bt horizon.
BrunisolicBmA forest soil whose properties are not strongly enough developed to meet the criteria for the Luvisolic or Podzolic Orders.
GleysolicBmFound throughout Canada wherever temporary or permanent water saturation cause formation of gleyed features in the profile.
RegosolicBg, Cg Found throughout Canada wherever pedogenic conditions prevent the formation of B horizons (unstable slopes, sand dunes, floodplains etc.).
VertisolicBss, or Css and Bv Associated with high clay glacio-lacustrine landscapes; characterized by shrinking and swelling of clays.
CryosolicBy, Cy, Cz A soil of arctic and tundra regions; characterized by presence of permafrost.
OrganicO horizon Organic soils are associated with the accumulation of organic materials (peat) in water-saturated conditions. They are most commonly associated with Boreal Forest soils.

For a detailed description of the various soils that can be found in different regions of Canada the following websites should be visited:
University of Saskatchewan
University of British Columbia
Agriculture and Agri- Food Canada (Canadian Soil Information Service)
Soil map of Canada

Figure 4b. Soil Order Map of Canada (Source: Agriculture and Agri-Food Canada)
[Click to view full image]
A detailed map of the major soil zones of the Canadian prairie region is shown in Figure 5.
Figure 5. Major soil zones of the prairie region
[Click to view full image]

3. CLIMATE AND AGRO-ECOLOGICAL ZONES
Climate

Figure 6. Climate regions of Canada.
[Click to view full image]

Because of its great latitudinal extent, Canada has a wide variety of climates (Canada 2011). Ocean currents play an important role, with both the warm waters of the Gulf Stream in the Atlantic and the Alaska Current in the Pacific affecting climate. Westerly winds, blowing from the sea to the land, are the prevailing air currents in the Pacific and bring coastal British Columbia heavy precipitation and moderate winter and summer temperatures. Inland, the Great Lakes moderate the weather in both southern Ontario and Quebec. In the east the cold Labrador Current meets the Gulf Stream along the coast of Newfoundland and Labrador, cooling the air and causing frequent fog.

The northern two-thirds of the country have a climate similar to that of northern Scandinavia, with very cold winters and short, cool summers. The central southern area of the interior plains has a typical continental climate - very cold winters, hot summers, and relatively sparse precipitation. Southern Ontario and Quebec have a climate with hot, humid summers and cold, snowy winters, similar to that of some portions of the American Midwest. Except for the west coast, all of Canada has a winter season with average temperatures below freezing and with continuous snow cover.
Temperatures
In the winter those parts of the country farthest from open water are the coldest, so that in the interior plains and in the North the winters are extremely cold. The lowest temperature ever recorded was -63 °C at Snag, Yukon, in 1947. During the summer, however, those parts of Canada farthest from open water are the warmest. The highest temperature recorded was 45  °C in southern Saskatchewan, in 1937. The west-coast city of Vancouver has an average January temperature of 3  °C and an average July temperature of 18 °C, while in south central Saskatchewan, on the interior plains, average temperatures vary from −18 to +19 °C). The daily range of temperature is also narrower on the coasts than in interior locations.
Rainfall
Humid air masses from the Pacific cause enormous quantities of orographic (mountain-caused) rain to fall on the west coast and mountain areas. Several sites along the British Columbia coast receive annual quantities in excess of 2 500 mm, but British Columbia receives much less precipitation in summer than in winter because low-pressure systems move on a more northerly track in summer and seldom cross the southern part of the coast. Vancouver has an annual average precipitation of about 1 000 mm.

In the interior plains and the North (arctic and subarctic), precipitation is seldom more than 400 mm per year. As air currents generally move from west to east, the west-coast mountains effectively keep marine air out. Spring and summer are wetter than winter.

Ontario and Quebec have more rainfall than the interior plains because the air masses pick up water vapour from the Great Lakes, Hudson Bay, the Atlantic Ocean, and the Gulf of Mexico. Average annual precipitation is about 800 mm in southern Ontario and 1 000 mm in southern Quebec. Because winters are not as cold as in the interior plains, the air is less dry, and enough snow falls to make winter and summer precipitation about equivalent.

The Atlantic Provinces are wetter than the provinces of Central Canada. Yearly precipitation, most of which is cyclonic in origin, exceeds 1 250 mm in places and is fairly evenly distributed throughout the year. There are few thunderstorms, and the low Appalachian Mountains produce only a little rainfall. In general, the rainfall on Canada’s east coast is less than that on the west coast because the prevailing winds come from offshore.
Snowfall
Canada’s snowfall does not follow the same pattern as rainfall. In the North and the interior plains, snowfall is light because the cold air is very dry. The snow is hard and dry, falls in small amounts, and is packed down by the constant wind. The east and west coasts are areas of lighter snowfall because the ocean usually makes the air too warm for large quantities of snow to fall. The depth of snow increases inland from each coast, reaching maximums of about 6 100 mm in the Rocky Mountains and on the shores of the Gulf of St. Lawrence. Still farther inland, a lack of moisture reduces the depth of snow. Freezing precipitation may occur during the colder months in any part of the country, occasionally disrupting transportation and communications.

Agro-ecological zones
Canada is a large and ecologically diverse country. It borders on three oceans, contains vast areas of boreal and temperate forest ecosystems, mountainous ecosystems, arctic ecosystems and prairie grassland ecosystems to name a few (see Figure 7). These ecosystems support numerous human activities such as agriculture and forestry upon which the country’s economy heavily depends. While some activities often leave no impact and others help restore ecosystems, generally the integrity of Canada’s ecosystems is threatened from the collective weight of many kinds of human activities originating from both within and beyond the ecosystem borders. Despite this situation, society is attempting to implement various measures to conserve and protect entire ecosystems and their components so they will continue to sustain themselves and provide for future generations.
Figure 7. Map of Canada’s biomes
[Click to view full image]
Forest regions
Almost half of Canada’s land mass is covered with forests (Canada 2011). There are several large and distinct forest zones, which blend into a number of transitional zones. The northern coniferous, or boreal forest (taiga), is the world’s second largest area of uninterrupted forest; only Russia has a greater expanse of boreal forest. The severe winter and short growing season limit the number of tree species. The boreal forest (Figure 8) is an important source of pulpwood and also produces considerable lumber, but much of the northern area is too inaccessible for commercial lumbering.
Figure 8. Map of the Boreal Forest.
[Click to view full image]
A vast transitional zone, the taiga shield, comprising some 1 300 000 km2 of mixed boreal and tundra growth, connects the northern forest and the tundra region. Generally, the trees in this subarctic zone, with its cold, dry climate, are small and of little commercial consequence.

Along the southern edge of the boreal forest lie two other transitional zones. In the interior plains of Manitoba, Saskatchewan and Alberta the forest merges with the grasslands to create an arc of aspen parkland (Figure 9), characterized by prairie vegetation dotted with groves of aspen (Populus tremuloides) and other poplars in low moist areas and along valley bottoms. East of the Manitoba-Ontario border is a band of mixed coniferous-deciduous forest that extends into both the Great Lakes - St. Lawrence lowlands and the Appalachian region.

The forest of the Pacific coast, where steep slopes facing moisture-bearing winds produce a high rainfall, is Canada’s densest tall timber forest. Abundant moisture and a long growing season are conducive to the growth of evergreens with very hard wood, excellent for construction lumber.

Canada’s forest soils are acidic, the result of varying degrees to which minerals are leached out of the topsoil; they are thus relatively infertile for agriculture. The degree of acidity and leaching is greater in the coniferous and less in the mixed and deciduous forests. With proper soil management the mixed and deciduous forest soils make good farmland.
Figure 9. Map of the Boreal Transition

Grasslands
The southern portion of the interior plains is too dry for forests and gives rise to grasslands or natural prairies [Figure 10 and Table 2] (Bailey et al. 2010). The grazing industry is located primarily in western Canada with British Columbia, Alberta, Saskatchewan and Manitoba having 84% of the national beef herd. Ontario and Quebec have 73% of the national dairy herd. The majority of harvested forage, dehydrated alfalfa and forage seed crops are grown in western Canada. The forage-based livestock industry makes a significant contribution to the national economy.
Figure 10. Map of the prairie eco-regions
[Click to view full image]

Table 2. Estimated hectares of Canadian natural prairie rangeland by province
Alberta
Saskatchewan
Manitoba
Canadian Praries
All Lands Grazed: grassland & forest range
Natural land for pasture*
6 529 916
5 175 864
1 548 223
13 254 000
Government pasture
921 884
808 975
167 137
1 897 966
Military rangeland
419 487
18 000
44 516
482 000
Natural Grassland Only
Natural land for pasture*
4 832 120
4 140 707
636 008
9 908 835
Government pasture
460 942
404 488
83 568
948 998
Military rangeland
299 471
12 000
24 281
335 752




Parks grassland
80 938
109 266
72 844
263 049




Total natural grassland
5 673 471
4 666 461
1 116702
11 456 634
*Statistics Canada Census 2006 refers to natural lands that are used for livestock pasture. No information is reported for areas of natural grassland not being grazed by livestock, as found In parks, military bases, and other conservation areas.
Source: Bailey et al., (2010)
There are five main Canadian prairie eco-regions. The Dry Mixed Grass prairie in southeastern Alberta and western Saskatchewan is the most southerly and driest area of western Canada and consists of needle-and-thread (Stipa comata) and blue grama (Bouteloua gracilis) with sagebrush (Artemisia tridentate) and cactus. The Mixed Grass prairie eco-region surrounds the Dry Mixed Grass eco-region of southern Alberta, Saskatchewan and Manitoba where there is slightly more precipitation. The vegetation is mainly Wheatgrass-Needle-and thread range type (Stipa-Agropyron). The Foothills Fescue Prairie eco-region occurs along the southwestern Alberta foothills where there is higher annual precipitation than in the adjacent Mixed Grass prairie eco-region. Foothills rough fescue (Festuca campestris) can be found in the Alberta foothills, while plains rough fescue (Festuca halli) grows primarily on the Black Chernozemic soils of central Alberta, Saskatchewan and southern Manitoba. The comparatively good moisture and rich soils of the Foothills Fescue Prairie has made it a very productive annual crop area. At the northern limit the grasslands merge with the transitional Aspen parkland at the edge of the boreal forest to form the Aspen Parkland –Northern Fescue Prairie eco-region of central Alberta Saskatchewan and Manitoba With higher precipitation, bromegrass-bluegrass (Bromus-Poa) complexes are predominant. The Tall Grass Prairie eco-region occupies a huge region of the northern Great Plains of the United States and southeastern Manitoba where the climate is warmer and moister than in the Parkland –Fescue and Mixed Grass prairie eco-regions.Warm season grasses are dominant with needle-and-thread, prairie dropseed (Stipa-Sporobolus),Big bluestem (Andropogon gerardi) and Indiangrass (Andropogon-Sorghastrum) communities.

Today in western Canada, the remaining native grassland area is small as annual crops have replaced native grass in all but dry or hilly areas (Bailey et al., 2010).

With high organic matter and mineral content, the grassland soils are among Canada’s most fertile. The best soils for crops are the dark brown Chernozemic and black soils of the tallgrass and parkland zone, the area of Canada that is famous for wheat cultivation. The less fertile light Brown Chernozemic soils of the dry mixed grass prairie country tend to be alkaline, and the predominant agricultural activities are dryland farming and grazing. Wind erosion has been a serious problem in prairie regions wherever the grassland has been converted to cultivated farmland; however, modern reduced tillage systems have substantially reduced erosion on cropland.

4. RUMINANT LIVESTOCK PRODUCTION SYSTEMS
Forage and Ruminant livestock
Forages occupy 44% of the farmed area in Canada, with 15.5 m ha. of natural land on private farms for pasture, 5.7 m ha of seeded pastures, 2.9 m ha in seeded hay and fodder crops and 5.1 m ha in alfalfa. (Statistics Canada 2009), exceeding any other individual crop kind. In addition there are vast areas of natural rangeland as shown in Table 2.The estimated feed value of forages used domestically exceeds $1 US billion. The remainder is sold as hay or dehydrated forage, some of which is exported. Canada is a significant exporter of compressed timothy and alfalfa hay and alfalfa pellets, forage seed and leafcutter bees used for alfalfa seed pollination.

The majority of the forage-based livestock industry is situated in western Canada. Forage management in western Canada integrates rangeland resources with cultivated forages. The four western provinces have 96% of the 26 million ha of Canadian rangeland used for livestock production with 36% in British Columbia, 29% in Alberta, 24% in Saskatchewan and 8% in Manitoba. The western provinces also have 82% of the nation’s cultivated pasture, 64% of the nation’s forage crop area, and 84% of the nation’s beef cow herd. Most farmers produce their own forages in Canada, with less than 15% of forage produced being sold on commercial markets.
The beef industry
Canada’s beef industry (see Photos 1-4) has 4.3 million beef cows and the beef industry accounts for close to 25% of total farm receipts (Statistics Canada, 2010). The prairie provinces of Alberta, Saskatchewan and Manitoba have 82% of the national beef cow herd, Ontario and Quebec 12%, British Columbia 5% and Atlantic Canada 1% (Statistics Canada 2010). Alberta, with its vast rangelands and feed supplies, dominates Canada’s beef production. There are over 61,000 farms with beef cattle in Canada and 13% of the farms have 48% of the beef cows and each of these farms has over 122 cows. The average beef cow herd size in 2007 was 61 head and 61% of all the beef farms have less than 47 cows. (www.beefinfo.org).

Data for livestock numbers, beef/veal, milk and total meat production and meat and milk exports and imports for the period 2000-2010, mainly from FAOSTAT are given in Table 3. These give an overview and indicate the level of meat (total meat) and milk equivalent exports and imports. Although Canada is a net meat exporter, since 2004 imports of milk products (milk equivalents) have exceeded exports.

For more detailed information on livestock numbers or statistical information on Canada’s agricultural industry go to:
www.statcan.gc.ca/ (and browse under “agriculture” and then “sub-topics”, where summary tables give livestock data up to January 2011)
www.statcan.gc.ca/subject-sujet/result-resultat.action?pid=920&id=2553&lang=eng&type=CST&pageNum=1&more=0
www.statcan.gc.ca/ca-ra2006/articles/snapshot-portrait-eng.htm
www.statcan.gc.ca/pub/95-629-x/2007000/4123849-eng.htm#hay
Table 3. Canada: statistics for livestock numbers, beef + veal, milk and total meat production and meat/milk exports/imports for the period 2000 - 2010 (FAOSTAT, 2011)
20002001200220032004200520062007200820092010
Cattle, head (million) 13.213.613.813.514.614.914.714.213.913.212.5***
Sheep, head ('000) 793.0947.8993.6975.3994.2977.6893.8879.1825.3808.2813.6***
Horses, head ('000) 385.0470.0385.0385.0385.0385.0385.0385.0385.0n.a*n.a
Pigs, head (million) 12.913.614.414.814.714.815.114.913.812.111.9***
Beef & veal Mt (million) 1.261.261.301.201.501.471.331.281.281.30e1.30**
Cow milk whole, fresh Mt (million) 8.168.117.967.737.917.818.048.158.148.21n.a
Total meat production Mt (million) 4.004.154.304.234.604.594.444.424.494.48n.a
Total meat exports Mt (million) 1.191.321.481.381.561.681.571.541.68n.an.a
Total meat imports Mt (million) 0.480.550.570.520.390.450.510.610.63n.an.a
Milk equivalent exports Mt (million) 0.660.870.830.750.480.420.500.450.38n.an.a
Milk equivalent imports Mt (million) 0.700.710.630.680.710.710.730.830.71n.an.a
*n.a. not available; e estimate; ** McCartney (this profile); *** from Statistics Canada www.statcan.gc.ca/ (as of 1st January 2011)
Click on the pictures to enlarge them
Photo 1. Cattle Grazing Southern SaskatchewanPhoto 2. Eastern Canadian beef farmPhoto 3. Cattle grazing along the Fraser River in Central British ColumbiaPhoto 4. Starting the fall cattle roundup interior British Columbia

Most beef herds calve in mid winter to early spring. In the more moist areas of eastern Canada cows will calve in a barn while in the drier areas of western Canada cows calve on bedded mounds protected from the wind with wind breaks. Cows in eastern Canada are fed stored feeds consisting of corn (Zea mays L.) silage, corn grain, and grass hay, while in western Canada cows will winter graze (see Photos 5-10) on stockpiled grass, or graze on swaths of green cereal crops grown specifically for winter grazing or be fed stored hay (Photo 11) and barley (Hordeum vulgare L.) grain (McCartney et al., 2004). There is an increased interest to reduce winter feeding costs by extending the grazing season to a year-round one; this also includes grazing hay bales which are strategically located in the fields to provide cattle with designated amounts throughout the winter. For extended grazing season, calving occurs in late spring (May-June). For more detailed information on grazing look at Extension of Grazing Season <www.Foragebeef.ca>. For information on “Sustainable management of nutrients on landscape for in-field livestock winter feeding systems for beef cattle”see link.
Winter feeding of beef cattle
Photo 5. January: cattle windbreak for cows swath grazing in western Canada.
Photo 6. January: Beef cows swath grazing oat or barley in western Canada
Photo 7. January: Winter feeding of hay using round bale unroller
Photo 8. Round bale winter feeding of hay
Photo 9. January: Bale shredder feeding hay to beef cows in western Canada.Photo 10. Bale grazing
Photo 11. Hay in feeders in winter.
Many cattle in western Canada graze on government land managed by federal and provincial government land agencies. In some areas, cattle producers lease government lands for long-term grazing in addition to owning their own land. Governments in western Canada have facilitated community pasture grazing programs where local cattle producers communally graze a limited number of head on a common pasture for a yearly fee. The grazing season for many of these areas traditionally extends from late May to October, depending upon location. Most producers practice some form of managed rotational grazing of their lands to various degrees.
From an ecological perspective, the Grassland Biome and Interior Mountain Cordillera are the most important areas for the beef industry in western Canada. A strategic challenge facing the Canadian beef cattle industry is how to proactively interact with the increasing number of non-agricultural interests that are also using Canada’s grazing lands.
The feedlot finishing industry (see Photos 12 & 13) is mainly located in southern Alberta. Beef producers normally wean spring-born calves in the autumn at 200-250 kg. These calves are then fed through the winter on forage-based rations to approximately 400 kg at which time they go onto a high grain finishing ration, normally barley in western Canada and maize in eastern Canada. Cattle are normally slaughtered at 16-18 months and at 550 kg live weight. Some large Alberta feedlots have a capacity of up to 100 000 head on feed at any one time. In 2010 Canadian feedlots fed 3.36 million head of cattle for slaughter www.canfax.ca.

Photo 12a. Feedlot in southern Alberta
Photo 12b. Aerial view of feedlot in southern Alberta
Photo 13. Feed truck feeding cattle in a feedlot


The total Canadian beef production was 1.3 million metric  tonnes carcass weight equivalent in 2010 and Canadians annually consume an estimated 21.4 kg of beef per capita ( www.beefinfo.org ). Canada exported approximately 50% of the total beef and cattle produced in Canada or 407 500 metric tonnes of beef in 2010 with the largest portion going to USA, followed by Mexico and Asian countries. Canada's cattle industry is the largest single source of farm receipts.

The dairy industry
The Canadian dairy farms have a total of 1.4 million cows and generated total net farm receipts of $5.5  billion and sales of $13.6 billion in 2009 (Canadian Dairy Information Centre: www.dairyinfo.gc.ca). This represents 15% of the Canadian food and beverage sector. The dairy industry ranks third in terms of value in the Canadian agricultural sector, following grains and red meats.
Photo 14. Quebec dairy farm with tower silo and round bale silage.
Photo 15. Eastern Canadian dairy farm in winter.
Photo 16. Holstein dairy cattle in eastern Canada.
Photo 17. Dairy stanchon barn
Photo 18. Free stall dairy barn.
About 81% of Canadian dairy farms are located in Ontario and Quebec (see Photos 14-16), 13.2% in the Western provinces and 5.5% in the Atlantic provinces. The typical Canadian dairy farm has 72 cows and produces an average of 5,579 hectolitres of milk per year. There are 452 dairy processing plants (272 which are federally-inspected) contributing to more than 22 730 jobs across Canada. The Canadian dairy sector operates under a supply management or quota system based on planned domestic production, administered pricing, and dairy product import controls. Dairy products shipped from processing plants are valued at approximately USD$8 billion.

There are two markets for milk: fluid milk used as table milk or fresh cream accounts for 40% of the milk produced, while that balance is used for manufacturing of dairy products such as butter, milk powder, cheese, yogurt and ice cream.

Although the number of farms has steadily declined in the last 20 years, as has the number of cows, the amount of milk produced has remained fairly stable. The trend is toward fewer and larger farms. The average cow gives almost twice as much milk as compared to 25 years ago, due to better feeding, disease control, improved management techniques and genetic advances. The Holstein breed represents 93% of the Canadian dairy herds and is one of the world’s highest ranked breeds for milk production.

Smaller herds are housed in tie stalls or stanchion barns (Photo 17), while larger herds are housed in free-stall barns (Photo 18) with milking parlours. Most farms are owned and operated by a single family, while some large operations are incorporated businesses. Pasture may be used to a limited extent during the grazing season, but total confinement and total mixed rations are prevalent. Rations consist mainly of barley grain and barley silage and grass/alfalfa hay in western Canada and corn grain, corn silage and alfalfa /grass hay in Ontario and Quebec.
Canada's orderly marketing system is designed to encourage the production of sufficient volumes of industrial milk and cream to meet domestic demand for dairy products as well as certain planned exports. The Canadian Dairy Commission, in its facilitative role, helps build consensus within the industry, which characterizes the overall approach to orderly marketing in Canada's dairy industry.
Canadian dairy cattle, recognized for their disease-free status and their ability to produce high quantities of milk over several lactations, are exported around the world. In 2009, Russia was the top market for Canadian live breeding cattle. Canadian dairy bovine semen was exported to 84 different countries with the USA, the Netherlands, Japan and Spain being Canada’s largest markets.
Canadian dairy product exports reached $266.7 million. The top three products exported were dairy spreads, products consisting of natural milk constituents, and skim milk powder. The primary destination for Canadian dairy products was the USA which accounted for 48% of total dairy exports in terms of value.
Canadian dairy innovation is built on the industry's expertise in research and development. Canada's scientists are leaders in developing and transferring new dairy technologies. An example of Canadian dairy innovation is the development of a robust line of functional dairy products. Already several products have been developed, such as probiotic yogurts, ultra filtered milk, and dairy products containing Omega-3 fatty acids.

Sheep production
In Canada the main sheep producing areas (see Photos 19 and 20) are Alberta, Ontario, and Quebec. Sheep are mainly produced for meat. The total (2010) sheep population in Canada was 813 600 sheep and lambs (as of January 1st 2011, Statistics Canada), with 521 000 ewe sheep on 2 800 sheep farms. The average flock size is 102 ewes, 29 ewe lambs, 4 mature rams and 2 ram lambs. When large commercial flocks were excluded, the average flock would have 65 ewes with 20 ewe lambs, 3 mature rams and 1 ram lamb. Suffolk is the main breed and lambing usually occurs in the month of April. Most flocks are raised in a pasture program with some large flocks on native range in southern Alberta. There are a few total confinement systems where lambs are fed intensively indoors. The lambs are normally slaughtered in September and October at a weight of 50 kg. The yearly output per ewe is 1.75 lambs marketed. The per capita consumption of mutton and lamb in Canada is very low at less than 0.5 kg per year.
Photo 19. Sheep grazing in eastern Canada
Photo 20 Sheep production in eastern Canada in winter


5. THE PASTURE AND RANGE RESOURCE

Canada's forage resources include both native range and cultivated crops. The area stretches from the vast arctic tundra of the far north to the grasslands of the southern prairies, and from the forests of British Columbia through the boreal forests of central and western Canada to the deciduous forests of eastern Canada. Only 7% or 68 million ha of Canada's entire land base is used for agriculture (McCartney and Horton, 1997).
Agriculture is one of Canada's primary industries. It is the third highest contributor to the gross domestic product after mining and oil (Statistics Canada, 2010). The agri-food industry contributes approximately 8% of Canada's annual gross domestic product. Agriculture's primary importance varies across the country and is most important economically to the province of Saskatchewan.

The forage resource used for grazing and production of forage crops covers over 36 million hectares. This compares to 25 million ha in grain and oilseed crops. This is divided into 72% native range (26 million ha), 11% cultivated pastures (4 million ha) and 17% tame [Canadian Census of Agriculture notes that “in 1996, the name and definition of "Tame or Seeded Pasture" was changed from the previous census. In 1991, it was called "Improved Land for Pasture or Grazing"] forage crops of hay/silage and forage seed (6 million ha) (McCartney and Horton, 1997). Forage production is the foundation of Canada's beef and dairy industries.
The beef and dairy industries are the second and third ranking primary agriculture sectors after grain. It is estimated that two-thirds of the feed protein in Canada comes from hay, grazing of forages, and fodder corn production. Hay production dates back to the 17th century. To-day hay is produced in every province. The majority of forage production is used on-farm, with off-farm sales estimated to represent approximately 10 to 15% of total production.
Canada's cold-temperate climate dictates winter feeding of livestock with preserved forages for periods as long as October to May depending on location and annual weather.
Cultivated forages have been widely adapted to various regions with significant production coming from lands not suited to annual crops. Forages are frequently grown in rotation with cereals and oilseeds. Grain crops are grown on the majority of cultivated lands but the farm value of forage conserved as hay and silage is about 40-60% the value of feed grain crops. Important cultivated forages include alfalfa (Medicago sativa), red, white and alsike clover (Trifolium pratense, T. repens and T. hybridum), bird's-foot trefoil (Lotus corniculatus), smooth and meadow bromegrass (Bromus inermis and B. riparius), creeping red fescue (Festuca rubra), timothy (Phleum pratense), orchardgrass (Dactylis glomerata) and crested wheatgrass (Agropyron cristatum and A. desertorum).
Most of the forage-based livestock industry is in western Canada and management integrates rangeland with cultivated forages. The four western provinces have 96% of the 26 million ha of Canadian rangeland used for livestock production with 36% in British Columbia, 29% in Alberta, 24% in Saskatchewan and 8% in Manitoba. The western provinces also have 82% of the nation's cultivated pasture, 64% of the nation's forage crop area, and 84% of the nation's beef cow herd.

Vegetation zones
Canada's natural vegetation is simply classified as 24% tundra, 71% forest and 5% grassland (McCartney and Horton, 1997). Plant geography classifies major terrestrial communities into biomes based on climate and natural vegetation. Canada may be divided into arctic tundra, boreal forest, deciduous forest, grassland and mountain cordillera biomes. See Figure 7.
Arctic Tundra
The Arctic Tundra (Photos 21 & 22) covers about 2 400 000 km2 and stretches east from the Yukon Territory in a southern arc to northern Quebec and north to include the Arctic Islands (Figure 11). This biome experiences long, cold winters and short, cool summers. It was described as the "barren lands" by the first European visitors; however, spring and summer can bring a sudden greening of the landscape. It is characterized by dwarf shrubs, perennial herbs, cryptogams and an absence of trees. The terrain consists of rolling uplands and lowlands underlain by Precambrian granite bedrock. A variety of large to small mammals are present including caribou (Photo 23) or reindeer (Rangifer tarandus), bears (Ursus spp.), wolves (Canis spp.), musk oxen (Ovibos moschatus) [Photo 24] and moose (Alces alces). While the area is sparsely inhabited, there is increasing ecotourism to the Arctic Tundra. The largest caribou herd in the world roams the eastern Arctic. Caribou can travel up to 9 000 kilometers in a year in their search for forage (Ryan, 1996). It is estimated that there are several hundred thousand caribou in the eastern Arctic herd. In addition, there are eight other nomadic herds with populations exceeding 100 000 head in other parts of the Arctic http://www.hww.ca/hww2.asp?id=85. There is concern about the dramatic decline in caribou numbers across the Arctic due to hunting.
Figure 11. Map of the Arctic Tundra
Inuit hunters who traditionally have used the caribou as a source of food and shelter are very concerned about the long-term survival of these vast herds due to the lack of suitable grazing reserves. In addition to caribou, there are large herds of bison (Bison bison) and reindeer which are in some cases commercially managed in the arctic and boreal forest zones.
Photo 21. Arctic Tundra
Photo 22. Arctic landscape
Photo 23. Caribou in the Arctic
Photo 24. Musk Oxen in the Arctic
Boreal Forest
The Boreal Forest (see Figure 8) is Canada's largest biome covering 53% (5 200 000 km2) of Canada's land base. It extends from the Yukon in a southeasterly arc to Newfoundland. The area is dominated by trees, rivers, lakes and the Canadian Shield (Photo 27) bedrock which surrounds Hudson Bay. The climate consists of long, cold winters and short, warm summers as influenced by continental climatic conditions. Average annual precipitation ranges from 330 to 1 000 mm depending upon location. The main vegetation consists of white and black spruce (Picea glauca and P. mariana), aspen poplar (Populus tremuloides), balsam fir (Abies balsamea), and jack pine (Pinus banksiana). White spruce grows in upland areas along with aspen poplar, while black spruce is found on wetter soils. Balsam fir and jack pine are found in the central and eastern parts, while alpine fir (Abies lasiocarpa) and lodgepole pine (Pinus contorta var. latifolia) occur in the western areas.

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Photo 25. Grazing lands in northern British Columbia
Photo 26 Grazing land in the Yukon, Canada's north.
Photo 27 Canadian shield and the Boreal Forest.
Photo 28. Northern British Columbia

Wheatgrass and northern porcupine grass (Agropyron-Stipa) communities are interspersed in this forest biome in northern British Columbia (Photo 28) and Alberta. Caribou, moose, beaver (Castor canadensis), deer (Odocoileus spp.), wapiti or elk (Cervus spp.) [Photo 29], coyote (Canis latrans) and bears are prominent mammals in the Boreal Forest. The whooping crane (Grus americana), one of Canada's most well known endangered species, nests in this biome.
Photo 29. Canadian Elk
While most of the Boreal Forest is not suited for agriculture, about 50 000 km2 are cultivated in Alberta, Saskatchewan, Manitoba and the isolated clay belt of northern Ontario. The soils of the Boreal Forest range from Gray Luvisols on the interior plains to organic soils on the lowlands of Hudson Bay, and the Podzols of the Canadian Shield. Soil fertility is low. Livestock operations (Photos 25 & 26) are found on the southern edges of the Boreal Forest where it meets the prairie grasslands and in the clay belt of northern Ontario.

Deciduous Forest - Eastern Canada
Figure 12. Agricultural areas of Ontario, Quebec Atlantic Maritimes
The deciduous forest biome of eastern Canada covers about 5% (450 000 km2) of Canada's land base. It can be divided into two ecozones; the mixed wood plains ecozone and the Atlantic Maritime ecozone (Figure 12).
The mixed wood plains ecozone stretches from the Great Lakes of southern Ontario and east along the St. Lawrence River of southern Quebec (Ecological Stratification Working Group, 1995). Its waterways, gentle topography, fertile soils, warm growing season, abundant rainfall and early settlement have made it Canada's most populated area, with 60% of the nation's people (Willms and Dormaar, 1993). The climate is warm in summer, cool in winter with mean temperatures ranging from 16-18 °C in summer and -10 to -20 °C in winter. Annual precipitation ranges from 720-1 000 mm.


Photo 30. Autumn (Fall) path in hardwood forest in central Ontario
One hundred and fifty years ago this area was heavily forested with more tree species than any other region of Canada. Less than 10% of this area remains forested today. Deciduous trees with their fall colours (Photo 30) are a major tourist attraction. Important tree species include sugar maple (Acer saccharum), red maple (Acer rubrum), beech (Fagus grandifolia), American elm (Ulmus americana), trembling aspen and birch (Betula spp.).
Forages constitute the single largest crop grown in Ontario with seeded pastures (0.4 million ha) and hay land (1 000 000 ha) accounting for 40% of the crop land in Ontario (Clarke et al., 1993). This equals the land area used for winter wheat (Triticum aestivum), soybeans (Glycine max), and grain corn in Ontario. Livestock production dominates Ontario's agriculture with 36% of farm income derived from ruminant livestock and 56% of all farm cash receipts coming from all livestock products in general.
Quebec ranks first for the number of milking cows (Petit, 1993). Over 60% of Quebec's farm land (3.4 million ha) is in forage production with approximately 0.7 million ha in pasture (20% of the forage area). Principal forage species are timothy and white clover.
The Atlantic maritime ecozone (see Figure 12) (Photo 31) covers the provinces of New Brunswick, Nova Scotia and Prince Edward Island (Photo 32) and parts of southeastern Quebec. The climate is moist and temperatures are moderate ranging between 13-16 °C in summer and -10 °C to -20 °C in winter. Annual precipitation varies from 900 mm inland to over 1 500 mm near the coast: Forest vegetation is mixed stands of conifers and deciduous species of red spruce (Picea rubens), balsam fir, birch, sugar maple, and pine (Pinus spp.).
Photo 31. Typical Maritime Farm
Photo 32. Farmland in Prince Edward Island
Photo 33. Grass silage harvesting in eastern Canada.
About 15% of the soils in Nova Scotia, 20% in New Brunswick and 60% in Prince Edward Island are of high agricultural value with some areas specializing in potato production (Willms and Dormaar, 1993). Approximately 80 000 ha are used as pasture with another 388 000 ha used for cultivated crops (Papadopoulos et al., 1993).
Cultivated grasses (Photo 33) such as timothy, orchardgrass, tall fescue (Festuca arundinacea), reed canarygrass (Phalaris arundinacea) and legumes such as white clover can increase pasture productivity in the region and reduce seasonal fluctuations in dry matter yield associated with native swards. Improved swards gradually revert to native species due to competition under grazing. Supplemental pasture crops including annual ryegrass (Lolium multiflorum) and mustards (Brassica spp.), extend the productive grazing season from approximately 4 to 7 months (Papadopoulos et a1.,1993).
Mountain Cordilleras - Western Canada
Figure 13. Map of the Pacific Cordillera
Western Canada is dominated by a series of mountain ranges. The effect of the Pacific Ocean combined with varying altitudes, slopes, and aspects of the cordilleras creates more diversity in climate and vegetation than is found in any other region of Canada (Meidinger and Pojar, 1991). The area provides an extensive grazing resource for wildlife and commercial cattle and horse producers.
The Pacific Cordilleran, or Coast Forest, extends from the Gulf of Alaska to northern California along the coast of the Pacific ocean (Figure 13). It covers about 3% (260  000 km2) of Canada’s land base, but due to the rugged terrain has limited use for beef production (Horton, 1994). Major species include western red cedar (Thuja plicata) and western hemlock (Tsuga heterophylla), with sitka spruce (Picea sitchensis) in the north and coastal areas, and Douglas fir (Pseudotsuga menziesii var. menziesii) in the south. The area receives from 1 500-3 000 mm of annual precipitation due to the influence of the Pacific Ocean (Ecological Stratification Working Group, 1995).
Figure 14. Map of the Rocky Mountain Cordilleran Biome
The Rocky Mountain Cordilleran Biome stretches from southeastern British Columbia and southwestern Alberta through central British Columbia into the Yukon (Figure 14). It covers approximately 9% (920 000 km2) of Canada's land base. The forage resources of the Rocky Mountain Cordilleran are important for guide-outfitting and ecotourism enterprises.
The Interior Cordilleran located in southcentral British Columbia covers 2% (170 000 km2) of Canada's land base. The climate of the zone ranges from sub-arid to humid at low and mid-elevations and cold at high elevations. The rain shadow created by the coastal mountains results in some of the driest areas in Canada. Other regions can receive 1 500 mm of annual precipitation (Ecological Stratification Working Group, 1995). The vegetation is floristically diverse ranging from bunchgrass associations in valley bottoms with dry to wet forest communities at mid-elevations to high elevation alpine communities. Ponderosa pine (Pinus ponderosa) grows in the southern parts while Douglas fir, lodgepole pine and trembling aspen grow elsewhere. Many ranchers (see Photos 34-39) use these areas for beef cattle grazing (Wikeem et al., 1993).
Commercial forest operations have been established throughout the area along with mining. Ecotourism is of great importance as many national and provincial parks have been established for recreational use and as wildlife preserves. About 5% of the region is suitable for agriculture (Willms and Dormaar, 1993). Farming and ranching occur in the valleys and on the plateaus. Cultivated crops are often grown under irrigation with fruit orchards, berry production, and vineyards located in heavy concentrations in the southern valleys.
Photo 34. Grazing land in central British Columbia
Photo 35. Interior grasslands of Central British Columbia
Photo 36. Cattle grazing along the Fraser River in Central British Columbia
Photo 37. Forest grazing in previously logged area in British ColumbiaPhoto 38. Cowboys on the roundup trail in northern British ColumbiaPhoto 39. Moving cattle in British Columbia

Grassland biome - the prairie

Figure 15. The Grassland Biome
The Grassland Biome (see Figure 15) in Canada is a continuation of the Great Plains of central North America. This biome covers about 5% (450 000 km2) of Canada’s total land base and most of the cattle grazing in Canada takes place in this region (McCartney and Horton, 1997). It stretches from the Canada-USA border in a tear drop arc from Alberta, through Saskatchewan and into southern Manitoba. These grass plains are comparatively flat and were home to large herds of bison prior to European settlement. Native grasslands have been extensively ploughed and cultivated for grain production over the last hundred years. Today most of Canada's wheat, oilseeds, pulse crop and beef production are centered in the grassland biome.
The continental climate ranges from semi-arid in the south to sub-humid in the north. Winters are long and cold; summers are short and hot with high evaporation. Annual precipitation ranges from 250 mm in the arid southern grasslands of Alberta and Saskatchewan to 700 mm in parts of Manitoba.
The natural plant communities of the Canadian grassland biome have been described by Moss (1944), Moss and Campbell (1947), Coupland (1950), Coupland and Brayshaw (1953), Moss (1955), Coupland (1961), Blood (1966), Looman (1969), Scoggan (1978), Looman (1981), Willms and Jefferson (1993) and Bailey et al. (2010). This biome can be classified into four associations (see Figure 10): Aspen Parkland, Fescue Prairie, Tallgrass Prairie and Mixed Prairie.
The Aspen Parkland
This forms the northern edge of the biome and is an ecotone with the Boreal Forest biome. It is an association of trembling aspen and balsam poplar (Populus balsamifera) groves with interspersed grasslands. The Aspen Parkland (Photos 40-44) has expanded with the suppression of wild fires, associated with European settlement and policy (Anderson and Bailey, 1980; Bailey, 1995; Bailey et al., 2010). The region is highly productive with wheat, barley, oilseeds, specialty crops, alfalfa seed and dehydration products, and beef cattle being of primary importance. Since settlement in the Parkland, most native grassland has been replaced by cultivated crops. Many areas unsuitable for sustained crop production have become government-operated community pastures consisting of bromegrass-bluegrass (Bromus-Poa) complexes. Many wetlands suitable for duck and geese nesting are scattered throughout the region.
Photo 40. Aerial view of Aspen Parkland
Photo 41 Aerial view of land clearing for pasture in the Aspen Parkland
Photo 42. Typical pasture in the Aspen Parkland, Pathlow.
Photo 43. Cowboys moving cattle to the next pasture in the Aspen Parkland area (Pathlow, Saskatchewan) of western CanadaPhoto 44. Grazing Research Pathlow Community Pasture Research Site Central Saskatchewan
Fescue Prairie
Mostly found between the Aspen Parkland to the north and the Mixed Prairie to the south (Willms and Dormaar, 1993; Bailey et al., 2010), stretches in an arc from the Alberta foothills through central Alberta, Saskatchewan and into western Manitoba. Foothills rough fescue (Festuca campestris) can be found in the Alberta foothills, while plains rough fescue (Festuca hallit) grows primarily on the Black Chernozemic soils of central Alberta, Saskatchewan and southern Manitoba. The comparatively good moisture and rich soils of the Fescue Prairie has made it a very productive crop area. As a result, this association has been extensively cultivated and only limited areas remain of the original Fescue Prairie.

Mixed Prairie
This is the driest portion of the Canadian grassland biome (Willms and Jefferson, 1993; Ecological Stratification Working Group, 1995; Bailey et al., 2010). It extends across the southern prairies from the foothills of the Rocky Mountains to the Manitoba-Saskatchewan border. Soils range from Brown Chernozemic soils in the southcentral region to Dark Brown Chernozemic soils further north. Major species include northern and western wheatgrass, needle-and-thread (Stipa comata) and blue grama (Bouteloua gracilis). Much of the original wheatgrass-Junegrass (Agropyron-Koeleria) communities along with portions of porcupine grass and northern wheatgrass (Stipa-Agropyron) communities have been converted to cereal and cultivated forage production. Only 6.5 million ha or 31% of the total area remains with native vegetation.
Tallgrass prairie
In south central Manitoba, there is a small northerly extension of the larger Tallgrass Prairie to the south (Willms and Dormaar, 1993; Bailey et al., 2010). It is characterized by needle-and-thread and prairie dropseed (Stipa-Sporobolus) and bluestem and indiangrass (Andropogon-Sorghastrum) communities. Big bluestem (Andropogon gerardi) is widespread and comprises 50 to 90% of the vegetation.
[For prairie grassland/grazing scenes see Photos 45-52]
Photo 45. Prairie GrasslandsPhoto 46. 10 Open grasslands of southern Saskatchewan
Photo 47. Cattle grazing in Southern Saskatchewan.
Photo 48. Cattle ranching: moving cows on the range, southern SaskatchewanPhoto 49. Cattle ranching: corrals in southern SaskatchewanPhoto 50. Managed riparian grazing in southern Saskatchewan

Photo 51. Cowboys on the open range in southern AlbertaPhoto 52. 18 Early Winter in southern Saskatchewan

For more details on Canada’s land areas used for agriculture and forage and grazing click here. For details on tame or seeded pasture and natural pasture areas click here.
Hay Harvesting and Winter Feeding Systems
With the cold Canadian winters beef cattle have to be cared for with extra shelter and extra feed. In eastern Canada the winters are usually wet with lots of snow so cattle need to have access to overhead shelter such as a barn or open fronted pole barn or cattle shed. In western Canada, winters are drier and most beef cattle are wintered without barns, but windbreaks (Photo 53 and also Photo 5) are provided through windbreak fences or bush or tree cover. In the southern areas of Saskatchewan and Alberta where snow fall is not a problem cows will graze all winter on the rangelands. Where snow is a problem, hay and silage are the main methods of feeding cattle in the winter, supplemented with grain as the energy source with free choice access to a mineral mix. Hay systems include small square bales, big square bales and large round bales (see Photos 54-57). Silage can be stored in concrete or metal tower silos or as round bale silage wrapped in plastic or chopped silage stored in long plastic bags. Silage can also be stored in bunker silos or pits and covered with plastic (see Photos 58-60 and 33). With increasing winter feeding costs most producers in western Canada use some form of wintering beef cows in a field and feed silage or hay on the ground. Many producers are now adopting swath grazing or feeding round bales in the field (see Photos 5-11) as a means of lowering winter feeding costs as they don’t have the extra expense of hauling feed and hauling manure. On the other hand most dairy cows are fed a total mixed ration year round in a barn.
Photo 53. Winter bedded area with windbreakPhoto 54. Hay harvestingPhoto 55. Hay harvesting in Ontario
Photo 56. Hay (round bale) harvest in the foot hills of AlbertaPhoto 57. Hay storage shedPhoto 58. Round bale silage wrapped in plastic

Photo 59. Chopped silage stored in plastic bag and stored round bale hay.Photo 60. Silage pits covered with plastic to prevent spoilage

Annual Cereals for Forage
Using annual crops for forage is a common practice in the moist areas of Canada. Crops such as barley, oat (Avena sativa), triticale (x Triticosecale rimpaui Wittmack L.), pea (Pisum sativum), fall rye (Secale cereal), and many other crops are commonly grown and utilized as greenfeed or hay, silage, pasture, or swath grazing in livestock production systems. Annual crops are productive and flexible, allowing them to be used effectively to deal with sudden feed shortages.
Annuals can be used for pasture (Photos 61 & 62), and fit well into complementary grazing system. Oat, barley, fall rye or winter triticale, sown in late May to early June will provide mid to late season grazing. Stocking rates on annual forages need to be adjusted to reduce trampling losses and prevent cereals from heading and losing quality. Rotational grazing is recommended to achieve the required grazing pressure, and allow for plant recovery following grazing. These crops should be grazed before the boot or heading stage and can be regrazed after a sufficient rest period.
Annuals can be used for greenfeed or hay production. Timing of cutting has a large impact on the subsequent feed quality. The fibre content increases and protein and energy decrease as annual cereal forages go from boot to hard dough stage. Barley protein and energy levels decline more slowly than oats, triticale, and rye. Annual forages produce the highest yields and protein when harvested in the dough stage.
In recent years, swath grazing has increasingly been considered an option for extending the grazing season in western Canada. Swath grazing involves cutting annual cereal crops or perennial forage crops late in the season and allowing the crop to remain in swath. Cattle graze the swaths in late fall and winter through the snow (Photo 63).
Swath grazed crops in Western Canada are usually planted in late May to early June, so that they are ready for cutting in mid September before the killing frost. Stock densities are kept high with the use of electric fencing to reduce trampling losses and wastage.
All cereals, corn, peas and other field crops are commonly used as silage. Corn is the main silage crop in Eastern Canada with sufficient heat and moisture while barley is the dominant silage crop in Western Canada. Crops can be grown in mixtures for silage to enhance silage quality or to provide extra grazing through the re-growth of the mixture after the silage has been harvested.
For additional information on the use of annuals as forage go to <www.Foragebeef.ca>.
Photo 61. Cattle grazing annual ryegrass in the Maritime provinces

Photo 62. January - winter grazing of Meadow brome re-growth
Photo 63. Swath grazing as a means of lowering winter feeding costs in western Canada.
Forages for Domestic and Export Markets
Canada is the third largest exporter of conserved forages, and has approximately 10 percent of the world market share. Some opportunity markets also exist, where there is forage production but it is in a deficit supply due to weather conditions or the movement of the forage to other markets. This is the case for the USA and Canada.
Many livestock producers involved with beef, dairy, pleasure horse, sheep and goat rely upon baled hay either big round bales, small or large square bales for winter feed. Quality is of great importance to the dairy and pleasure horse industry and top prices are paid for this type of product. Weather conditions at hay harvesting time are the main determinent to producing high quality hay.
Canada is a significant exporter of forages in both long fibre and short fibre forms in addition to alfalfa pellets (see Photos 64 & 65) to the USA. Canada is in a position to export forages throughout the world forage markets and has shipped products to a variety of international forage markets. Japan and the USA are the most significant markets for Canadian forages with over 90% of exports going to these markets. Most of the Asian markets exports have dropped over the last few years while some new markets are emerging in the Middle East. Canadian exports have increased dramatically into the United Arab Emirates, Bahrain, Qatar and Kuwait, with significant potential in Saudi Arabia. China and Mexico are other countries that have increased their use of Canadian forages.
Canada is able to produce top quality forages for export markets, and its produce is in demand in many importing regions. Historically, the lack of a strong forage sector, lack of industry support, regional differences, and fluctuating markets, have had a significant impact on the forage sector in Canada. With the development of the Canadian Forage and Grassland Association (CFGA) which represents a broad cross section of the forage and grassland industry in Canada, market barriers can now be addressed on a national basis. The current issue for many Canadian forage exporters is that there are several barriers that restrict market access in a competitive way. Transportation costs, currency rates, protocols, energy costs and market demands are some of the key barriers that Canada needs to overcome to effectively market into these regions.
Canada produces a variety of quality feed forages for a wide range of animals. Unfortunately the export markets currently only accept timothy and alfalfa. Many of the markets could benefit from some of the other forages available from Canada. Additional information on Canada’s hay and dehy industry can be found at <www.canadianfga.ca>.


Photo 64. Alfalfa dehydration plant producing cubed pellets for the export market
Photo 65. Double compressed hay for the export market
Pedigree Seed Production
Canada has a big pedigree seed industry located mainly in western Canada. In 2010 there were 58 400 ha of inspected pedigree seed production with approximately 21 000 ha in alfalfa seed, 11 000 ha in ryegrass, 10 500 in timothy and 5 800 ha in creeping red fescue. For additional information go to < www.saaseed.org > and see Photos 66 - 68.
Photo 66. Forage seed

Photo 67. Alfalfa leaf cutter bee shelter (pollinators for the alfalfa seed crop).
Photo 68. Certified Canadian forage seed for export

6. OPPORTUNITIES FOR IMPROVEMENT OF PASTURE RESOURCES
There has been a concerted effort by a number of dedicated people across Canada to raise the profile of the Canadian forage and grazing industry. The International Grassland Congress was held in Canada in 1997 as a means of inviting forage and grazing land scientists and producers from around the world to see first-hand the Canadian forage and grazing industry. Subsequently many provincial grazing conferences have been held across Canada promoting the results of forage and grazing research and these have been popular with producers. A web site <www.Foragebeef.ca> was developed to highlight the most appropriate forage and grazing research applicable to Canadian conditions. Several provinces have producer-oriented Forage Councils that promote various technology exchange programs of current research coming from the Federal Agriculture and Agri-Food Canada research programs and from Universities in Canada and the northern USA. A new producer/industry based national organization, the Canadian Forage and Grassland Association <http://www.canadianfga.ca/>, has recently been created to represent and promote the entire forage and grazing industry across Canada.
Most Canadians live in urban areas and only 4% are involved with actual farming. In general, Canadians have an appreciation for grazing lands and wild landscapes. However, the beef cattle industry is just recovering from economic losses caused by the BSE crisis of 2003. As a result there has been little recent investment by producers into the improvement of pasture, grassland or rangeland resources. In some areas of Canada there is a limited demand for grass fed or ‘natural’ beef fed no hormones or antibiotics and some farmers are addressing this new market. However, there is great interest on the part of most cattle producers to make better use of their grazing resource and most producers use some form of planned grazing management.
Unfortunately, there has been no united voice to represent the research and extension needs of Canada’s forage and grasslands industry. In the 1970s, there were a significant number of forage related research scientists at Agriculture and Agri-Food Canada and at Canadian Universities. Provincial Departments of Agriculture had active agricultural extension education programs promoting the value and management of forage production and grazing management to farmers. Over the past 30 years, there has been a steady decline in numbers of public forage scientists and extension personnel caused by reorganization, budget cutbacks, and non-replacement of retiring personnel. Public funding for grassland/rangeland and forage research has declined and the livestock industry groups have put most of their resources into beef and dairy market development. However, there are still a few dedicated research scientists and provincial forage extension specialists who are active in promoting good grassland and forage management and integrating these ideas into farming systems across Canada.

7. RESEARCH AND DEVELOPMENT ORGANIZATIONS AND PERSONNEL
Forage/Grasslands Organizations
(Use Google to locate websites for personnel and grassland/rangeland related programs)
Producer Groups/NGOs
Canadian Forage and Grassland Association http://www.canadianfga.ca/
Canadian Cattlemen’s Association www.cattle.ca
Canadian Dairy Farmers of Canada www.dairyfarmers.ca/
Provincial Forage Councils (Ontario, Manitoba, Saskatchewan, Alberta)
Ducks Unlimited http://www.ducks.ca/
Scientific Societies
Canadian Society of Animal Science http://www.csas.net/
Canadian Society of Agronomy http://www.agronomycanada.com/
Society for Range Management http://www.rangelands.org/
Federal Government
Agriculture and Agri Food Canada www.agr.gc.ca

Figure 16. Agriculture and Agri-Food Canada: Research Centres
Research Branch (Federal Responsibility) funds long-term research
http://www4.agr.gc.ca/AAFC-AAC/display-afficher.do?id=1181593230301&lang=eng
Agriculture and Agri Environment Services Branch Promotes environmentally sustainable grassland management
http://www4.agr.gc.ca/AAFC-AAC/display-afficher.do?id=1187362338955
Universities
University of Alberta, Agriculture, Life and Environmental Sciences
University of Saskatchewan, Plant Sciences Department
University of Manitoba, Department of Plant Science
University of Guelph, Department of Plant Agriculture
Macdonald Campus of McGill University, Department of Plant Science
Université Laval, Département de Phytologie
Nova Scotia Agriculture College, Department of Plant and Animal Sciences
Provincial Governments
Responsible for technology transfer and education
Fund short-term research and graduate student training through Universities

Technology transfer

In the provinces, extension education activities vary from limited to modest. In some provinces the Forage Councils are very active in extension. Grazing mentorship programs has been very successful in transferring grazing knowledge from experienced producers to other farmers that may be new to the business. Provincial grazing conferences continue to be an excellent method for technology transfer to producers of all ages. In different parts of Canada one to two day pasture schools and pasture tours are organized by leading pasture producers and government extension personnel. A web site has been developed that summarizes Canadian forage and beef research and extension information www.Foragebeef.ca. Additional web sites listed below present a wide assortment of pasture/grazing manuals for each region of Canada.
Conclusion
The newly formed Canadian Forage and Grassland Association (see <http://www.canadianfga.ca/>) has the opportunity to be the united voice of the national forage and grassland industry and lead the industry in the future.

8. REFERENCES
Anderson, H. G. & Bailey, A.W. 1980. Effects of annual burning on grassland in the aspen parkland of east-central Alberta. Can. J. Bot. 58:983-996.
Bailey, A. W. 1995. Future role of fire in rangeland vegetation dynamics. Pages 160-163 in N.E. West (ed.)., Rangelands in a Sustainable Biosphere. Proc. of the Fifth International Rangeland Congress. Society for Range Management, Denver, CO.
Bailey, A. W., McCartney, D. & Schellenberg, M. 2010. Management of Canadian Prairie Rangeland. On line www.Foragebeef.ca
Blood, D. A. 1966. The Festuca scabrella association in Riding Mountain National Park, Manitoba. Can. Field Nat. 80:24-32.
Canada. 2011. In Encyclopædia Britannica. Retrieved Feb 1 2011, from Encyclopædia Britannica Online: http://www.britannica.com/EBchecked/topic/91513/Canada
Clark, E. A., Buchanan-Smith, J.G. & Weise, G.R. 1993. Intensively managed pasture in the Great Lakes Basin: A future¬oriented review. Can. J. Anim. Sci. 73:725-747.
Coupland, R. T. 1950. Ecology of the mixed prairie in Canada. Ecol. Monogr. 20:271-315.
Coupland, R. T. 1961. A reconsideration of grassland classification in the northern great plains of North America. J. Ecol. 49:136-167.
Coupland, R. T. and T.C. Brayshaw. 1953. The fescue grassland in Saskatchewan. Ecology 34:386-405.
Ecological Stratification Working Group. 1995. A national ecological framework for Canada. Agriculture and Agri-Food Canada, Research Branch, Centre for Land Biological Resources Research and Environment Canada, State of the Environment Directorate, Ecozone Analysis Branch, Ottawa/Hull.
Horton, P. R.1994. Range resources in the Canadian context. Pages 16-30 in F.K. Taha, Z. Abouguendia, and P.R. Horton (eds.) and T.O. Dill (prod. ed.), Managing Canadian rangelands for sustainability and profitability. Proc. of the First Interprovincial Range Conference in Western Canada. Grazing and Pasture Technology Program, Regina, SK.
Looman, J. 1969. The fescue grasslands of western Canada. Vegetation 19:128-145.
Looman, J. 1981. The vegetation of the Canadian Prairie Provinces II. The grasslands, Part 2. Mesic grasslands and meadows. Phytocoenologia 9:1-26.
McCartney, D., & Horton, R.. 1997. Canada’s forage resources. International Grasslands Congress Winnipeg Man. Saskatoon Sask Canada On line www.Foragebeef.ca
McCartney, D. Basarab, J.A, Okine, E.K., Baron, V.S. & Depalme, A.J.. 2004. Alternative fall and winter feeding systems for spring calving beef cows. Can. J. Anim. Sci. 84: 511-522.
Meidinger, D. and J. Pojar (eds.) 1991. Ecosystems of British Columbia. British Columbia Ministry of Forests, Special Report Series 6, Victoria, BC.
Moss, E. H. 1944. The prairie and associated vegetation of southwestern Alberta. Can. J. Res. 22:11- 31.
Moss, E. H.1955. The vegetation of Alberta. Bot. Rev. 21:492-567.
Moss, E. H. & J.A. Campbell. 1947. The fescue grassland of Alberta. Can. J. Res. 25:209-227.
Papadopoulos, Y. A., Kunelius, H.T, & Fredeen, A.H. 1993. Factors influencing pasture productivity in Atlantic Canada. Can. J. Anim. Sci. 73: 699-713.
Petit, H.V. 1993. Pasture management and animal production in Quebec. A review. Can. J. Anim. Sci. 73:715-724.
Ryan, B. 1996. The Endless March. Equinox 90:27-37.
Scoggan H. J.1978. The flora of Canada. The evolution of Canada's flora. National Museums of Canada, Ottawa.
Statistics Canada. 2006, 2008, 2010 and 2011. Livestock statistics. Government of Canada, Ottawa, Ont.
http://www.statcan.gc.ca/daily-quotidien/080819/dq080819b-eng.htm
Wikeem, B. M., McLean, A., Bawtree, A. & Quinton, D. 1993. An overview of the forage resource and beef production on Crown land in British Columbia. Can. J. Anim. Sci. 73:779-794.
Willms, W. D. & Dormaar, J.F. 1993. Geographic setting. Pages 17-34 in J. Martin, R.J. Hudson, and B.A. Young (eds.), Animal Production in Canada. University of Alberta, Edmonton, AB.
Willms, W. D. & Jefferson, P.G. 1993. Production characteristics of the mixed prairie: Constraints and potential. Can. J. Anim. Sci. 73:765-778.

For further information on grassland management go to the following government and related web sites

Canadian Forage and Grassland Association  http://www.canadianfga.ca/
Forage Beef Canada   www.foragebeef.ca
British Columbia Ministry of Agriculture and Lands   http://www.agf.gov.bc.ca/range/factsheets.htm#Grazing%20Management%20Guide
 Alberta Agriculture and Rural Development  http://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/sag2111#land
Alberta Forage Industry Network   http://www.albertaforages.ca/site/about_us
 Saskatchewan Agriculture and Food   http://www.agriculture.gov.sk.ca/Livestock-Feeds-Nutrition
Saskatchewan Forage Council   http://www.saskforage.ca/publications/ManagingRangeland.pdf
Western Beef Development Centre  http://www.wbdc.sk.ca/
Manitoba Agriculture and Food and Rural Initiatives 
http://www.gov.mb.ca/agriculture/crops/forages/bjb00s15.html
Manitoba Forage Council  http://www.mbforagecouncil.mb.ca/resources/forage-grassland-manual/
Ontario Ministry of Agriculture, Food and Rural Affairs 
http://www.omafra.gov.on.ca/english/crops/pub19/pub19toc.htm
Ontario Forage Council  http://www.ontarioforagecouncil.com/component/search/?searchword=Pasture+publications&ordering=&search
Quebec Dept. Of Agriculture     http://www.agrireseau.qc.ca/
Nova Scotia, Prince Edward Island, New Brunswick 
http://www.extensioncentral.com/eng/index.php?option=com_content&view=article&id=167

For additional information on Canada’s Beef industry go to
www.Foragebeef.ca  Summarizes forage and beef research applicable to Canada
www.cattle.ca/factsheets/beefindustry.pdf
 www.farmissues.com/virtualtour/en/index.html   shows pictures of Canadian farms
www.qualitystartshere.on.ca    Quality assurance program
www.cattle.ca    Canadian Cattlemen’s Association
www.agcanada.com   Canadian Cattlemen’s magazine.

For additional information on the Canadian dairy industry go to
www.dairyfarmers.ca/   Dairy Farmers of Canada 
www.dairyinfo.gc.ca/cdicofqm.htm  Canadian Dairy Information Centre On Farm Food Safety
www.wcds.ualberta.ca Western Canadian Dairy Seminar
www.milk.org  Dairy Farmers of Ontario
www.dairygoodness.ca  Dairy nutrition

For additional information on Sheep production in Canada go to
www.sheepbreeders.ca/  Canadian Sheep Breeders Association 
www.Cansheep.ca  Canadian Sheep Federation
www.ontariosheep.org    look for a manual “Introduction to sheep production in Ontario”

For additional information on Farms and Dairy seminars go to
Tours of Canadian Farms at http://www.farmissues.com/virtualtour/en/index.html   shows pictures of Canadian farms
Western Canadian Dairy Seminars  http://www.wcds.ca/proceedings-search.shtml


9. CONTACTS
This profile was prepared by Duane McCartney, Agriculture and Agri Food Canada, Lacombe, Alberta (Retired).
Any enquiries about the profile and related issues should be directed to:
Dr. Bruce Coulman, Professor and Dept. Head,
Plant Science Dept University of Saskatchewan, Saskatoon Sask.
E-mail Bruce.Coulman@usask.ca , or
Dr. Mike Schellenberg Research Scientist,
Agriculture and Agri Food Canada,
Swift Current Research Centre, Swift Current, Sask.
E-mail mike.schellenberg@agr.gc.ca

[The profile was drafted in late 2010 and early 2011 and edited by S.G. Reynolds and J.M. Suttie in May/June 2011].
http://www.fao.org/ag/agp/agpc/doc/counprof/canada/canada.html
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u know u want to be Canadian





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NOVA SCOTIA- we love our Asian community..... and it shows.....


South Korea Victor Chu and NS Premier Stephen MacNeil
Businessman leading $50m fund says plans for N.S. are long-term-Victor Chu is in Nova Scotia to meet with prospective companies
MICHAEL GORMAN PROVINCIAL REPORTER
Published October 5, 2015 - 5:39pm -
 The man leading a $50-million venture capital fund for Nova Scotia businesses says his plans are long term and he hopes to have a first announcement in the next six months.

Victor Chu, chairman of First Eastern Investment Group, announced plans for the private fund last January. On Monday, he was in Nova Scotia to meet with prospective companies. Chu said he has met with about 50 firms so far.

“We are in discussions with a few companies, and it’s gone very well. We’re going through this due diligence process,” he said during an interview at the premier’s office in downtown Halifax.

“I had to come myself to meet the principle. When you look at somebody in the eye, you see whether these are the people that you believe one can work with. It’s very important, both ways. Each side has to feel comfortable because we’re not buying out — we’re buying in.”

Companies that aren’t the right fit for investment from First Eastern but still show themselves to have promise, receive advice or are connected with others who can help them in Asia, said Chu.

“That’s what you do as a friend. We don’t need to strike deals from Day 1. We want to be part of the community here, we want to become a trusted friend, and we are very pleased that these sentiments appear to be reciprocated.”

After being introduced to Nova Scotia as a potential place to invest in small- and medium-sized enterprises, Chu travelled here and was promptly introduced to Premier Stephen McNeil. The two hit it off almost instantly and Chu decided to establish the fund.

“I feel, No. 1, you have here a community, including a premier and his colleagues, who are interested to connect with the Pacific, in addition to Europe. No. 2, I didn’t realize that 70 per cent of the lobster caught here ends up in Asia. We consume Nova Scotia product every day without knowing it.”

Chu said he sees a lot of good companies here that could have a market in Asia with the right connections and some investment help. He’s prepared to do that, and not just with seafood. Food safety, renewable energy, energy efficiency and tourism are all areas Chu and his partners want to pursue.

The service or technology must be something in which they believe and has a track record, and there must be an opportunity to add value to the good or service in Asia, he said.

“Equity is a commodity, but value added is more strategic.”

McNeil has twice travelled to Asia on Chu’s invite, and there is a kinship between the two that’s obvious as they talk. The premier said the two of them hit it off from their first meeting.

“We had more of a conversation like you would have across the table with a buddy, as opposed to the level of conversation you would think might take place,” McNeil said. “Victor’s been very patient with me and allowed me to go around and introduce me and sell the province in part of the world that we haven’t done a lot of that in.”

McNeil said the province’s capacity to export seafood, blueberries, its port and universities make this an attractive place for foreign investors. Coming into office, McNeil knew exports needed to be increased, and the partnership with Chu gives those efforts a major shot in the arm.

“My connection to Victor has really been a blessing to the province,” McNeil said. “I believe that once we get the doors open, the entrepreneurs in this province can sell themselves, and we’re attempting to use this office to make sure that we open those doors.”

The broader message to the business community is that Nova Scotia is a place worth investing, said the premier, adding that the arrangement shows the government is willing to help but won’t meddle in economic development.

“Government sometimes clouds it. We’ve set a tone that we’ll open doors for businesses, provide them with great leadership and network across the globe, but it will be the business community that will work together.”
http://thechronicleherald.ca/novascotia/1315100-businessman-leading-50m-fund-says-plans-for-n.s.-are-long-term
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http://nova0000scotia.blogspot.ca/2015/08/canada-military-news-nova-scotias.html

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2006


The Canadian Consumer - Behaviour, Attitudes and Perceptions Toward Food Products

May 2010

International Markets Bureau
MARKET ANALYSIS REPORT | MAY 2010
Global Analysis
These reports cover a wide variety of subjects and countries of interest to the sector. New reports will be posted regularly. If you wish to be on e-mail distribution in order to receive the reports more quickly, or to comment on any of the reports, please contact infoservice@agr.gc.ca.




INSIDE THIS ISSUE





OVERVIEW

Canada is one of the world's most developed countries, a political and economic power with one of the highest standards of living of any nation. Steady economic growth, a stable political atmosphere and a well-educated and skilled labour force contribute to a positive business and trade environment for both small and large companies in many sectors, including food and beverage. It is the second largest country in the world, covering nearly 10 million square kilometers, but with approximately 33.9 million people (Statistics Canada, 2009), it ranks only 36th in terms of population (Central Intelligence Agency, 2009). The resulting lower population density has created strong regional variations in most socio-economic, health, cultural, and consumer preference patterns.
The country is following trends similar to many industrializednations, based on a more urbanized citizenry that is older and more affluentthan previous generations. While Canada is a significant player in internationaltrade, the market within the country itself is extremely diverse and bringsopportunity. Immigrants from all around the world are building a multiculturalpopulation. They bring their preferences for familiar food and beverageproducts, as well as their expertise in food preparation, to the market.
This report provides information on Canadian consumers,highlighting the demographics, behaviours and attitudes that influence theirdemand for food and beverage products. A comprehensive understanding ofconsumers can improve the odds of successfully introducing a new product to themarket. In addition to recognizing new opportunities, businesses that monitortrends over time can better respond to potential shifts in the demand for theircurrent products. This report complements other initiatives supporting Canadiancompanies as they market their products domestically and form competitiveadvantage strategies.
The Government of Canada's central statistical agency,Statistics Canada, offers a wide range of data related to Canadians and, unlessindicated in the text, is the source of statistics offered in this report.

DEMOGRAPHICS

Data related to the size and geographic distribution of thepopulation, as well as gender, age, income, education and ethnicity, provide anoverall picture of market potential and, perhaps more importantly, the abilityto identify the groups that are most receptive to different types of products.In Canada, an affluent and aging population, increased immigration from Asia,the Middle East and Africa, and a population that is generally settled in thesouthern regions of the country, are significant demographic characteristicsaffecting product demand.

Population

Like many developed countries, the proportion of Canadians thatare aging is increasing as a result of decreasing fertility rates, longer lifeexpectancies and the "boomer" generation entering their senioryears. An older society leads to more opportunities for food and beverageproducts that feature innovations suited to elders, in terms of health,convenience, packaging, and food service. Although not as large a group, Canada'syouth also offer significant opportunities, as this target segment is open toproducts matching their cultural, environmental and technological savvy. Theycan also wield considerable influence on broader family purchases of goods andservices.
  • Canada is experiencing a small bump in its populationgrowth rate due to two age cohorts starting families simultaneously—women whohave delayed having children until their 30's and 40's, and the children ofbaby boomers starting families in their 20's and 30's. In 2006, for thefirst time, the fertility rate of Canadian women aged 30 to 34 surpassed that ofwomen aged 25 to 29.
  • The median age among Canadians is 39 years, a 13 yearincrease since 1971.












Figure 1: Different cohorts among the age pyramid of theCanadian population in 2006
Figure 1: Description of this image follows.
DescriptionFigure 1: Different cohorts among the age pyramid of the Canadian population in 2006: Parents of baby-boomers 1922-1938, World War II 1939-1945, Baby-boomers, 1946-1965, Baby-busters 1946-1974, Children of baby-boomers 1975-1995
Source: Statistics Canada: Portrait of the Canadian Populationin 2006, by Age and Sex

  • Currently, men are expected to live to 78, and women to83. In Canada, 84% of males and 90% of females reach at least age 65.
  • In 2007, seniors made up 13% of the population as awhole. By 2050, it is expected that there will be twice as many seniors aschildren.
  • The proportion of children under the age of 15 hascontinued to decline; it was 17% in 2007, compared with 29% in 1971.
Geography and climate have heavily influenced where Canadianshave chosen to live. The Northwest Territories, Yukon and Nunavut haveapproximately 39% of Canada's total land mass, but only 0.3% of its population(slightly over 100,000 in 2007). Most of the population tends to live in themore southern, urban part of the country, within a 3-hour drive of theCanada-U.S. border. This city-based population offers a variety of potentialmarkets, both niche and mainstream, for food and beverage products.
  • Forty-five percent of the urban population live in thesix largest cities, namely Toronto, Montréal, Vancouver, Ottawa–Gatineau,Calgary, and Edmonton. Two-thirds of Canadians living in rural areas are closeto one of Canada's urban centres, many commuting daily to the city for work.
  • Ontario is Canada's most populous province with 13million people, followed by Quebec at 7.8 million and British Columbia with 4.4 million.

Ethnicity

In the early 1900's, record numbers of immigrants, primarilyfrom Great Britain and the U.S., came to Canada. Following World War II, nearlythree immigrants in four arrived from Europe, adding their influence to theCanadian culture and economy. From then on, the immigrant population began toexpand and diversify. In fact, 200 ethnic origins were identified by Canadiansin the 2006 Census. This increasingly multicultural nature of the Canadianpopulation opens up many opportunities for food producers and processors, aswell as those in the foodservice industry, who are able to meet the need forethnic and specialty products.
  • Of the 1.1 million immigrants that came to Canadabetween 2001 and 2006, the largest segment were from Asia (including the MiddleEast), at 58%, and Europe at 16%, followed by Central and South America, theCaribbean, and Africa, each at 11%.
  • Immigrants tend to settle in the larger urban centres.Toronto, Vancouver and Montréal attracted 69% of all recent immigrants toCanada, according to the 2006 Census.
  • Of the 1.1 million immigrants who settled in Canadabetween the 2001 and 2006 censuses, 80% spoke neither English nor French.
  • The Chinese languages accounted for the largestproportion of non-official mother-tongue groups in 2006, at 16%.












Figure 2: Distribution of the Foreign-born population bycontinent of birth, Canada 1981 - 2031
Figure 2: Description of this image follows.
DescriptionFigure 2: Distribution of the Foreign-born population by continent of birth, Canada 1981 - 2031: (Approximate) Africa 2.5% (1981) 9.5% (2031), Asia 14.1% (1981) 55.4% (2031), Europe 66.7% (1981) 20.5% (2031), Americas 15.1% (1981) 13.9% (2031)
Source: Statistics Canada. Projections of the Diversity of theCanadian Population, 2010

  • Canada has two official languages: French and English.According to the 2006 Census, 58% of the population speaks English as theirmother tongue, 22.1% French, and 17% of Canadians can conduct a conversation ineither language.
  • Three main groups comprise Canada's Aboriginalpeoples: First Nations, Inuit and Métis. Of those who declared an aboriginalidentity in the 2006 Census, the First Nations were the most numerous, withapproximately 698,000 people, representing 60% of the population. This wasfollowed by Métis at 390,000, and Inuit at 50,000.

Education

Canadians value education, both through traditional academicstructures, as well as the concept of life-long learning. Products that offerbenefits beyond basic nutrition, such as functional foods and beverages,nutraceuticals, or premium and specialty products with specific qualitycharacteristics, may have greater resonance with more educated consumers.
  • Approximately 87% of employment-aged Canadians havecompleted high school, and 25% have a post-secondary degree or equivalent. Thistrend towards higher education saw a 6.9% increase in university graduatesbetween 2006 and 2007.
  • Canada's high school drop-out rate has declined steadilysince 1990-91, reaching 9.1% for the 2005-2006 academic year.
  • Nationally, 24,495 people completed their apprenticeshiptraining in 2007, up 17.5% from the previous year. Women are becoming morehighly represented in the skilled trades. In 2007, 55% of people registered inapprenticeship programs were women, primarily centred in the food and servicesareas.
  • Slightly more than half (51%) of non-retired Canadiansreported taking formal work-related training toward a degree, diploma orcertificate, related to a job/career in 2007.

Households

Canadian households are evolving to accommodate the demands ofsociety. Smaller families with fewer children, more people living alone, fewermarriages and more common-law relationships, blended families, and same-sexparent families, are all examples of how households have changed. Thisinformation is important to targeting products in the market. In smaller andlone person households, for example, servings per package and single portions,may be more important considerations than the lower, per-unit price of bulkpackages. Also, there are important implications for product marketing, asCanadians rely more and more on technology for communication and informationaccess.












Figure 3: Census Families by Presence of Children at Home
Figure 3: Description of this image follows.
DescriptionFigure 3: Census Families by Presence of Children at Home: Canadian households are evolving to accommodate the demands of society. Smaller families with fewer children, more people living alone, fewer marriages and more common-law relationships, blended families, and same-sex parent families, are all examples of how households have changed.
Source: Statistics Canada Catalogue no. 97-553-X1E

  • Family size declined to an average of 2.5 persons in2006. The average number of children at home per family also dropped to 1.1 in2006.
  • Of the 12.4 million private households, 27% wereone-person households, while 9% were large households of five or more people.
  • Cell phone use is on the rise, with 71% of householdsreporting that they have at least one cell phone. The increasing availability ofthis technology is making land lines less necessary.
  • 78% of Canadian homes have computers and 61 % of thosehave high-speed Internet access. The Internet is primarily used forcommunication and research, particularly in the areas of health and travel,however, shopping is becoming more prevalent. Canadians spent $12.8 billion,just over half with Canadian retailers, on online purchases in 2007. Althoughfood and beverage sales were not highly represented, this is an option thatshould not be overlooked.

Health & Lifestyle

Canadians are interested in living healthier lives. Significant concerns related to aging, a sedentary lifestyle, and poor eating habits, remain. Food and beverage products that target specific health concerns, have generally higher nutritional quality, or are developed and packaged to meet the on-the-go needs of these consumers, may have success.
  • Leisure hours are spent in a variety of ways, howeverthere is concern about the lack of physical activity engaged in by Canadians. In2008, only 51% of Canadians were at least moderately active during their leisuretime.
  • The relationship of food to health has gained prominencein many discussions, with the topic of obesity dominating the debate. In 2008,51% of Canadian adults reported excess weight and between 2003 and 2008, obesityrates rose from 16% to 18% among men, and 15% to 16% among women.
  • Obesity is an important health issue among First Nation,Inuit and Métis populations.
  • Chronic disease is a major issue. Cardiovascular diseaseand cancer are the leading causes of death for Canadians.
  • Residents of rural areas are more likely to be obesethan urban dwellers. 58% of rural residents are overweight or obese, comparedwith 50% of urban Canadians.
  • Total health spending accounted for 10.1% of GDP in2007. Between 2000 and 2007, per-capita health spending increased an average of3.5%, a real growth rate similar to the Organization for Economic Cooperationand Development (OECD) average of 3.7% per year (OECD, 2009).

Labour

The current global recession has had a significant impact inCanada, particularly in the goods-oriented sectors of manufacturing, forestry,agriculture, mining, etc. Signs of stabilization are evident and small gains areoccurring in the retail, finance and information technology service sectors.There has been a move to more part-time positions and towards increasedself-employment. These patterns in a country's employment statistics giveimportant clues to the economics of individual households.
  • In 2007, the proportion of Canadians who were employedreached its highest level in almost three decades, at 63.5% of the working-agepopulation.
  • Employment grew more rapidly among women than men:between 1976 and 2007, the employment rate for women increased by 17.2% butdecreased by 4.7% for men.
  • On average, employed Canadians worked 36.5 hours perweek in 2007, down 1.2 hours from the 1976 average of 37.7 hours per week.

CONSUMPTION AND EXPENDITURES


Expenditures

Incomes across Canada follow regional economic trends but, onaverage, each Canadian household spent $71,360 in 2008, up 2.0% from 2007. Thiswas slightly below the rate of inflation of 2.3% as measured by the ConsumerPrice Index (CPI).












Figure 4: Share of Household Expenditures on Food andNon-alcoholic Beverages in Selected OECD Countries, 2007
Figure 4: Description of this image follows.
DescriptionFigure 4: Share of Household Expenditures on Food and Non-alcoholic Beverages in Selected OECD Countries, 2007: (Approx) U.S. 7.0%, Canada 9.5%, Germany 11.2%, Australia 11.3%, France 13.5%, Japan 15%
Source: An Overview of the Canadian Agriculture and Agri-FoodSystem 2009 AAFC

  • On average, households spent $7,440 on food in 2008, up1.8% from 2007. In the 1960s, food represented the largest proportion ofhousehold expenditure, accounting for 18.7% of total spending. However, thisproportion has declined constantly to just over 10% of total spending.
  • On average, households in developed economies have high standards of living and allocate a relatively small percentage of their personal disposable income to food. According to statistics published by the Organization of Economic Cooperation and Development (OECD), in 2007, Canadian households allocated 9% of their total household expenditures to food and non-alcoholic beverages, compared to 7% in the U.S., 11% in Germany and Australia, and 14% in Japan.
  • Food, beverage and tobacco (FBT) expenditures representthe second largest consumer goods expenditure category after transportation andcommunications. In 2008, Canadians spent $111 billion (or 26.8% of their totalpersonal expenditures on consumer goods) on food beverage and tobacco productspurchased from stores.
  • In 2008, Canadians spent $43 billion on foodservice,accounting for 8.4% of personal expenditures on consumer services in Canada.Together, food expenditures at retail and foodservice establishments ($154billion), accounted for 17% of personal expenditures on consumer goods andservices.
  • Over the past three years, the foodservice share of thehousehold food dollar has remained relatively unchanged (CRFA, 2009).
  • Personal taxes accounted for 20.5% of the averagehousehold's budget in 2008, while shelter represented 19.9%, transportation13.6% and food 10.4%. These shares changed only slightly from 2007. Spending onshelter rose 4.0% to $14,180. This increase was driven by a 10.5% rise inaverage spending for rental accommodation.
  • Households spent an average of $9,720 on transportationin 2008, up 3.5%. Average spending on purchase of automobiles and trucks was up6.7%, while spending on gasoline and other fuels increased by 0.5% to $2,230.Average spending on public transportation was $1,020, up 5.3%.
  • Average household spending on cell phone and otherwireless services was up 6.6% from 2007 to $550. At the same time, householdspending on conventional landline telephone service continued to fall, declining5.1% to $580.

Consumption Tastes and Preferences

Canadians are embracing the ever-increasing variety of foods andbeverages available to them, putting modern twists on traditional favourites,and eagerly trying new cuisines introduced through travel, foodservice,retailers, friends, and family. The Canadian diet now includes more freshfruits, yogurts, cheeses, creams, red meats, exotic juices, low-fat milk, wine,and spirits, and less cereal, sugar, oils, fats, and eggs. The total dailyintake of calories per person fell to 2,382, down 131 calories from the peakrecorded in 2001.
  • Fresh Fruit: Canadians consumed a record 38.2 kg perperson in 2007. This is partly due to the increased availability of exoticfruits. Consumption of guavas and mangoes, for example, has increased 88% from adecade ago. Canadians are also eating more processed fruits, up 37.7% over 20years.
  • Vegetables: Over the last 20 years, Canadians have added10.9% more vegetables (excluding potatoes) to their diets, particularly garlic,asparagus, cucumbers, cassava, eggplant, kohlrabi, and okra, reflecting thegreater ethnic diversity of the population.
  • Dairy: Total fluid milk consumption has declined and,within the category, Canadians are switching to 1% and skim milk from higher fatmilks. As a balance, the consumption of cheese (10.1 kg) and cream products (6.2litres) is increasing.
  • Red Meats: Canadians consumed 24.5 kg of red meats,beef, pork, mutton, and veal in 2007, which represents an annual increase of 0.7kg.
  • Shellfish: The consumption of shellfish products hasdecreased almost 30% since 2000. By contrast, the consumption of freshwater fishby Canadians has increased by almost 50% in ten years. Dwindling stocks ofcertain species due to overfishing and possible health issues (i.e., mercury)may influence the continued growth in consumption.
  • Grains: Cereal consumption declined to 56.9 kg perperson. Rice, on the other hand, increased to 5.2 kg per person.
  • Wine/Beer: Wine climbed to 14.6 litres per person forCanadians aged 15 years and older, representing an increase of almost 46%compared to a decade ago. On the other hand, beer levels have remained fairlystable over the same period.












Figure 5: Per-capita Consumption of Dairy Products, Fruits andVegetables and Fats and Oils, 1990-2008
Figure 5: Description of this image follows.
DescriptionFigure 5: Per-capita Consumption of Dairy Products, Fruits and Vegetables and Fats and Oils, 1990-2008: Fruit 110.8 (1990) 136.9 (2008), Vegetables 170.8 (1990) 172.8 (2008), Fats and Oils 23.6 (1990) 26.5 (2008), Dairy Products 23.5 (1990) 23.1 (2008)
Source: An Overview of the Canadian Agriculture and Agri-FoodSystem 2009 AAFC


EMERGING TRENDS

There are a number of long-established consumer trends that manywithin the agriculture and food industry look toward when developing strategiesfor product development and marketing. Consumers, however, continually tweakthese traditional concepts, making it essential that producers, processors, andretailers pay attention to fresh nuances in trends, to capture any advantagethat can make them more competitive. Value, convenience, and health all fallinto this category of sustained trends. There are also a number of trends thatdon't have historical track records, but still offer insights into consumerattitudes and purchase behaviours that can lead to new and enhanced marketopportunities. Authenticity and sustainability are two examples of theseemerging trends.
A little blue cow has become highly recognizable as a symbolpromoting the quality of milk produced in Canada. This logo is backed by theCanadian Quality Milk Program (CQM), a program that supports best managementpractices, with an emphasis on documentation and verification of all aspects ofmilk production on the farm. This type of on-farm program has been adopted bymany other commodity associations across the country. Logosource: http://www.milk.org
Some Canadian consumers feel that quality is linked to specificproduction methods. Animal welfare, for example, is a growing consumer issue.The British Columbia Society for the Prevention of Cruelty to Animals (SPCA)offers certification through an independent third-party system to assureconsumers that food products bearing their program label comply with their farmanimal welfare standards. Participating farms pay for their certification, andthis provides a guarantee that they have met the British Columbia SPCA'sstandards for the handling of farm animals. Logosource:http://www.spca.bc.ca

Value

Much work has been done to define value as it is perceived by consumers but, in general, it relates to products meeting the needs and/or wants of the individual, at an acceptable price. This means that, although price is important, the lowest price may not always be the determining factor for what goes into the grocery cart. Current recessionary times have pulled the concept of value into much sharper focus, both for shoppers and for those bringing food to our tables. A recent consumer study found that good value-for-money was the most important factor in determining how food dollars were spent (The Nielsen Company, 2007). Ipsos Reid, through their Global Advisor Panel, found that almost two-thirds of global consumers indicated that value for money was most important. Interestingly, the results showed that consumers in Canada were much more interested in value-for-money, at 79%, than those of many others. (Media Post News, 2008)
The other key component of value is quality. A 2009 survey of U.S. consumers found that 72% were more concerned with quality than price and that, after the recession, this will increase to 90% (IBM, 2009). At all income brackets, consumers are trying to find ways to maximize the quality of their purchases, while keeping food bills as low as possible. Strategies such as switching from sit-down fare to fast food restaurants, using coupons, buying private label over national brands, buying basic ingredients to cook more at home, making shopping lists, and switching store formats to supercenters and warehouse clubs, are trends being noted, both in the media and by those monitoring the industry.
Canadians consumers define quality in terms of freshness, nutrition, safety, appearance, and flavour, and consistently rank it as one of the most important considerations in their food and beverage decision-making process (AAFC, 2008). It is important that consumers can readily identify products that offer specific attributes and more programs are being either extended to, or created for, consumers seeking out quality foods and beverages. A close look at the products on store shelves reveals a number of assurance-based programs that offer confidence to potential customers seeking specific characteristics.

Health

The contribution of diet to health is well established.Consumers are now more interested in proactively maintaining or improvingcurrent well-being and addressing potential health risks through food andbeverage choices, for themselves and their families.
The agriculture and agri-food sector is responding to consumerhealth awareness by offering products tailored to a range of audiences, based onage, gender, health concern, and occasion. Functional foods, foods and beveragesthat contain specific components that provide health benefits beyond traditionalnutritional functions, are being developed and are gaining the attention ofCanadian consumers.
Although functional foods have been in the marketplace in Canadafor a number of years, it is the area of digestive health that seems to havetriggered the greatest consumer interest. The star category for this claim isdairy, particularly yogurt, which experienced a value growth of 11% in 2008.This increase is based on the rising consumer awareness of the health benefitsof probiotics, but the emphasis on creative packaging, the re-positioning ofyogurt prod-ucts as snacks, the introduction of new flavours and reduced-fatoptions, and age-specific advertising have added fuel to its growth. Canadianshave a strong preference for spoonable yogurts, which accounted for 85% ofretail value sales of yogurts and sour milk drinks in 2008—consumption ratesreached nearly 8 kg per person, up from 5 kg in 2003. Pre/pro-biotic drinkingyogurt was the fastest growing category in 2008, recording value growth of 50%,with other functional drinking yogurts behind at 45% (Euromonitor, 2009).
The Tracking Nutrition Trends series, from the Canadian Councilof Food and Nutrition, monitors the self-reported knowledge, attitudes, andbehaviours of the adult Canadian population with respect to food and nutrition.
The highlights below come from their most recent survey (CCFN,2008):
  • In terms of healthy foods, Canadians think of:
    • Nutrient content;
    • Freshness or fresh format; and
    • Eating a healthy balance or variety of foods.
  • The most influential drivers of food choice are:
    • Low trans fat content (80%);
    • Made with whole grains (78%);
    • Low in sugar content (72%);
    • Low in salt or sodium content (71%);
    • The presence of omega-3 fatty acids (58%);
    • The country of origin (50%); and
    • Whether a food is organically grown (41%).
  • Canadians are quite knowledgeable about nutrition,particularly about the role of fat, fibre, and cholesterol in food.
    • Canadians involved in meal planning or changing theireating habits rate their nutrition knowledge higher than those who are not.
    • Residents of Atlantic Canada and Ontario rate theirknowledge higher than other Canadians. Women rate their knowledge higher thanmen.
    • Seniors (65 plus years) and youth (less than 25 years) considerthemselves to be least knowledgeable.
  • Canadians obtain food and nutrition information fromsources that are the most easily accessible including:
    • Food product labels (68%),
    • The Internet (51%), and
    • Magazines, newspapers, and books (46%).
  • Canadians believe that the most credible sources ofnutrition information are:
    • Dietitians (82%);
    • Health professionals (81%);
    • Government (56%);
    • Food companies (26%); and
    • Friends or relatives (31%).

Convenience

Canadians are busy people. As a result, consumers are looking for ways to do more, more easily, quickly and enjoyably, and their approach to food and beverage choices generally reflects this attitude.
Initiated by the baby boomers, consumers are now seeking simplified meal-preparation, with minimal ingredients that require little preparation and clean-up. The resulting meal is often a combination of food made from scratch, supplemented with semi- or fully-prepared food brought home from a grocery store or restaurant. Frozen entrées, pre-made sauces and marinades, and heat-and-eat foods have enabled consumers to prepare meals quickly. Appliances that have been fixtures in the average home such as the oven, the barbecue, and the crock pot, have been revitalized and now play an important role in the daily lives of Canadians. Single-serve, pre-packaged, and portion-controlled products are ideal, as they can be eaten any time and anywhere. However, convenience doesn't trump all other attributes and specific concerns, such as price premiums, an interest in scratch cooking for health or comfort reasons, and concerns about quality and taste, can be impediments.
A 2009 Angus Reid survey for ConAgra Foods Canada found that 53% of Canadians spent their lunch break reading, surfing the Web, or not stopping for lunch at all. If they do stop for lunch, they only break for 16–30 minutes, speaking to the need for convenience. Other attributes are also needed—32% are looking for healthy ingredients, 25% are looking for quality, and 17% are looking for flavour (Conagra Foods, 2009).
The Need for Convenience
The trend towards convenience is long-standing and shows no sign of abating. The Canadian-based Institute for Research on Public Policy has attributed a lack of time to three phenomena: more educated consumers experiencing an increase in their professional responsibilities, greater emphasis on activities such as sports participation and culture, and greater stress on “family time”, especially where younger children are involved (Pronovost, 2007).
Lifestyle Claustrophobia: time scarcity and time compression increasingly characterize consumers' lives and influence the consumption choices they make.
  • Beleaguered Society: many time-scarce consumers feel overwhelmed by their lifestyle obligations.
  • Quick-Fix Society: time-pressured consumers express strong preferences for quick, efficiency-driven products that allow them to feel more control of their time.
Mealtime Stress and Simplification: the need to simplify meal preparation and consumption remains a lifestyle reality for many time-poor consumers.
  • Expedient Dining: many consumers are proactively looking to reduce meal preparation times.
  • Pre-prepared Consumption: opting for fully and partly-prepared meal solutions.
  • Out-sourcing Food Effort: the propensity to eat out, buy take-out and home-meal replacements has changed following the economic downturn.
Mealtime Fragmentation, Informality and Expediency: consumers are adopting a more flexible and informal approach to food preparation and consumption.
  • Meal Abstention: skipping core meals has become a feature of flexible and informal eating patterns.
  • Food-On-The-Go: food consumption is increasingly fitted around people's needs and lifestyles.
  • Healthy Convenience: eating and drinking healthily on-the-go is an important need for consumers and represents the merging of the health trend with convenience.
  • Bite-Sized Eating: time poor and/or health-conscious consumers are often opting for lighter meals.
  • Everyday Grazing: consumers are increasingly eating between core mealtimes.
Efficient Shopping: the need for convenience has an impact on store selection and in-store behaviours.
  • Expedient Store Selection: grocery store preferences are heavily influenced by the convenience of location.
  • Top-Up Shopping: consumers are adopting a more flexible approach to shopping where larger shopping trips are combined with more frequent top-ups.
  • Speed Shopping: despite being attracted to new experiences, consumers often engage in "auto-pilot purchasing" which leads to more habitual buying.
  • On-line Grocery Shopping: more consumers are embracing the internet for the purpose of convenient shopping
* adapted from Datamonitor, 2009

Authenticity

The interest in authentic food and drink stems from a need toslow down from hyper lifestyles, increased awareness of health and environmentalissues, and a more affluent society wanting products differentiated from themass-market appeal of a supermarket. Authentic products generally incorporate amixture of attributes such as geographical provenance, ethnicity, nostalgia, ora historical or expert production technique. Organizations have even developedaround the concept of authenticity, the most well known being "Slow Food".This international association was founded in 1989 and now has over 85,000members and supporters in 130 countries. Canada has 38 chapters across thecountry (SlowFood Canada, 2009). Slow Food believes in recognizing the flavoursand recipes of local cuisines, using traditional food and beverage productsgrown and processed using traditional methods and seeking the pleasureassociated with food through a slower pace and more aware approach to life. As adriver of purchases, authenticity certainly sits behind flavour and price, butit is an important trend to understand. This is particularly true for small andmedium-sized enterprises (SME's) who may already be perceived as producers whocare passionately about their product, in contrast to larger producers usingprofit-driven modern technology.
An important aspect of establishing authenticity with consumersis the story behind the product. This story has to be compelling, credible, andhold up to public scrutiny. It might be based on the differentiating attributeof the product or the history of the company, but often it is the origin of theproduct that establishes authenticity, as consumers believe that the source, beit local or exotic, gives the product superior quality. Many food and drinkproducts are associated with a specific location, whether a town, region, orcountry. Although this provenance is associated more with European foods, Canadais starting to position its products this way, with VQA wines, artisinal breadsand cheese, quality meats, and regional specialties.
Authentic products, being associated with quality, can also belinked to consumers' interest in health, particularly in terms of productionmethod. This has driven demand for products that are positioned as natural,organic, and local. Although these are all perceived slightly differently, allimply a certain quality, or level of purity, that takes them beyond the ordinaryand implies a sense of trading-up.
Authenticity also gives consumers a sense that they are actingin a responsible or ethical manner with their purchase. The growth of "fairtrade" is an example. "Fair Trade" is a movement that aims toestablish equitable trading partnerships with suppliers based on dialogue,transparency, and respect. The intention is to contribute to development byoffering better trading conditions to, and securing the rights of, marginalizedproducers and workers—especially in developing countries. Fair Tradeorganizations support producers, raise awareness, and campaign for changes inthe rules and practices of conventional international trade.
TransFair Canada is a national, nonprofit Fair Tradeorganization, that certifies products and licenses companies and traders in thesupply chain to use the Fair Trade Certified Mark. It also promotes the growthof Fair Trade Certified sales in Canada through campaigns, promotionalmaterials, trade shows, and other support. Fair Trade Canada is associated withthe Fairtrade Labelling Organizations (FLO) International, which providescomprehensive third party oversight of all standards. The annual growth of fairtrade certified products in Canada is estimated at 48%, with an approximateretail value of $116 million in 2007. Although coffee and cocoa most commonly spring tomind when one thinks of fair trade products, some sugar, fresh fruit, tea,flowers, sports balls, cotton, herbs and spices, and grains have also beencertified (Transfair Canada, 2009).
Source: Transfair Canada

Sustainability

Consumers are interested in the sustainability of our food systems and many aspire to be good stewards of the earth. Terms such as 'food miles', 'carbon footprint', and 'locavore' have all become popular expressions of the sustainability movement. Local farmers' markets, which allow consumers to buy directly from food producers, are also linked to the sustainability concept. There are 508 Farmers' Markets across Canada, providing community shopping experiences and local products. Although not used by the majority of national shoppers, these markets attracted 28 million shoppers in 2008. These shoppers spent $32.06 per visit, for a total direct sales value estimated to be $1.03 billion. Fresh fruits, vegetables and bakery products are the main draw, however, market customers also appreciate a growing range of available products (Farmer's Market Canada, 2008).
Consumer demand for protocols that prove the food system operates in a sustainable manner is growing. Sustainable fishing standards, for example, are currently being adopted by national grocery chains in Canada. Loblaw Companies has partnered with the Marine Stewardship Council, an international certification and labeling program, to establish a sustainable procurement practice by 2013. This practice will focus on responsible sourcing in every seafood category and categories that contain seafood (Loblaws, 2009). The Overwaitea Food Group (OFG) has partnered with SeaChoice to carry out a Canadian program that provides science-based sustainability assessments of seafood and helps Canadian businesses and consumers make sustainable seafood choices. Overwaite's plan includes:
  • offering customers sustainable seafood options and reducing the procurement of unsustainable seafood;
  • providing transparency and traceability information on the seafood products they sell;
  • openly collecting and sharing information regarding OFG's sustainability practices;
  • educating its team members, suppliers, and customers on sustainable seafood;
  • encouraging policymakers to improve and develop laws and regulations that support sustainability; and
  • ensuring a sustainable future for seafood stocks (SeaChoice, 2009).
The environmental mantra, reduce, reuse, recycle, has helped tofocus consumer attention on another sustainability issue: packaging. Packagingis essential to protect food from contamination, prolong shelf-life, ensure safetransportation, and to provide information related to product use and to meetlegislative requirements. A number of factors have contributed to an increase inpackaging, including: a decrease in the size of Canadian households, more peoplebuying smaller portions of food, higher living standards leading to the purchaseof more consumer goods, transport over long distances, and higher demands forconvenience and processed food.
In 2009, Datamonitor found that consumers in 15 developedcountries felt that contemporary packaging had become excessive. Whilesustainability is not a primary purchase motivator for most shoppers, there is agrowing expectation that companies should be adopting green business practices.If consumers feel that products are equal in terms of core benefits, such ashealth, quality and convenience, consumers will choose the product they feel ispackaged in a more sustainable manner. Retailers and manufacturers shouldconsider investing in ethical and sustainable packaging to meet consumer demand,to be seen within the industry as having taken action, and to remaincompetitive. A multi-sectoral industry working group (Sustainable PackagingCoalition, 2009) has established that sustainable packaging must be: derivedfrom a sustainable source; be manufactured using renewable and/or minimalenergy; incorporate recycled post-consumer use waste; optimize the use ofmaterials to reduce waste and transit weight; have the ability to be reused byproducers, retailers and consumers before recycling; be easily recyclable in avariety of regions within any given national market where the core product issold; and have high biodegradability or 'compostability', with lowemissions of carbon dioxide and methane.

CONCLUSION

The domestic market has many emerging opportunities for Canadiancompanies interested in meeting the food and beverage needs of Canadians. Apopulation more interested in food for health, particularly in the olderdemographic groups, and a move toward quality and value considerations inpurchasing decisions are key considerations. Two factors particularly pertinentin Canada include the impact of new immigration trends and regional foodcultures based on geography. Both contribute to unique market openings wellsuited to Canadian small and medium sized producers and processors.
Suppliers who wish to craft successful market strategies, shouldstrive to understand the consumer environment, including the purchasing patternsand attitudes of Canadians.
It is important to keep in mind, for example, that physicalcharacteristics like geography play an important role in determining a supplier'ssuccess.

KEY RESOURCES

  • Agriculture and Agri-food Canada. (2009). An Overview of Canadian Agriculture and Agri-food System 2008.
  • Agriculture and Agri-Food Canada. (2007). Canadian Food Trends to 2020 A Long Range Consumer Outlook.
  • Agriculture and Agri-Food Canada. (2008). Consumer Perceptions of Food Safety and Quality: Further Analysis and Information Development, 2008.
  • British Columbia Society for the Prevention of Cruelty to Animals. (2009).
  • Canada Bread Company. (2009). Products.
  • Canadian Council of Food and Nutrition. (2008). Tracking Nutrition Trends VII .
  • Canadian Restaurant and Food Services Association (CRFA). (2009). New Data from Statistics Canada on Household Spending. Retrieved 2009-14-10.
  • Central Intelligence Agency. (2009). Canada. The World Factbook 2009 Retrieved 2009-14-10.
  • Centre for International Development at Harvard University. (2009). Canada Summary. Global Trade Negotiations Home Page.
  • Conagra Foods. (2009). Healthy Choice.
  • Dairy Farmers of Canada. (2009) Canadian Quality Milk Program.
  • Datamonitor. (August, 2009). Global Consumer Trends: Convenience Understanding and capitalizing on the needs of time-poor consumers.
  • Datamonitor. (April, 2009) Sustainable Packaging Trends: Consumer Perspectives and Product Opportunities.
  • Euromonitor International. (October 2009). Canada. Health and Wellness Packaged Food.
  • Farm Credit Canada. (Summer 2009). Consumer Trends, Knowledge Insider.
  • Farmers' Markets Canada. (January, 2009). National Farmers' Market Impact Study 2009 Report.
  • Global Trade Atlas. (2009). Annual Revision Database.
  • Hartman Group. (2009). Healthy Eating: Connections to Attitudes About Aging.
  • IBM Institute of Business Value. (2009). The Future of the Consumer Products Industry, The End of the World or the World of Opportunity.
  • Loblaws Companies Limited. (2009). Sustainable Seafood Policy Initiative.
  • Media Post News. (2009). Ipsos Global Advisor survey: November 2008..
  • The Neilsen Company. (2008). Grocery Store Choice and Value for Money, A Global Nielsen Consumer Report.
  • Ottawa Valley Food Cooperative. (2009).
  • Organization for Economic Cooperation and Development. (2009). Canada. 2009.
  • Sea Choice. (2009). Press Release.
  • Slow Food Canada. (2009). Canadian Conviva.
  • Statistics Canada. (2008). Canadian Demographics at a Glance. Statistics Canada Catalogue no. 91-003-XIE. Ottawa.
  • Statistics Canada. (2009). Functional Foods and Natural Health Products Survey.
  • Sustainable Packaging Coalition. (2009). What is Sustainable Packaging.
  • The Site.Org. (2009). Food Packaging.
  • Transfair Canada. (2009). Facts and Figures.

The Government of Canada has prepared this report based onprimary and secondary sources of information. Although every effort has beenmade to ensure that the information is accurate, Agriculture and Agri-FoodCanada assumes no liability for any actions taken based on the informationcontained herein.
The Canadian Consumer—Behaviour, Attitudes and PerceptionsToward Food Products
© Her Majesty the Queen in Right of Canada, 2010
ISSN 1920-6593 Market Analysis Report
AAFC No. 10575E
For additional copies of this publication or to request an alternate format, please contact:
Agriculture and Agri-Food Canada
1341 Baseline Road, Tower 5 ,4th floor
Ottawa, Ontario
Canada K1A 0C5
E-mail: infoservice@agr.gc.ca

http://www.agr.gc.ca/eng/industry-markets-and-trade/statistics-and-market-information/by-region/canada/the-canadian-consumer-behaviour-attitudes-and-perceptions-toward-food-products/?id=1410083148457
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Canada-China Economic Complementarities Study

Economic Partnership Working Group

Table of Contents

  1. Executive Summary
  2. Introduction
  3. Overview of Economic Bilateral Relations
  4. Sector Analysis
    1. Agriculture and Agri-Food (Including Fish and Seafood)
    2. Clean Technology and Environmental Goods and Services
    3. Machinery and Equipment
    4. Natural Resources and Derived Products
    5. Services
    6. Textiles and Related Goods
    7. Transportation Infrastructure and Aerospace
  5. Conclusions
    Annex 1: Snapshot of the Canadian and Chinese Economies
    Annex 2: Canada-China Trade, Investment and Related Consultative and Cooperative Mechanisms

1. Executive Summary

Following the June 2010 meeting between Canadian Prime Minister Stephen Harper and Chinese President Hu Jintao in Canada, officials from both countries jointly undertook a study to provide an analytical basis to evaluate potential bilateral economic complementarities in a selected range of sectors. Economic complementarities are defined as the interests and requirements of one country that can be matched with a capacity to supply in the other country.
The study’s completion helps to set the stage for the two countries to launch exploratory discussions on further deepening our trade and economic relations, as announced by the two leaders during Prime Minister Harper’s most recent visit to China in February 2012.
Canada and China are strong trading nations. For both, external trade is integral to past and future economic growth. Today, China is Canada’s second-largest trading partnerFootnote 1, while Canada ranks 13th among China’s trading partners.Footnote 2 In addition to increasing two-way trade in goods, services and investment, people-to-people ties have never been stronger, with substantial annual increases in the number of visitors and students to each other’s country. Extensive government-to-government cooperation is also reflected across a broad range of priority areas.
The study covers seven sectors—reflecting specific interests on one side or the other—in which growth opportunities appear to be strong. While not exhaustive in scope, the study provides a broad basis of analysis on bilateral economic complementarities. As with any comprehensive trading relationship, Canada-China trade and investment relations can be enhanced. The study therefore also examines barriers and challenges to growth in these sectors.
Key findings of the study are:
Agriculture and agri-food (including fish and seafood)
Canada and China are both significant producers and exporters of agriculture and agri-food products, with distinct supply and demand profiles. Growth opportunities extend well beyond two-way trade in goods and investment. Government and industry on both sides are increasingly cooperating on technical and scientific exchanges to assist China in addressing domestic challenges and to advance third-market opportunities for both countries. On the challenges side, trade barriers include tariffs, regulatory measures (e.g. sanitary and phytosanitary measures) and delays in resolving market access issues arising from administrative capacity constraints.
Clean technology and environmental goods and services
The clean technology sector is an innovative and rapidly growing sector globally. The Canadian side is dominated by small and medium-sized enterprises (SMEs), which, despite their technological innovations and commercially viable solutions, often face challenges related to their relatively small size, such as access to capital and concerns regarding intellectual property rights protection. China has a keen interest in this sector, highlighting in its most recent Five Year Plan the role of clean technology in addressing growing domestic environmental challenges. In addition to bilateral trade in clean technology goods and services, Canadian and Chinese partnerships could help meet the increasing worldwide demand for cleantech solutions.
Machinery and equipment
Two-way trade in this sector has exhibited strong growth over the last decade. Canadian technology and know-how complements Chinese production needs and demand, especially in the area of agricultural and mining equipment as well as related services. Advancing cooperation in this sector would offer Canadian companies increased export opportunities. Concerns about intellectual property protection, standards and certification requirements, and remaining applied tariffs may be hindering growth in bilateral trade in this sector.
Natural resources and derived products
Canada and China have abundant natural resources and are leading global traders in this sector. China is facing supply-side pressures when it comes to certain commodities, making it difficult to meet the demands of its rapidly growing economy. Canada is well positioned as a reliable supplier to meet China’s needs and to provide innovative solutions for the sustainable use and efficient management of China’s natural resources. In Canada, China’s growing interest in natural resources is adding to the diversity of investment sources available to develop capital-intensive Canadian natural resources projects. To take advantage of complementarities in this sector, further improvements could be made to the clarity, efficiency and predictability of inward investment-related regulations, the compatibility of certification systems and the expediency of approval processes on goods such as equipment.
Services
Services are an important and growing component of the Canadian and Chinese economies. They represent an essential source of growth in a competitive, knowledge-based world market. While the scope of services trade between the two countries is significant, there is potential for this relationship to grow even further. China’s steady economic growth and projected infrastructure expansion will likely lead to strong demand for key services sectors in which Canada has leading expertise. China’s services sector is growing rapidly, and Canada is able to export best practices that would be helpful to such a developing industry. Furthermore, the people-to-people connections that already exist between Canada and China will further facilitate bilateral trade in services.
Textiles and related products
Canadian textile and apparel manufacturers are increasingly focusing on high value-added products and depend on sales to export markets to remain viable. China has made significant advancements in the textile and apparel industries over recent years, becoming a world leader in some subsectors. China’s current Five Year Plan highlights the importance of continued textile industry development. Canada and China have complementary capacities in textiles, each producing goods for different market segments. Specifically, Canada’s strength in engineered textiles can be incorporated into China’s value chains to serve both its domestic market and global markets, while Canadian branded and technical apparel product offerings can serve China’s increasingly discerning customers. Similarly, China’s wide variety of textiles and apparel can be used to meet Canadian demand in sectors where there are no longer Canadian manufacturers.
Transportation infrastructure and aerospace
These two sectors occupy a strategic place in the two countries’ economies, not least because of the critical role they play in facilitating the movement of goods and people. Opportunities exist for Canada and China to collaborate on the development of safer systems for China’s growing transportation infrastructure networks. Given their complementary expertise, Canada and China could also cooperate on infrastructure projects in third-country markets. Canada is a world leader in aerospace technology and research and development capacity. These strengths, combined with the Canadian industry’s diversified manufacturing and internationally recognized regulations, are assets that can complement Chinese needs and goals to develop world-class aerospace products.
Conclusion
Since Prime Minister Stephen Harper and President Hu Jintao met in June 2010, the bilateral economic relationship has continued to gain momentum, with trade and investment expanding rapidly. Robust growth in bilateral merchandise trade was sustained throughout the recent global economic crisis. The stock of foreign direct investment into Canada from China reached approximately US$10.7 billion at the end of 2011, representing a 36-fold increase in the last 10 years. Chinese statistics put the stock of Canadian foreign direct investment in China at approximately US$8.3 billion in 2011.
Notwithstanding these impressive gains, bilateral trade and investment represent a surprisingly small proportion of each country’s total international activity. There is room for much growth. This study provides a starting point for bilateral discussions on getting there.

2. Introduction

2.1 Overview

Canada and China have a long-standing and healthy bilateral relationship. The two countries have a shared interest in strengthening the bilateral economic relationship through increased two-way trade in goods and services, investment, and people-to-people and cultural exchanges. During Canadian Prime Minister Stephen Harper’s first visit to China in 2009, the two governments issued a joint statement highlighting the strong trade and economic complementarities between the two countries. The leaders further agreed to enhance cooperation in order to increase bilateral trade and investment.
Since that visit, Chinese President Hu Jintao visited Canada in June 2010 and Prime Minister Stephen Harper returned to China for a second visit in February 2012. In between, over 30 ministerial-level bilateral visits took place, supporting closer ties in key trade and investment portfolios. The Canadian and Chinese economies have both been exceptionally resilient in the face of the recent global financial crisis. These strengths have prompted closer mutual attention to the benefits of deepening trade and investment ties between the two countries.
Canadian and Chinese officials collaborate regularly through a variety of bilateral trade and investment mechanisms, notably the annual Joint Economic and Trade Commission (JETC), which is a long-standing Deputy Minister/Vice Minister-level forum to discuss key Canadian and Chinese trade and investment issues. A more recent mechanism (2005), the Strategic Working Group, brings together Canada’s Deputy Ministers of Foreign Affairs, International Trade and Natural Resources, and China’s Vice Ministers of Foreign Affairs, Commerce and the National Development and Reform Commission, to discuss cross-cutting economic and political priorities. Both forums met in Ottawa in 2011.
In June 2010, Canadian Prime Minister Stephen Harper and Chinese President Hu Jintao instructed officials to explore means of deepening the Canada-China economic relations by establishing a working group under the JETC. Once established, the Economic Partnership Working Group launched a joint study to examine in greater depth bilateral trade and investment complementarities and potential.

2.2 Objectives and Structure of the Study

The economic complementarities study represents an important step toward strengthening Canada-China economic relations. By examining the current status of bilateral trade and investment relations in selected sectors, the study provides an analytical basis for discussions on how to deepen the relationship. The study analyzes seven sectors, examining the complementarities between various aspects of the Canadian and Chinese economies. The seven sectors included in this study are:
  • agriculture and agri-food (including fish and seafood);
  • clean technology and environmental goods and services;
  • machinery and equipment;
  • natural resources and derived products;
  • services;
  • textiles and related products; and
  • transportation infrastructure and aerospace.
The first part of the study provides: (i) an overview of the structure and key characteristics of the Chinese and Canadian economies; (ii) a description of trade and economic cooperation; and (iii) a description and assessment of historical and recent patterns in bilateral trade and investment and likely future trends. The second part of the study analyzes the seven different sectors. Each sectoral analysis includes an overview of the sector in each country, a description of bilateral trade patterns, highlights of ongoing cooperation, a discussion of challenges, and a review of complementarities and opportunities for growth.

2.3 Methodology

2.3.1 Bilateral Trade and Investment Statistics

Data that describe Canada-China trade and investment flows in this study are quoted in U.S. dollars, the most widely used currency for the settlement of international payments, to draw a comparative statistical analysis. National currencies have been converted using annual average exchange rates provided by domestic central banks over the relevant time period as described below:
Table 1: Exchange Rates Used in the Study (against US dollar)
20012002200320042005200620072008200920102011
Canadian Dollar1.5481.5701.4011.3011.2111.1341.0741.0661.1411.0290.989
Chinese RMB8.2778.2778.2778.2768.1937.9727.6056.9476.8306.7696.463
Source: Bank of Canada and People’s Bank of China
It is common to observe differences in the level of trade each country reports in the context of bilateral trade statistics. Canadian and Chinese statistics are no exception in this regard. A number of factors account for the observed differences, including the shipment of goods to the trading partner via third economies and differing customs valuation methods. For the purposes of this study, imports from each country will be used to characterize Canada-China bilateral trade wherever possible. In line with this methodology, the import statistics of each country will be summed up when identifying the value of two-way trade. As for stocks of foreign direct investment (FDI), inward investment data will be sourced from the destination country.
Unless otherwise noted, merchandise trade statistics have been sourced from the Global Trade Atlas and reference data submitted by Statistics Canada and the General Administration of Customs of China.

2.3.2 Domestic Statistics

Values describing domestic sector features (i.e. output, sales) are quoted in the national currency of the country to which these statistics relate. These statistics are sourced from the leading national statistical agencies of each country.

3. Economic Overview

3.1 A Foundation for Deeper Economic TiesFootnote 3

Canada and China are important trading partners and economic players in the Asia-Pacific region as well as in the global marketplace. China is the world’s second-largest economy and most populous country, with 1.34 billion people. Canada is the world’s 10th-largest economy, with a population of 34.5 million. With a combined gross domestic product (GDP) reaching US$9.0 trillion in 2011, the economic weight and relevance of both countries in the global economy is indisputable. For a snapshot of the Canadian and Chinese economies, see Annex 1.
Canada and China are open and dynamic economies that depend on international trade and investment to stimulate growth. With trade-to-GDP ratios of 70.3% and 57.0% respectively, Canada and China view trade expansion as a key priority.Footnote 4 The trade relationship between the two countries has grown significantly over the past decade, largely reflecting comparative economic strengths and an expanding investment relationship.

3.2 Canadian and Chinese Economies at a Glance

3.2.1 The Canadian Economy

Canada’s economy has shown steady growth, expanding at an average rate of 1.8% annually over the last 10 years. During the recent global economic crisis, the Canadian economy was among the most resilient, fully recovering the output lost during the crisis by the third quarter of 2010. The International Monetary Fund forecasts that Canada will continue to be a leader among major industrial economies in terms of average growth in the coming years, due mainly to its strong financial system and institutions, low inflation, sound fiscal management, and investments in knowledge and infrastructure. While Canada continues to have a strong manufacturing base, representing 12.8% of real GDP, the share of services has risen steadily over the past decades, reaching 71.6% of real GDP in 2011. A distinctive feature of the Canadian economy lies in the importance of its primary sector, particularly in terms of its contribution to the country’s total exports. Agriculture and agri-food, energy, forestry and mining account for over 50% of Canada’s total exports.

3.2.2 The Chinese Economy

Over the last decade, the expansion of China’s economy has been particularly remarkable, at an average annual rate of 10.5% from 2001 to 2010. This growth has been fuelled in part by the strengthening of its manufacturing base and exports and has been accompanied by accelerated urbanization, rapid infrastructure development and rising per capita income levels. Going forward, China’s economy will be driven increasingly by domestic consumption, which will be bolstered by supportive labour market conditions and other policy efforts to raise household disposable income. While manufacturing will remain the largest sector of the Chinese economy over the coming years, the country is committed to furthering the development of its services sector.

3.3 Canada-China Trade and Economic Cooperation

Canada and China have a long-standing and healthy bilateral relationship. The modern bilateral trade relationship began in the 1960s with sales of Canadian wheat to China. Following the establishment of diplomatic relations in 1970, the first step in formalizing economic and trade cooperation came with the signing of the 1973 Trade Agreement between the Government of the People’s Republic of China and the Government of Canada. This agreement sought to enhance trade in goods by, among other things, granting each other most-favoured-nation treatment. In 1979, Canada added China to the list of countries eligible for its General Preferential Tariff, a unilateral tariff treatment that specifies lower than most-favoured-nation rates on a range of products in order to help promote developing country economic growth and export diversification.
With China’s accession to the World Trade Organization (WTO) in 2001, the two countries’ commitment to a strong multilateral trading system and to their respective rights and obligations under the WTO has represented a further enhancement in the institutional basis for the commercial relationship. As founding members of the Asia-Pacific Economic Cooperation (APEC) forum, Canada and China have endeavoured to improve the operating environment for business by reducing the cost of cross-border trade, improving access to trade information, and simplifying regulatory and administrative processes.
Canada and China cooperate extensively under a wide range of bilateral agreements and memorandums of understanding in the fields of science and technology, energy, forestry, cleantech, agricultural development, life sciences, maritime transport, and many more (see Annex 2). Furthermore, education is an active area of economic cooperation between the two countries. Education and skills transfers emerge across different sectors as an important complementarity. China is Canada’s top source country for international students, with more than 68,000 Chinese students already studying in Canadian institutions. During Prime Minister Stephen Harper’s February 2012 visit to China, Canada and China agreed to elevate education as a new strategic priority and explore additional means to expand two-way academic mobility, aspiring to reach a combined goal of 100,000 students studying in each other’s countries within five years.
Among the most noteworthy bilateral achievements in recent years was the conclusion of the substantive negotiations toward a Canada-China Foreign Investment Promotion and Protection Agreement (FIPA), which will facilitate investment flows between the two countries going forward. The FIPA, along with regular high-level contacts, an expanding range of official dialogues (both formal and informal), and healthy and diversifying trade and economic flows in both directions, has elevated the relationship to a strategic partnership of major importance to both countries.

3.4 Bilateral Trade and Investment Relationship

3.4.1 Two-Way Merchandise Trade

Over the last decade, the Canada-China commercial relationship has grown substantially, so that China is now Canada’s second-largest trading partner, while Canada is China’s 13th-largest trading partner.Footnote 5 The rapid growth in bilateral merchandise trade was even sustained throughout the recent global economic crisis, as evidenced in the Canadian and Chinese statistics presented in Tables 2 and 3.
It is common to observe differences in the level of trade each country reports in the context of bilateral trade statistics. Canadian and Chinese statistics are no exception in that regard. A number of factors account for the observed differences, including the shipment of goods to the trading partner via third economies and differing customs valuation methods. In Tables 2 and 3, below, each country’s statistics are presented separately, while in the remainder of this study, imports from each country will be used to characterize Canada-China bilateral trade, wherever possible. In line with this methodology, the import statistics of each country will be summed up when identifying levels of two-way trade.
Table 2: Canada-China Merchandise Trade (US$ Billions)
20012002200320042005200620072008200920102011
Canada Exports (China Imports)2.72.63.45.26.06.98.99.99.712.917.0
Canada Imports (China Exports)8.210.213.318.624.430.535.939.935.043.248.6
Total11.012.816.723.830.437.344.849.844.756.165.6
Source: Global Trade Atlas (Canadian statistics)
Table 3: Canada-China Merchandise Trade (US$ Billions)

20012002200320042005200620072008200920102011
China Exports (Canada Imports)3.34.35.68.211.715.519.421.817.722.225.2
China Imports (Canada Exports)4.03.64.47.37.57.711.012.811.914.821.6
Total Trade7.47.910.015.519.223.230.334.629.637.046.8
Source: Global Trade Atlas (Chinese statistics)
Despite recent growth trends, bilateral trade currently still represents a relatively small percentage of each country’s total international trade. It is clear that there is huge untapped potential to increase trade between China and Canada.

In terms of merchandise trade, China is the third-largest importer of Canadian products, with imports of US$21.6 billion in 2011. Resource-related goods such as wood products, pulp and paper, metals and minerals account for the majority of China’s imports from Canada. China’s agricultural imports from Canada are also substantial, particularly oilseeds, fish and seafood. While there have been upward trends in some sectors, notably in high value-added manufacturing exports such as machinery and equipment, aircraft and medical instruments, China’s demand for resource-related goods remains the primary driver of trade even as Canada looks to broaden its product offerings to an increasingly diversified Chinese economy.
Graphic representation of Chinese Imports from Canada by Sector (2011)
Canada’s merchandise imports from China have grown very rapidly over the past decade to reach US$48.6 billion in 2011. China has become the second-largest supplier of merchandise to Canada, after the United States. Canada’s imports from China have been concentrated in consumer goods such as textiles and apparel, bags, footwear, toys and furniture. Growing product segments of Canada’s imports from China include electronics, machinery and plastics.
Graphic Representation of Canadian Imports from China by Sector (2011)

3.4.2 Two-Way Trade in Services

Services trade is an important element of the Canada-China relationship. All economic sectors contain significant services elements, and technological advances have expanded the range of services that can be traded across borders. Trade in services is also a key element of value chains, both within an economy and globally.
There is significant room for growth in services trade between Canada and China. Canada is one of the most open services economies in the world. China has committed to opening up 62.5% of its total service sector, covering 10 out of 12 service categories of the General Agreement on Trade in Services.
Trade in services is difficult to accurately quantify, as official statistics are not fully disaggregated by subsector and/or modes of supply. However, Canadian and Chinese data indicate that bilateral services trade has grown rapidly over the past decade. According to Canadian statistics, bilateral trade in services more than doubled in the last 10 years to reach US$2.2 billion in 2009.Footnote 6Chinese statistics indicate that bilateral trade in services more than doubled in the last five years and was estimated at US$5.4 billion in 2010.
Travel services are China’s leading service imports from Canada, accounting for 33% of total imports of Canadian services in 2009.Footnote 7There is potential for further growth in this area since China’s granting of Approved Destination Status (ADS) to Canada in 2010. Canada welcomed 248,887 travellers from China in 2011, injecting nearly C$390 million into the Canadian economy. Industry experts have forecast that ADS could boost the yearly rate of travel to Canada from China by up to 50% by 2015. China also sources financial, engineering, communications and management services from Canada.
Even though China is running a deficit in services trade, it has expanded its share of the global services market. Canada’s imports of Chinese services almost doubled over the 2004-2009 period. Transportation services represent half of Canada’s services imports from China, with commercial and engineering services also showing strong growth. Travel services account for a third of Canada’s imports of Chinese services. In 2010, Canadians made approximately 320,000 outbound trips to China.

3.4.3 Two-Way Investment

Investment is a key area of the economic relationship between Canada and China. The bilateral investment relationship started in the early 1980s and has been strengthening steadily ever since. While two-way investment has experienced rapid growth in recent years, it remains modest compared to the level of investment each country receives from the rest of the world. This suggests there remains great potential for expansion.
Chinese direct investment in Canada has recorded notable growth over the past decade. China represents an important source of capital that can complement other sources of funds for the development of infrastructure projects and new technologies. According to Canadian statistics, the stock of FDI into Canada from China reached approximately US$10.7 billion at the end of 2011, representing a 36-fold increase in the last 10 years. Chinese firms are actively investing abroad and have expressed a strong interest in investing in Canada. Sectors of interest include primarily natural resources, but also renewable energy, information and communication technologies, food processing, pharmaceuticals and natural medicine, and advanced manufacturing. In 2010, Canada was the eighth most important destination for Chinese direct investment abroad. Chinese investment in Canada also supports China’s industrial policy to climb the value chain, facilitating hands-on training in new technologies, ways of doing business and innovation partnerships. Canada is interested in seeking a greater percentage of Chinese investments in key sectors beyond natural resources.
According to Chinese statistics, over 12,110 direct investment projects made up the stock of Canadian FDI in China, which was valued at approximately US$8.3 billion in 2011.Footnote 8 Canadian investment in China covers a broad range of sectors, including transportation, biotechnology, education, finance, information technology, manufacturing and natural resources. As China’s economic importance continues to grow, it will remain a priority market for Canada. The United Nations Conference on Trade and Development (UNCTAD) Inward FDI Potential Index consistently ranks China as having a high potential for future direct investment.

Both countries have adopted recent initiatives in an effort to further facilitate two-way investment flows. The most significant of these initiatives was the conclusion of substantive negotiations of the Canada-China FIPA in 2012. The FIPA will ensure greater protection to foreign investors against discriminatory and arbitrary practices and enhance the predictability of investment policy. The FIPA will preserve the right of both Canada and China to regulate in the public interest. In addition to the FIPA, the China Banking Regulatory Commission recently designated Canada as a destination for Chinese wealth management under China’s Qualified Domestic Institutional Investor program, which allows approved institutional investors in China, including banks, to invest in Canadian funds pooled from Chinese clients. While not directly impacting FDI flows, this latest decision by Chinese authorities will have positive implications for portfolio investment flows from China to Canada. In contrast, the Chinese market remains largely closed to foreign portfolio investment, save for a relatively small quota (recently raised from US$30 billion to US$80 billion) allocated to qualified foreign institutional investors.

Role of Global Value Chains in the Canada-China Trade Relationship

When business activities to create a product or service (i.e. manufacturing, design, marketing, sales) are fragmented and scattered internationally among different firms (or a single firm), a global value chain (GVC) exists. Supply chains are increasingly global and complex, as companies aspire to support a variety of strategies, such as entering new markets, increasing speed of delivery to customers, and lowering costs.
As supply chains become ever more fragmented, the services sector becomes a key enabler of transactions across a number of interlinked firms, both domestically and globally. Examples of the role of services in value chains are the design of products and equipment, the transportation of components and people, the training of personnel, financial services (credit required to make and receive payment; export financing; structured finance), accounting, auditing, taxes, management consulting, marketing, and support services.

The increase in GVC activities globally has created more country specialization and economies of scope and scale, fostered more trade and investment opportunities, expanded production capacity and generated greater efficiency gains. While multinational firms are considered the primary drivers of this trend, small and medium-sized enterprises are increasingly making use of global value chains to both source inputs and gain access to foreign markets.

The role of Canada and China in developing and participating in global value chains has been accelerating over the last decade. While a great deal of attention has been given to offshoring and outsourcing activities over this period, recent studies have shown that value chains are not a one-way outflow for Canadian firms.* The level of inshoring activities often balances out offshoring activities, a trend that supports a more circular movement of global business activities.

Canada

When globalizing business processes, important drivers for Canadian firms include the ability to access new markets, inputs and skills. For instance, Canadian firms benefit from China’s geographical proximity to East Asian markets, which source an array of inputs through China’s export-focused value chains. Canadian services exports benefit from this trend as a number of services are needed to facilitate the multiple facets of the value chains. From 1992 to 2007, Chinese imports (from Canada) that are further processed for exports grew by close to 29% annually, more than double Canada’s overall export growth to China.
Canadian goods are increasingly being sold indirectly via a foreign-located subsidiary of a Canadian company, with the product being brought to market or its ultimate end-user through the foreign country’s value chains. This is becoming an important avenue by which Canadian firms engage in global commerce.

China

China’s influence on GVC activities is profound, and it has galvanized its integration into the global economy. In the past, China’s economic integration in global production networks was largely driven by its comparative advantage in labour intensive goods. And while this dynamic continues, it is beginning to change as China develops trade relationships that move beyond low-cost sourcing for multinational enterprises. Companies tie their production networks in with China due to its geographic location and its tightly integrated supplier base.

Compared to other East Asian countries, China has an experienced supplier base (i.e. electronic industry size, number of component manufacturers and plants, size and skill of labour force), a proximity to Asian customers, modern facilities and infrastructure as well as a qualified services industry exemplified by its logistics capacity. Production networks centred in East Asia consider China’s proximity to suppliers in the East Asian region to be a driving factor of their offshoring decisions. Conversely, production networks in the West deem China’s vicinity to East Asian markets as a main determinant of their offshoring decision.
* D. Boileau and A. Sydor, “Global Value Chains in Canada,” in Sydor (ed.), Global Value Chains: Impacts and Implications, (Ottawa: Foreign Affairs and International Trade Canada, 2011).

4. Sector Analysis

A. Agriculture and Agri-Food (Including Fish and Seafood)

The agriculture and agri-food sector is defined as all industries whose primary role is to produce agricultural and food products. It encompasses both primary agriculture and food and beverage processors, including fish and seafood. In recent decades, Canada and China have built a strong agricultural trade relationship based on extensive complementarities. Nonetheless, great opportunities exist to deepen two-way agricultural and food trade and investment.

The Canadian Sector

The Canadian agriculture and agri-food sector is a modern, dynamic and constantly evolving part of the economy. In 2011, the output of primary agriculture and food and beverage producers accounted for 3.8% of Canada’s GDP and employed more than 3% of the workforce. The sector is very diverse and is made up of competitive world-class enterprises operating at home and abroad. With about 45% of agricultural production destined for foreign markets, Canada is a net agriculture and food exporter and one of the world’s largest exporters.
In 2011, total sales of the Canadian primary agriculture sector were valued at C$46 billion, representing an average annual growth of 3.6% during the last decade. Over the same period, grain and oilseeds’ share in total sales rose substantially to 35.6%, while the importance of red meats decreased to 22.9%. Dairy (12.7%), poultry and eggs (7.4%), fruits and vegetables (8.8%), special crops and other farm commodities accounted for the remainder of agricultural sales in 2011.
The Canadian food and beverage processing sector reached sales of C$92.9 billion in 2011, 32% higher than 10 years ago. The largest food and beverage processing industry is meat (C$24.3 billion), followed by dairy (C$13.7 billion) and beverage (C$9.2 billion). Grain and oilseed products (C$8.5 billion) and processed meat experienced the largest expansion over 2001-2011, and the sale of seafood products rose considerably in the last two years to reach C$4.3 billion in 2011. Some food and beverage processing industries are particularly trade-oriented: for instance, 57.3% of seafood processing shipments and 47.1% of grain and oilseed milling shipments were exported in 2010.
The Canadian agriculture and agri-food sector is characterized by innovation and invests in the latest technologies and production practices. This has helped the sector maintain its competitive edge and has increased its ability to meet evolving consumer demands (e.g. the production of safer, high-quality food with specific attributes, functional foods, innovative bio-products, and new non-food applications). For example, the widespread adoption of new oilseed varieties, such as canola and soybeans, has led to substantial growth in production and area seeded, and has opened new export market opportunities.
As a global player, the Canadian agriculture and agri-food market will face a variety of challenges over the coming years. But these also present new opportunities. Increasing global competition from lower cost competitors, rising pressure on land and water resources, growing consumer expectations, and changes to market access dynamics, including the adoption of biotechnology, will demand continued competitiveness-enhancing innovation on the part of Canadian firms.

The Chinese Sector

As the world’s largest agricultural economy, China is a leading importer and exporter of agricultural products and a consumer of a wide range of agricultural and agri-food products. The agricultural sector is a key part of the Chinese economy, accounting for 10.2% of GDP (RMB 4,050 billion or C$616 billion) in 2010. During the same year, the output of the food and beverage industry represented 8.8% of total manufacturing production. Although its share is declining, agricultural production still employs 40% of China’s workforce.
China’s agricultural sector is transitioning from traditional, low-productivity agriculture toward a modern, industrialized production model. While small-scale production (240 million farming households) still dominates Chinese agriculture, accelerated industrialization and urbanization are challenging this model. It is now easier for farmers to sublease their small tracts of land, allowing for the consolidation necessary for larger-scale industrialization and farm management.
The priority placed on domestic food security has strongly influenced China’s agriculture sector. Primary agriculture sector output has been increasing steadily in recent years, and the fisheries industry has shifted orientation from fishing to aquaculture. Going forward, crop cultivation will be adapted to meet evolving domestic demand. While the domestic supply of staple food grains, such as wheat and rice, meets China’s current demand, the shift toward a higher-protein diet as a result of improving living standards has led to supply shortages of animal feed such as corn. China now imports over 70% of its soybeans; domestic production has decreased due to the competition of imported genetically modified soybeans for animal feed. Furthermore, other key agriculture inputs have not kept pace with the development of Chinese industry (e.g. cotton for textiles and sugar-bearing crops for food and beverages).
China is committed to developing its agricultural science and technology capacity and is vigorously promoting the adoption of new technologies. China has become one of the world’s fastest countries to adopt new technologies and innovation in agriculture. For example, Chinese farmers are increasingly purchasing their own agricultural machinery, contributing greatly to increased productivity. In the last 30 years, China has also cultivated as many as 1,500 new crop species and has improved primary crop yields through, for example, the successful cultivation of super rice and dwarf wheat.
Notwithstanding the significant modernization of China’s agricultural production, the sector is facing challenges. Agricultural infrastructure has deteriorated with the rise in extreme weather conditions and remains vulnerable to natural disasters. Irrigation facilities remain limited and often lack effective management and proper maintenance. Urbanization has decreased the availability of quality arable land, while water loss, soil erosion, infertility, salinization, the overuse of fertilizers, and acidification have led to the loss of arable lands. Finally, ensuring the safety of agricultural products remains difficult due to the decentralization of the agricultural sector, extensive production, and low-technology solutions for preventing and controlling diseases and pests.

Bilateral Trade Patterns

Canada and China are among the world’s leading exporters and importers. Given its relatively small population and corresponding domestic consumption, along with its advantages in the production of agricultural commodities, Canada is naturally positioned to be a net exporter of agriculture and agri-food products. Canada currently ranks as the eighth-largest exporter of fish, seafood, and agricultural commodities and products worldwide, with total exports valued at US$45.7 billion in 2011. In terms of products, Canada is a world top five exporter of wheat and canola and a large exporter of beef and pork.
China’s agricultural trade has risen rapidly since its accession to the World Trade Organization in 2001, and the country has now become the third-largest destination for agricultural and agri-food products worldwide. In part due to rising domestic demand from a wealthier population, China has maintained an agricultural trade deficit with the world for the last eight years, which reached US$34.4 billion in 2011. At the same time, China has overtaken Canada as the world’s sixth-largest agriculture and agri-food exporter, with the main products including fruits and vegetables, poultry and fish products.
Total Canada-China agricultural trade has grown rapidly over the last decade, from US$851.2 million in 2001 to US$4.2 billion in 2011. However, bilateral trade represents only 2.7% of China’s and 5.3% of Canada’s trade in agriculture and agri-food products with the world. Given the importance of agriculture and agri-food in both countries’ trade, this suggests there remains room for further growth.
Canada is China’s eighth-largest supplier of agricultural products, accounting for 3.3% of total Chinese imports in this sector. In 2011, Chinese agricultural imports from Canada reached US$3.1 billion. These imports have been dominated by the grain and oilseed milling industry in recent years, particularly canola products. Meat, fish and seafood, and vegetables are other important agriculture products that China sources from Canada.
Graphic Representations of Chinese Agriculture and Agri-Food Imports from Canada by Product Category (2011)
Canada’s agriculture and agri-food imports from China stood at US$1.1 billion in 2011, or 3.2% of Canada’s total sector imports from the world. Fish and seafood products made up close to one third of total agricultural imports from China in value, while other major imports included vegetables, fruits and nuts, and processed fruit and vegetable products.
Graphic Representation of Canadian Agriculture and Agri-Food Imports from China by Product Category (2011)
In terms of bilateral investment in the agriculture sector, a number of Canadian companies have invested in areas such as aquaculture research and development, viniculture, livestock genetics and processing (such as potatoes, seafood and oilseeds) in China. While Chinese outbound investment in agriculture is still at a preliminary stage, Chinese firms are investing in Canadian pork processing and grains and oilseeds processing. These investments have largely been made to secure a steady supply of important foodstuffs.

Ongoing Cooperation

Current bilateral cooperation in the agriculture and agri-food sector is strong and diverse. In addition to working together on issues of mutual interest in multilateral forums, such as the World Trade Organization and the Food and Agriculture Organization of the United Nations, Canada and China have developed a number of formal bilateral cooperation mechanisms. These far-reaching agreements cover a wide range of themes, from biotechnology and sustainable agriculture to food safety. Some key cooperative mechanisms have also been developed in the area of international development, with the Canadian International Development Agency having funded projects for technology adoption and training in the Chinese agriculture sector over the last 25 years. Chinese enterprises and farmers have welcomed these cooperation programs, as they have helped them adopt international production standards.
Scientific cooperation is also an important dimension of the bilateral cooperation relationship. Multiple joint research agreements have been reached between Canadian federal departments and agencies and China’s central government, universities and regional governments. China has also forged ties with provincial governments in Canada, in particular the western provinces. Finally, several industry groups from both countries have developed meaningful partnerships and are cooperating on issues of mutual interest.
In addition to the bilateral dimension, Canada and China cooperate in the context of international research initiatives. Canada and China are founding members of the recently established Global Research Alliance on Agricultural Greenhouse Gases, whose goal is to increase international cooperation and investment in research and technology development aimed at reducing greenhouse gases and enhancing the productivity and resilience of farming systems. This forum could be an avenue for strengthening cooperation between Canada and China. Canada and China are also working together within the Group on Earth Observation (GEO) Agriculture Community of Practice in a global effort to harmonize national systems for agriculture monitoring and production forecasting in order to address food price volatility and increase agricultural production and productivity.

Bilateral Challenges

As with any strong broad-based trading relationship, agriculture and agri-food products exporters from both countries face barriers that limit their ability to seize opportunities in each other’s market.
For example, both countries maintain tariffs on certain agricultural products. Since its World Trade Organization (WTO) accession, China’s agricultural tariffs have been lowered to an average of 15.6%. Canada, an original WTO member, maintains average applied agricultural tariffs of 11.3%.
Stakeholders from both countries have also identified sanitary and phytosanitary measures as well as differing technical regulations and standards as other hindrances that delay or disrupt trade or make it less predictable. In particular, administrative capacity constraints that delay government certification of establishments for export or the completion of export protocols for new products create costly delays for exporters.
As Canada and China continue to strengthen their bilateral relationship and as challenges are successfully addressed, both countries will be better able to foster increased trade.

Complementarities and Opportunities for Growth

In coming years, China’s growing population, increasing standard of living and changing consumption patterns will fuel a rise in demand for various agricultural and agri-food products, especially healthy and safe products. While China has attained self-sufficiency in a number of agricultural commodities, the increasing importance of imports highlights the growing gap between domestic production and consumption of certain commodities. Diversifying sources of imported agricultural products will help China secure a steady supply by avoiding the effects of possible supply shortage due to export constraints from countries on which China is highly dependent. As a globally recognized safe, reliable and affordable supplier of fish, seafood, and agricultural commodities and products, and the eighth-largest exporter worldwide, Canada is well positioned to meet China’s future agricultural needs in some areas both for human and animal consumption, thereby helping to mitigate food supply and demand pressures. For example, Canada is the world’s largest supplier of canola products and is able to respond to China’s edible oil and animal feed needs in part. Canada is also able to partly meet the demands of increasingly sophisticated Chinese consumers seeking higher-end protein sources such as beef, pork, and fish and seafood products as well as functional foods. Growth in intermodal trade and expanded air service agreements provide new options and backhaul opportunities for expanding trade in these goods.
Canada’s market also offers opportunities to Chinese exporters of agriculture and agri-food products. China is increasing production of commodities and products in areas where exports to Canada and the world are growing, including aquaculture and horticulture such as fresh temperate-climate fruits. Similarly, it is expected that imports of processed products from China will increase due to more competitive processing conditions. For example, Chinese fruit mixtures are increasingly making their way into the Canadian market. Canadian imports from China in this sector more than doubled over the past five years and there is room for further growth in the coming years.
Beyond trade in agricultural products, opportunities exist to build on existing robust collaboration in scientific research. Enhanced scientific collaboration between Canada and China may yield new solutions to food production, safety and sustainability challenges that will benefit both countries’ agriculture and agri-food sectors.
In terms of agricultural technology, Canada has developed world-class expertise in areas that correspond to some of the domestic challenges facing China as it furthers modernization. Canada’s considerable expertise in agricultural water management, in particular irrigation and drainage management and technology, and in the development of low-till and no-till agronomic practices, can provide solutions for China to address the deterioration and loss of arable lands and to improve the development and management of its irrigation infrastructure.
Canada has also long been a leader in animal husbandry, plant breeding and crop selection and has experienced high rates of return from research and development in both its crop and livestock sectors. Joint partnerships and investments with China could foster innovations that more accurately reflect the needs and demands of consumers in both countries. In addition to new export opportunities, such collaboration would also support China’s long-term goal to improve agriculture science and technology and to enhance skills in rural areas. In particular, China is looking to develop human capital in biological breeding innovation and in prevention and control of plant and animal diseases to increase productivity of its agricultural sector.

B. Clean Technology and Environmental Goods and Services

For the purposes of this study, the clean technology and environmental goods and services (“cleantech” hereafter) sector is defined as two broad areas and their subsectors: (1) renewable energy and energy efficiency (bioenergy, hydroelectricity generation, hydrogen and fuel cells, smart grid apparatus, solar, wind, marine energy, and energy efficient buildings and communities); and (2) environmental degradation mitigation (management of water and wastewater, sustainable urban planning, air pollution control and greenhouse gas mitigation and adaptation, waste management and soil remediation).
Recognizing the domestic and global challenges relating to the environment and our shared interest in addressing them, Canada and China have been collaborating through a number of joint initiatives.

The Canadian Sector

The cleantech sector comprises numerous subsectors and represents some of Canada’s leading technological advances, developed through decades of research and development (R&D) and innovation. Reflecting global environmental concerns, stronger regulations to mitigate environmental impacts, and evolving consumer demands, Canada’s cleantech firms have developed state-of-the-art commercial solutions in renewable energy and efficiency and environmental degradation mitigation solutions.
The Canadian cleantech industry is characterized by a high degree of integration of goods and services activities, with many firms combining both elements in their solutions. The sector also has a number of vertically integrated companies that undertake innovation through to commercialization. That said, small and medium-sized enterprises (SMEs) account for 93% of the 10,000 firms active in cleantech industries and employ a substantial share of the 680,000 employees in this sector. Footnote 9Their expertise helps explain why Canadian cleantech companies with proprietary technologies are nine times more likely to export than the average Canadian SMEFootnote 10 and are increasingly taking advantage of global value chains to access foreign markets, increase productivity and mitigate risk. Industry revenues grew at an average rate of 19% per year from 2008 to 2010, to reach C$35 billion.Footnote 11
Due to the preponderance of SMEs in this sector, the cleantech sector does not benefit from the economies of scale that would facilitate the commercialization of the solutions proposed. While these Canadian firms are inherently innovative and many hold proprietary technologies, their size sometimes proves to be an impediment to accessing the funding required for the commercialization of their novel technologies.

The Chinese Sector

Since the beginning of its 11th Five Year Plan (2006-2010), China has vigorously promoted energy and resource conservation, emission reductions and the development of a resource saving and environment-friendly society. This emphasis has catalyzed the rapid expansion of China’s environmental protection industry, whose output reached an estimated RMB 1 trillion (C$152 billion) in 2010. Of this, environmental degradation mitigation solutions equipment represented RMB 200 billion (C$30.4 billion) in output, and the revenue of the environmental services industry accounted for RMB 150 billion (C$22.8 billion). The industry consists of over 12,000 environmental services enterprises, research institutes and organizations, concentrated mainly in the coastal provinces and in the more economically developed areas along the Yangtze River and in the central region.
China’s renewable energy and efficiency industry is increasingly technologically advanced. China is now the world’s largest solar photovoltaic producer and the second-largest wind-energy user (after Germany). China is steadily increasing its engineering capacity in hydropower dam construction and has advanced its domestic hydroelectricity generation component manufacturing. The environmental degradation mitigation industry continues to expand in terms of both technological refinement and product variety. China has been able to independently design and construct large-scale urban sewage treatment plants, waste incineration power plants and large-scale thermal power plant flue gas desulphurization facilities. The environmental services sector has gone from offering mere technical services to the capacity to deliver a comprehensive range of services, including decision making, management, investment and financing, general contracting and operations. Expansion has been notable in the urban sewage and garbage disposal subsectors. Environmental services occupy a growing share of the environmental protection industry, rising from 6% in 2004 to about 15% in 2010.
China’s clean energy resources such as hydro, solar and wind power are located mainly in the west, far from China’s most technologically developed, energy-intensive industrial centres. The government is trying to address this situation by promoting the development of such industries in these regions. Shortages of technical staff and a lack of funds add to this challenge. The development of the cleantech sector would be further enhanced by investments in proprietary technology.

Bilateral Trade Patterns

The Canadian cleantech industry is very export focused. Approximately 81% of firms are exporters and 53% of revenues come from exports. Canada exported US$3.0 billion in architectural and engineering services globally in 2010, and a number of these projects involve cleantech or are supportive of elements of cleantech projects.
According to a definition used by the World Bank,Footnote 12 which represents an indicative subset of cleantech products, China’s import of cleantech goods from Canada has grown nearly threefold in the last 10 years, from US$19.9 million in 2001 to US$63.1 million in 2011. Notable increases include imports of gear boxes to be used in wind generators and electrical control parts for smart grid apparatus (respectively a 251% and 158% increase since 2009).
With regard to Canada’s imports of cleantech goods from China, the value of trade has grown at a faster rate than the rate of growth of our bilateral trading relationship. In 2001, Canada imported US$51 million of cleantech goods, compared to US$1,009 million in 2011. Imports of solar photovoltaic cells have been particularly pronounced in recent years, rising from US$44.7 million in 2009 to reach US$385 million in 2011.

Ongoing Cooperation

In recent years, Canada and China have worked cooperatively on multiple initiatives to advance mutually beneficial environmental protection goals. These mechanisms cover a wide range of cleantech sectors, including, among others, energy efficiency, pollution control, clean transportation, wastewater treatment and marine energy. Cooperation, at various levels of governments, higher education institutions, research bodies and companies, has taken the form of science and technology partnerships, demonstration projects and other initiatives designed to match Canadian capacity to Chinese environmental protection needs (see Annex 2 for a list of major bilateral mechanisms). Such arrangements are essential for harnessing our mutual strengths and help spearhead the commercialization of technologies and provide an avenue for the market application of leading cleantech projects still in the developmental stages.

Bilateral Challenges

Despite the growing cleantech market opportunities in China and known Canadian solutions, the number of Canadian companies operating in the Chinese market remains modest. This can be partly attributed to the fact that some challenges can be particularly difficult in an SME-dominated sector. For example, due to their size, SMEs are less likely to be able to offer the complete solution Chinese customers are seeking, especially on a scale commensurate with Chinese needs. Doing business in China requires investment in relationship building, which can limit the ability of resource-constrained SMEs to acquire the necessary knowledge of Chinese policies and market conditions to successfully promote their technologies. At the same time, Chinese customers may not be familiar with Canadian cleantech strengths. In addition, companies whose business is built on the development of niche technologies are reluctant to enter a market if they have concerns related to intellectual property protection. The Canada-China Joint Working Group on Environmental Protection and Energy Conservation under the Joint Economic and Trade Commission can be used to address some of these challenges.

Complementarities and Opportunities for Growth

Every major economy is competing for a portion of the global cleantech market. Some estimates anticipate that the global market will reach more than US$3 trillion by 2020.Footnote 13The global cleantech market is growing at an annual rate of 4.5% in developed countries and over 10% in a number of emerging economies.
This trend is promising for Canadian firms with a track record for capitalizing on market opportunities. There are significant opportunities for Canadian cleantech companies involved in municipal and industrial wastewater treatment technologies, solid waste treatment, bioenergy, air and water monitoring equipment, and renewable energy and energy efficiency, including green building solutions. In addition to these commercially ready solutions, Canada has been investing in commercial-scale demonstration projects, notably in carbon capture and storage and in marine energy. These are areas where accelerated Canada-China cooperation would confer mutual environmental benefits and provide a platform for the commercialization of these innovative solutions in global markets.

China’s rapid economic growth has led to a dependence on fossil fuels such as coal and oil and to heightened environmental concerns. The Chinese government has established that by 2020, carbon dioxide emissions per unit of GDP should be reduced by 40% to 45% compared to 2005 levels. China’s 12th Five Year Plan will bring significant opportunities in the clean energy industry, notably through the development planning of seven strategic emerging industries,Footnote 14including renewable energy, energy conservation/protection and renewable energy vehicles.
China’s 12th Five Year Plan and other government strategies also specify targets in the following subsectors: solar, wind, bioenergy, hydroelectricity generation, hydrogen and fuel cells, smart grid construction, management of water and wastewater, energy efficient buildings and air pollution control. To stimulate the creation and installation of innovative solutions in these subsectors, plans were created to establish 100 clean energy cities, 200 clean energy counties, 1,000 clean energy demonstration zones, and 10,000 solar energy demonstration towns. In addition, Chinese companies are actively seeking partners to develop cleantech solutions, and the government is encouraging cooperation with countries that can offer such solutions.
Out of this need, Canada offers numerous commercially ready solutions to assist China in reaching its goal of reducing the environmental impact of its economic growth and its shift toward an urbanized society. There are a number of potential complementarities that exist where Canadian firms can partner with a Chinese company to integrate Canadian capacity and know-how with Chinese capabilities in manufacturing and adapting products to Chinese specificities. For example, in the vehicle manufacturing and transportation industries alone, Canada provides leading solutions in vehicle emission reduction, powertrain technologies and intelligent transportation systems that enhance traffic flow and reduce urban congestion. In instances like these, cleantech SMEs are suppliers of inputs that feed into the supply chains of original-equipment manufacturers with operations around the globe.
Hence, Canada’s cleantech SMEs can prove to be complementary partners to serve not only Canadian and Chinese demand, but also the increasing demand for cleantech in third countries. Further complementarities exist where Canada and China could work together in identifying opportunities for technology incubators and venture capital exchange to promote cooperation in the area of cleantech, especially in areas in which SMEs are having issues with funding.

C. Machinery and Equipment

Machinery and equipment are essential inputs in the production processes of most parts of the Canadian and Chinese economies. Accordingly this is a very diverse sector, with products ranging from general purpose machinery (e.g. pumps and valves) to mining equipment (e.g. rock drills). The sector in both countries is highly fragmented and dominated by small and medium-sized enterprises (SMEs) that rely on innovation to succeed in an increasingly competitive global market. Technology adoption underpinned by high levels of R&D investment is key to the integration of these firms into global value chain activities. Further bilateral cooperation in product development, including R&D, could allow both countries to share value chain strengths, which, in turn, could help facilitate more trade between the two countries.

The Canadian Sector

Canada is a large producer of machinery and equipment, with more than 7,600 machinery manufacturing establishments contributing close to C$14 billion to Canada’s GDP in 2011. More than half of all enterprises have fewer than 10 employees, and 94% have fewer than 100 employees, with the majority recording annual sales under $100 million.Footnote 15 A key reason is that many machinery products are specialized and serve only niche markets, where the industry is less capital intensive than the manufacturing industry as a whole. Hence, the barriers to entry are lower. The larger enterprises, though, are more common in the segments that make more technologically advanced and expensive products, such as those used in agriculture, construction and mining.
Canadian machinery firms have developed a range of capabilities integral to other important sectors of the Canadian economy, such as aerospace, agriculture, automotive, cleantech and natural resources. To better position themselves within the value chains of these sectors, Canadian firms have built strong industrial clusters specialized in one or more of the following fields: metal/plastic moulding machinery; general purpose machinery (e.g. pumps, valves, compressors); environmental systems (e.g. heating, ventilation, refrigeration, air conditioning, water treatment); mining, oil and gas machinery; construction equipment; and agricultural machinery. In 2010, approximately 80% of Canadian machinery manufacturing establishments operated within those subsectors, with close to 50% of establishments specializing in the production of metal/plastic moulding and general purpose machinery.
The Canadian machinery and equipment sector is characterized by its strong R&D focus. In 2010, R&D spending in the machinery manufacturing sector amounted to C$520 million, the fourth-largest sector in terms of manufacturing R&D spending after the communications equipment, aerospace and pharmaceutical sectors. Regarding product development, 43% of large machinery firms and 48% of small machinery firms focused on introducing new or significantly improved goods or services regularly as a strategic commercial objective of their enterprise.Footnote 16
The Canadian machinery manufacturing sector is also highly export-oriented. Canada is a world-class supplier of a range of machinery and equipment, including precision welding and computer simulations for the agricultural sector, highly specialized mining equipment and mould injection machinery. Nonetheless, as firms in the Canadian sector operate in a highly competitive global market, they must rely on continued innovation and increased specialization, through customization or the development of niche markets, as a source of competitive advantage.

The Chinese Sector

China’s machinery manufacturing sector has experienced rapid development over the last decade. Growth in machinery production and sales has been fuelled in part by the rise in investment activity across a number of areas of the Chinese economy. In 2010, China’s machinery manufacturing sector contributed RMB 14.4 trillion (C$2.2 trillion) to the Chinese economy, accounting for close to 36% of GDP. China’s machinery manufacturing sector is highly fragmented with over 105,000 establishments, many of which are SMEs. Within the sector, oil drilling equipment, general machinery, agricultural equipment, and excavation/shovelling equipment experienced the strongest growth in 2010. In addition to being important suppliers to the domestic market, Chinese manufacturers are major players in the world market for low- and medium-technology machinery. The combined industrial output of the machinery sector in Guangdong, Jiangsu and Shanghai accounted for over 30% of the national total, and exports from these three areas accounted for over half of the sector’s national exports.
China’s machinery manufacturing sector is active in the development of new products, with production of new products reaching RMB 2.7 trillion (C$410.7 billion) in 2010. A number of sectors—including engineering machinery, petrochemical machinery, power devices, basic machinery components, and food packaging machinery—showed increased product development growth in recent years. During the 12th Five Year Plan period (2011-2015), the Chinese machinery industry will focus on strengthening its current position in the segment of the industry, while also developing higher value-added products through innovation and the integration of new information technologies and green technologies.

While China has become a significant player in the global production and sale of industrial machinery, it still faces challenges that affect its overall competitiveness. Although this sector has exhibited strong growth during the last decade, most Chinese machinery products are in the lower end of the industrial chain where Chinese firms do not hold patent technologies. A considerable proportion of the technology used in the machinery industry originates from other countries; accordingly, China must rely to some extent on imported key components that are integrated during the production process. The bulk of China’s trade surplus in the machinery manufacturing industry originates from processing trade (processing and assembling for re-export), where the trade surplus was US$49.5 billion in 2010.Footnote 17

Bilateral Trade Patterns

Globally, Canada is a net importer of machinery and equipment, although its domestic sector is highly export-oriented and export sales accounted for 71% of production in 2010. On the other hand, China is a net exporter of industrial machinery, as increases in domestic capacity have led manufacturers to increasingly pursue opportunities abroad. Exports of industrial machinery represent an important share of total exports for both Canada (4%) and China (6%). Bilateral trade in machinery manufacturing has grown considerably over the last decade, averaging an annual growth rate of 25%. With the exception of a minor dip during the global recession, the growth in two-way trade has remained constant, reaching US$4.7 billion in 2011.
In 2011, China’s imports of machinery and equipment from Canada stood at US$697 million, of which 89% originated from three product groups: pumps and valves, mining equipment, and plastic and rubber moulding machinery. The product groups generating the highest level of trade with China reflect Canada’s core competitive strengths, as evidenced by the presence of industrial clusters with numerous firms specializing in the development of machinery and equipment in the areas of mining, general purpose and moulding machinery. Over the past decade, China’s imports of these products grew on average by 23% annually. During this same period, China’s imports of food processing equipment and agricultural equipment also experienced rapid growth.
Graphic Representation of Chinese Machinery and Equipment Imports from Canada by Product Category (2011)
Canada’s machinery and equipment imports from China are concentrated in mining equipment, pumps and valves, and construction equipment, which together accounted for over 88% of Canada’s US$3.1 billion in total imports of machinery and equipment from China in 2011. Import growth in these three product groups averaged 25% annually over the last 10 years, but power generating machinery registered the strongest growth, with imports increasing, on average, by 37% annually over the period.
Graphic Representation of Canadian Machinery and Equipment Imports from China by Product Category (2011)
Canadian direct investment in the Chinese manufacturing sector has been growing, although data remain limited on the breadth of this investment. According to a survey of Canadian businesses, China was identified as one of the top three locations to invest by almost half of the large machinery manufacturers with international business activities and by more than a quarter of SMEs. For its part, Canada has been attracting foreign investment in the machinery manufacturing sector due to its skilled labour force, proximity to major markets, R&D incentives, and long-term plan to boost productivity via a competitive tax and tariff system, including the elimination of tariffs on machinery and equipment and manufacturing inputs. Chinese investors have begun to show greater interest, as 48% of Chinese companies with investment plans in Canada see economic opportunities in the manufacturing sector.Footnote 18

Ongoing Cooperation

Canada and China’s collaboration in the machinery and equipment sector has largely focused on promotional events for trade and investment, led primarily by industry. In recent years, bilateral cooperation has increased in the area of R&D with projects sponsored by the China-Canada Joint Committee on Science and Technology, which was established in 2007. The Joint Committee’s mandate focuses on many sectors, including agriculture, energy, cleantech, and health care. Bilateral R&D cooperation related to the healthcare machinery and equipment industry has been active, and potential for collaboration exists in agricultural mechanization. The Chinese Academy of Agricultural Mechanization Sciences actively participates in the Joint Committee meetings and facilitates collaboration in the agricultural sector. Beyond cooperation through the Joint Committee, a letter of intent between Agriculture and Agri-Food Canada and the Chinese Academy of Agricultural Mechanization Sciences was signed to facilitate science and technology cooperation in advanced processing technology for agri-food products. The letter recognizes, among other things, the potential cooperation in the fields of products development technology, food processing industry innovation, and processing engineering technology as well as student training and expert exchanges.

Bilateral Challenges

The bilateral relationship in the machinery manufacturing sector is faced with certain challenges. The sector is highly fragmented and competitive, and certain impediments to trade and investment prevent Canada and China from successfully deepening trade and investment ties.
Recent measures have been taken by both countries to improve market access to their respective economies. In 2009 and 2010, Canada eliminated all remaining tariffs on imported machinery and equipment and industrial inputs. For its part, China chose to exempt components or parts critical to the production of agricultural machinery (listed in the Catalogue of State-Supported Technical Equipment) from import tariffs and value-added tax. Reducing or eliminating remaining applied tariffs could further grow trade in this sector.
The protection of intellectual property rights (IPR) is essential in establishing an environment conducive to trade and cooperation. This is particularly important for machinery manufacturing, a sector in which businesses take on large R&D investments in order to remain competitive. Any real or perceived threat to the benefits of R&D investment serves as a trade deterrent, with smaller firms often having limited resources to pursue proper recourse to address IPR infringements. In addition, differences in standards and certification requirements, amongst others, act as a non-tariff barrier. As these challenges are addressed, two-way trade and investment could be substantially enhanced in the sector.

Complementarities and Opportunities for Growth

Bilateral trade in machinery manufacturing has been growing steadily over the last decade, but has yet to reach its full potential as commercial opportunities remain to be seized by both countries. Canada and China are both looking to increase their market share in all sectors, but complementarities are especially apparent in agricultural and mining equipment. Key value chain strengths of Canadian manufacturers include R&D in advanced materials, machinery and safety design, hybrid technologies, intelligent system design, and plant design. In addition, Canada offers product development strengths in forging and extrusion manufacturing. Chinese goods will continue to access Canada’s machinery and equipment market in areas where it has a competitive advantage.
Canada’s competitive strengths are well positioned to meet China’s industrial policy priorities. Among the seven strategic emerging industries identified in China’s 12th Five Year Plan, high-end equipment manufacturing and new energy vehicles figure prominently. Developments in machinery and equipment will also significantly impact China’s other five strategic emerging industries (i.e. new-generation information technology, advanced materials, environmental protection, alternative energy, and biotechnology) as advancement in these sectors will be underpinned by machinery and equipment, which will boost development and demand for these products.
China is currently in a mid-to-late stage of industrialization. Its fixed assets investment will continue to maintain rapid growth, and market demands will remain strong. According to the 12th Five Year Plan, machinery and equipment will maintain a steady and healthy development: the industrial output value, industrial added value and core business income are projected to maintain an average annual growth rate of approximately 12% until 2015. As for high-end equipment, the growth rate should more than double to 24% over the 12th Five Year Plan period. The following products will be in high demand: parts in high-end equipment manufacturing (e.g. high-end hydraulic components, high-performance bearings, and cutting tools); internal combustion engines; engineering machinery; numerically controlled machine tool and its functional units; large-scale agricultural machinery as well as many high and new technologies (e.g. smart technology and new materials moulding technology).
Given China’s growing mechanization in the agricultural sector and the Chinese government’s renewed focus on safety and environmental pollution in many sectors, including mining, China’s domestic suppliers do not have the inventory or the right product mix to meet domestic demand. Canada’s reputation for cutting-edge technology and unique capabilities in safety standards, including training and environmental sustainability, are a match for Chinese interests. The challenge will be for Canadian SMEs to penetrate a market largely serviced by domestic firms. Recent growth trends in Canadian exports are encouraging, but bilateral cooperation in the sector is limited. Increased cooperation in this sector would go a long way in bolstering trade flows and addressing trade barriers.
Services tied to industrial machinery offer high growth potential and profit margins beyond simply selling machines or their parts. Canadian machinery manufacturers have in-depth expertise in offering customized services in their home market and are looking to expand and customize their service offerings to international markets, such as China. It is estimated that China has the highest growth potential for service business in the Asia-Pacific region. Likewise, services will play a crucial role for Chinese manufacturers, especially as they enter Western markets, where after-sale services (training, maintenance, spare part supply, etc.) are essential for long-term customer relations.
Given its skilled workforce, the Canadian machinery and equipment industry is attracting international investment. Canada boasts the highest proportion of engineers in the G-8, proximity to major customers across North America, and R&D tax credits. The China Goes Global 2011 report showed that manufacturing, particularly in the machinery equipment sector, remains a predominant focus for Chinese SMEs looking to invest overseas. While most Chinese SME overseas investments remain concentrated in Asia (41%), North America (27%) is increasingly perceived as offering a favourable climate in which to invest.
China’s manufacturing sector is expected to continue to attract large numbers of investors in coming years. For Canadian investors, China’s value proposition for its manufacturing sector is changing. China’s rapid ascent up the economic ladder has created a focus on higher technologies, new industries, and other corporate functions. Canadian manufacturers are focused on serving China’s growing market, including through further collaboration on product development.

D. Natural Resources and Derived Products

The natural resources and derived products sector as defined in this study focuses on the energy, forest and mining sectors. The energy sector comprises oil and gas extraction and related activities, transportation and distribution, and end uses of these resources, such as petroleum and coal products manufacturing. The forest sector encompasses forestry, logging and supporting activities, and the use of forest resources in wood product, pulp, and paper manufacturing. The mining sector includes mining activities, such as exploration and extraction of metals and minerals, as well as early stages of processing, including non-metallic mineral, primary metal and fabricated metal manufacturing.
Over the past decade, Canada and China have experienced a marked expansion of trade and investment in natural resources and related services. As a result of complementary interests, exports and imports of natural resources commodities and derived products now dominate Canada-China bilateral trade.

The Canadian Sector

Canada’s well-established and globally competitive natural resources sector is highly innovative, with globally recognized expertise in areas such as enhanced oil recovery, geosciences, mining equipment and services, green mining, deep exploration and forest certification systems. Canada is also one of the world’s largest producers of commodities, such as potash, uranium, oil, natural gas, nickel, aluminum, diamonds, lumber and wood pulp. The natural resources sector is an integral part of Canada’s economy and accounted for 11.6% of GDP in 2011. In addition, the energy, mining and forest sectors were the largest positive contributors to Canada’s trade balance, accounting for 35.5% of total trade in 2011.
The Canadian energy sector includes some of the world’s leading publicly listed companies and represents the single largest recipient of the country’s private capital investment. With a vast and diverse energy resource base, Canada is well positioned to grow its status as a politically stable, competitive and reliable energy supplier to the world. It is the second-largest global producer and exporter of uranium and one of the few members of the Organisation for Economic Co-operation and Development with growing oil production. Canada currently controls 12% of the world’s established oil reserves (175 billion barrels) and exports close to 70% of its 2.9 million barrels of daily crude oil production. With established natural gas reserves representing 20% of the total North American supply, Canada ranks as the fourth-largest exporter worldwide.
Canada is home to 10% of the world’s forests and ranks as the world’s leading exporter of softwood lumber, newsprint and wood pulp. While these products will continue to play a large role going forward, the Canadian forest sector has been reinventing itself through transformative technologies, diversifying market opportunities, and improving its competitiveness. The sector is developing new and innovative products, including specialty pulps, cross laminated timber, bio-chemicals and improved use of by-products. As a leader in the field of sustainable forest management, Canada has developed a globally recognized forest certification system. To date, over 151 million hectares of Canada’s forests have been certified according to the three globally recognized sustainable forest management certification programs in use in Canada. As a result, Canada now boasts 42% of the world’s certified forest area.
The Canadian mining sector’s global competitiveness is based on extensive science and technology networks, broad expertise in geosciences and all aspects of the mining cycle (from exploration to mining rehabilitation), and sophisticated financial and legal institutions. Canada ranks among the world’s leading producers of key metals and minerals, including nickel, aluminum, diamonds, zinc, cobalt, gold, copper and silver, and is the world’s single largest potash producer. In addition, proven coal reserves are equal to over 100 years of current production. The structure of Canada’s minerals and metals sector is highly varied, ranging from small junior mineral exploration companies (no producing mines or revenues) to large world-class senior mining companies with mines and processing facilities in multiple countries. In 2010, Canadian exploration companies were responsible for some 39% of worldwide exploration.
The continued development of Canada’s natural resources potential in terms of energy and mining will require massive investments over the coming decades. For example, upstream oil and gas development is projected to drive investments of C$1.1 trillion over the next 25 years. The medium-term outlook for natural gas is for prices to remain low in North America, with supply currently at record levels. However, growing demand in Asian markets is driving prices up to four or five times those of the Canadian wholesale market. While Canada has an opportunity to diversify markets to Asia, including China, the current lack of infrastructure limits Canada’s ability to seize these commercial opportunities. Infrastructure development would also increase the attractiveness of investment in Canadian natural resources. On the forestry side, the global forest sector is faced with increased competition from countries with large-scale natural and high-growth plantation forests. The Canadian sector has made significant efforts to consolidate and cut costs to maintain its competitiveness, and has been successful in attracting foreign capital investments.

The Chinese Sector

The Chinese natural resources sector is based on large and diverse domestic capacities: China is the world’s largest coal producer and boasts world-leading reserves of several minerals and metals. The Chinese forest sector has developed rapidly to become one of the world’s leading producers and exporters of forest products. Going forward, the development of China’s natural resources sector will emphasize energy efficiency, environmental protection and the development of diversified energy sources.
As the world’s largest coal producer and consumer, China is a major player in international energy markets. In terms of domestic energy resources, 98% of proven oil reserves in China are located in the north, close to 68% of coal reserves are located in the west, and two thirds of the relatively limited natural gas reserves are found in Sichuan province. China’s total energy production has grown at an average annual rate of 8.2% over the past decade to reach 3.0 billion tonnes of coal equivalent (TCE) in 2010. Coal accounted for 76.5% of total energy production, followed by oil (9.8%) and natural gas (4.3%). In 2010, total industrial output of the oil and gas extraction industry was valued at RMB 991.7 billion (C$150.8 billion), while coal mining industry output reached RMB 2.2 trillion (C$334.6 billion). Despite China’s growing production, the gap between energy production and consumption more than tripled in the last decade to reach 280.2 million TCE in 2010. China is largely self-sufficient in coal as an energy source, but relies in part on imported oil and natural gas to meet domestic demand. In 2009, the electric power, steel, building materials and chemical industries accounted for over 80% of coal consumption.
During the 11th Five Year Plan (2006-2010), China’s forest sector experienced strong development in both domestic production and international trade. Total output value of the forest sector increased from only RMB 840 billion (C$124.2 billion) in 2005 to an impressive RMB 2.8 trillion (C$428.7 billion) in 2011. China now ranks as the world’s second-largest importer and exporter of forest products and tops worldwide production of artificial board, wood bamboo and rattan furniture, and wood flooring. The Chinese government has established a forestry development strategy to foster the forest sector’s sustainable development and has initiated key forestry projects that have helped grow China’s forest area and forest reserves. According to the results of the Seventh National Forest Resources Census, the national forest coverage rate reached 20.4% and China’s forest quality and functionality have been further improved. In addition to having large natural forest reserves, China leads the world in terms of forest plantations with 61.7 million hectares.
China’s southern provinces are particularly rich in minerals and metals, with reserves of tungsten, tin, antimony, zinc, mercury and lead ranking first or second globally. Moreover, rising mining exploration investments are leading to new discoveries and the mining of large metal and mineral deposits, including coal, iron ore, phosphorus ore, copper, zinc and lead. For example, China discovered 41 large deposits and 70 medium-size deposits in 2009, which can be directly developed and explored by mining enterprises. The gross industrial output value of these deposits is estimated in the trillions of RMB, with potential profits ranging in the hundreds of billions RMB. Building on its abundant reserves, China has developed a world-class metals and minerals manufacturing sector. In 2010, China’s output of major non-ferrous metal products all ranked in the world’s top five and accounted for a significant share of global production: copper concentrate (7.2% of global production), refined copper (23.8%), alumina (35.2%), electrolytic aluminum (39.8%) and refined nickel (25.6%).
China’s continued rapid economic growth and the corresponding expansion of its manufacturing sector have led to supply shortages of energy, mineral and forest resources. Domestic oil supply, for example, is especially constrained and China increasingly relies on imports and other sources of energy to meet its needs. Although per capita energy consumption is low, the total national energy consumption level is very high. Moreover, China’s energy efficiency is low by international standards and energy consumption is excessively dependent on coal. The use of large coal resources not only leads to low energy efficiency, but also causes severe environmental problems. Coal shipments from the resource-rich west to the industrial southern and eastern coasts are increasingly constrained by the domestic transport infrastructure, fuelling demand for imported coal.

Bilateral Trade Patterns

Canada and China have abundant natural resources and are world-leading exporters and importers of products and commodities. Canada’s total natural resources trade was valued at US$325.5 billion in 2011. As a world-class producer of natural resources, Canada maintains a large trade surplus and currently ranks as the world’s third-largest exporter. The sector dominates Canada’s trade with the world. For example, exports of energy (US$105.3 billion), forest products (US$26.7 billion), and metals and minerals (US$83.4 billion) represented 47.6% of Canada’s total exports in 2011. Top Canadian exports include crude oil, lumber, wood pulp, gold, nickel, aluminum, iron and steel, and copper.
China’s total trade in natural resources has expanded at an average annual rate of 25.6% over the past decade to reach US$798.4 billion in 2011. China is now the fifth-largest exporter and second-largest importer of natural resources products worldwide. Rapid economic growth and industrialization have fuelled China’s demand for natural resources and have contributed to an increasing trade deficit with the world. In 2011, China’s natural resources imports stood at US$597.9 billion and the trade deficit reached US$397.4 billion. In terms of products, oil and gas, iron ore, copper, coal, wood pulp, logs and lumber accounted for over 80% of imported natural resources products, while China is a large exporter of iron and steel, aluminum, paper, plywood and other laminated wood products.
Over the past decade, Canada-China natural resources trade has grown at an annual average of 29.1%, a rate that surpassed each country’s resources trade growth with the rest of the world. In 2011, bilateral natural resources trade reached an all-time high of US$15.9 billion and represented 22.7% of total Canada-China merchandise trade. Nonetheless, Canada-China trade in natural resources still makes up only 4.3% of Canada’s and 1.9% of China’s global natural resources trade.
Canada is China’s 16th-largest supplier of natural resources. In 2011, Chinese imports from Canada stood at US$12.0 billion, or 2.0% of China’s total sector imports from the world. Within natural resources, Canada’s importance as a supplier to China varies considerably. Canada supplied less than 2% of China’s total metals and minerals imports. Nonetheless, these represented half (US$6.1 billion) of China’s natural resources imports from Canada, with the main products including iron ore, nickel, sulphur, coal and copper. At a record high of US$5.5 billion in 2011, forest products accounted for another 45.4% of total Chinese natural resources imports from Canada, led by wood pulp and softwood lumber. Canada is now the second-largest supplier of forest products to China. While Canada’s energy resources, technologies and expertise are a source of competitive advantage and a basis for developing new Asian markets, the very limited value of Chinese imports from Canada (US$508.4 million in 2011) is consistent with Canada’s lack of pipeline infrastructure to transport energy to the Canadian west coast for overseas shipment.
China is the fifth-largest source of Canadian imports of natural resources, with a value of US$3.9 billion in 2011, or 3.5% of Canada’s sector imports from the world. Metals and minerals accounted for more than three quarters of the sector’s imports from China (US$3.0 billion), while forest products (US$892.1 million) made up another 23.0%. China was Canada’s second-largest supplier of forest products and its third-largest supplier of metals and minerals. Within these categories, imports were concentrated in iron and steel and related products, aluminum, magnesium, fibreboard and other wood products.
In terms of the Canada-China investment relationship in the natural resources sector, there has been significant expansion over the past decade. The majority of direct Chinese investment in Canada during that period focused on Canadian energy and mining projects, such as in oil sands, natural gas and iron ore. Notable Canadian direct investments were also made in China’s natural resources, such as in the mining exploration and pulp and paper sectors.

Ongoing Cooperation

Canada-China cooperation in the natural resources sector is extensive and operates at many levels. The two countries work together to address trade-related mutual interests relating to the sector in the context of multilateral forums, including the World Trade Organization and the Asia-Pacific Economic Cooperation forum, and to discuss environmental goals as per the United Nations Framework Convention on Climate Change.
At the bilateral level, Canada and China maintain a wide range of cooperation mechanisms to foster ongoing dialogue on natural resources. The primary vehicle for bilateral dialogue in the field of energy is the Canada-China Joint Working Group on Energy Cooperation. This forum was created in 2001 and is co-chaired by the Assistant Deputy Minister of Canada’s Department of Natural Resources and the Vice Minister of China’s National Energy Administration. In addition, a number of bilateral arrangements have been established over the last two decades as a means to enhance cooperation in targeted areas, including energy, metals and mineral resources, wood frame construction, clean energy, earth sciences and climate change, sustainable development of natural resources, science and technology, and nuclear energy. Similar cooperation has also been established at the provincial level and between research institutions of both countries.
Further, during Prime Minister Stephen Harper’s second visit to China in February 2012, the two countries’ leaders committed to stepping up cooperation in the areas of energy and other natural resources including oil and gas, nuclear energy, renewable energy, forest products and minerals. During the visit, the two countries announced bilateral arrangements on Canadian exports of uranium, on science and technology in the area of sustainable development, and on matters related to protected areas.

Bilateral Challenges

Although the Canada-China trade and investment relationship in the natural resources sector has strengthened considerably over the past decades, certain obstacles limit the ability of both countries to reap the benefits of bilateral trade and investment.
Canadian and Chinese stakeholders have highlighted the need for increased regulatory clarity, efficiency and predictability in the context of direct investments in each other’s countries. In addition, differences in technical and phytosanitary certification requirements and lengthy approval processes on goods such as equipment and forest products have a negative impact on the competitiveness of both sides’ exporters.
Resolution of these obstacles will be essential to improving market access and facilitating two-way trade and investment in the natural resources sector.

Complementarities and Opportunities for Growth

The complementary nature of Canadian and Chinese capabilities and interests in the natural resources and derived products sector points to significant opportunities for mutually beneficial growth in terms of trade and investment. There is also room for increased joint development of and cooperation in research and technologies.
Over the last 30 years, China’s rapid economic development and industrialization have generated a sustained growth in its demand for natural resources and fostered the development of the domestic natural resources sector. Yet the growth in supply of energy, forest, and mineral and metal resources has lagged behind rapidly expanding consumption. As a result, China is now the second-largest importer of natural resources worldwide and the world’s largest energy consumer. Moreover, China currently accounts for over 40% of global demand for copper, aluminum and iron ore. In the coming years, China’s continued economic expansion will exacerbate the supply shortages in certain commodities and products and increase the country’s reliance on imports.
Given its abundant and diversified reserves of natural resources and its relatively small domestic market, Canada has positioned itself as one of the world’s leading exporters and is able to meet China’s growing need for energy, mining and forest products. With Canada’s national approach to Trade Gateways, integrated strategies have been adopted to improve the efficiency, reliability and performance of supply chains that transport these goods. At the same time, China has developed a globally competitive and export-oriented natural resources sector and has become an important source of Canadian imports in areas of complementary strength.
While China is relatively self-sufficient in coal production, the country is looking to diversify its energy mix to decrease reliance on low efficiency and highly polluting energy sources. With a vast energy resource endowment and growing oil production, Canada can strengthen its position as a reliable, politically stable and competitive energy supplier to China. For example, Canada’s oil exports to China are currently limited due to infrastructure constraints, but the potential construction of pipelines to the Canadian west coast would open up the Chinese market for Canadian oil and natural gas producers. In addition, the recently concluded negotiations in the field of nuclear energy cooperation will facilitate Canadian exports of uranium to China as the country continues to expand its nuclear energy capacities. China currently has 15 nuclear reactors in operation, and capacity is set to increase more than sixfold by the end of 2020.
In the forest products sector, Canada is one of the largest suppliers to China’s fast-growing market for products such as lumber and wood pulp. New opportunities are also developing for Canadian-certified higher value-added wood products, as China is increasingly promoting the construction of earthquake-resistant structures using low carbon footprint and energy efficient materials. Canada is keen to broaden future collaboration with China to build safe and energy efficient structures utilizing Canada wood frame construction systems. The Canadian forest products sector can also meet China’s demand for innovative non-traditional products and new by-products. For example, the growing Canadian production of dissolving pulp is providing an affordable alternative to cotton to feed China’s rapidly growing textiles and apparel sector. Canada also benefits from consumption and use of products sourced from China’s world-scale and globally competitive forest sector. For example, China is now the world’s largest producer and a supplier to Canada of bamboo, rattan and related products. In addition, given the global nature and diversity of forest products markets, Canada and China will continue to trade in similar subsectors both bilaterally and with the world, while focusing on different market segments.
As for metals and minerals, continued growth in China’s manufacturing sector and the increasing living standards of its population will fuel demand for Canadian products including diamonds, gold, metallurgical coal, aluminum, iron ore, potash fertilizer and nickel. On the other hand, the Chinese metals and minerals sector will continue to supply Canada with such products as aluminum products, iron and steel products, and certain base metals.
The multifaceted complementarities between Canada and China in natural resources extend well beyond traditional trade in commodities and products. Investment opportunities exist for both countries and the recently concluded substantive negotiations toward a Canada-China Foreign Investment Promotion and Protection Agreement will provide increased protection and predictability for Canadian and Chinese investors alike. Over the coming decades, massive investments will be required to further develop Canada’s natural resources potential. China’s growing investment interest in Canada’s natural resources is adding to the diversity of domestic and foreign funding sources available to finance Canadian natural resources projects. Chinese investors are seeking solid investments that will lead to direct or indirect access to resources and to opportunities to benefit from the technology, operations and management expertise of Canadian firms. Chinese investments in the natural resources sector have increased in recent years and there is potential for further growth. This is consistent with overall bilateral investment patterns, which, while increasing, still represent a relatively small share of the investment each country receives from the world. For example, China accounted for 1.8% of total foreign direct investment in Canada in 2011. Concurrently, opportunities for Canadian investment in China’s natural resources also exist. For example, Canada’s junior mining exploration industry has no equivalent in China and can contribute significantly to the development of the country's resource base, as well as to identification of development opportunities in third countries.
In terms of natural resources related technologies, the Canadian sector has developed a wide array of world-renowned expertise that can complement China’s move toward more sustainable development of its natural resources. In the energy sector, Canada’s experience in building reliable pipelines over long distances offers cooperation opportunities to expand China’s oil and gas transportation infrastructure. In the mining sector, enhanced cooperation in green mining, deep exploration, mining technology and other areas in which Canada has extensive experience can assist China’s mining industry in improving extraction rates and recovery ratios while developing land restoration and reclamation capabilities. There is also substantial potential for future cooperation in forest product technologies and practices, as China looks to develop modern forestry practices as well as improve forest protection and conservation in responding to climate change challenges.

E. Services

Usually defined as all non-goods producing economic activities, services are an important and growing component of both developed and developing countries’ economies and represent an essential source of growth in competitive, knowledge-based economies. Services include a wide variety of activities that are economic drivers in their own right as well as inputs to the production of many goods. Although services were once considered largely outside the scope of international trade, technological advances have expanded the range of services that can be traded across borders. As the range of services is large, this section focuses on three important sectors: financial services, engineering services, and information and communication technologies (ICT).

The Canadian Sector

Services are significantly represented in every region of Canada and make up the largest component of the Canadian economy. Services producers generated more than two thirds of Canada’s 2011 industry-based GDP. Financial services and computer and related services account for the highest number of jobs in the services sector. Engineering employs over 100,000 Canadians, and other sectors, such as environmental services and transportation services, have seen their job numbers grow consistently over the last decade.
Canada is a major global trader of services, with exports of C$74.8 billion and imports of C$99.5 billion in 2011. The services regime in Canada is relatively open to foreign participation compared to many countries, with few barriers to entry maintained. Canada’s overall balance of trade in services is negative, and the United States remains Canada’s largest trading partner for services by a large margin. Certain services in Canada, such as social services, education and health services, are for the most part publicly provided.
The majority of Canada’s services exporters are small and medium-sized enterprises (SMEs); 74% of exporting firms in Canada employ fewer than 50 people. In addition, some of Canada’s largest and most internationally active firms are services exporters, particularly in the financial services, engineering, architecture, mining and environmental services sectors. In Canada, while certain services are regulated at the federal level (e.g. financial, telecommunications and certain transport services), the majority are regulated at the provincial level. For instance, most professional services, such as engineering services, are regulated at the provincial level and are often organized into self-regulating, independent professional bodies.
Canada’s financial services sector is characterized by considerable integration, with conglomerates offering a variety of financial products that cut across the core activities of the four traditional pillars (banks, trust companies, insurers and securities dealers). This integration is particularly prevalent in the banking and life and health insurance sectors, where companies have established specialized subsidiaries to provide many different financial service products. Canada’s financial sector contributed approximately C$84.6 billion to the Canadian economy in 2011 and employed approximately 680,000 people. In terms of trade, insurance is the most significant financial services subsector.
Canada has a reputation for high-quality engineering services and is the world’s third-largest exporter of engineering services. Canadian firms have garnered special recognition in resource extraction, energy, telecommunications, transportation and infrastructure engineering. SMEs account for the larger share of operating revenues for the sector. Canadian engineering firms’ key strengths include a highly skilled and educated workforce and extensive practical experience in a wide variety of industries and project types. Overall, engineering consulting in Canada is a C$21.8 billion per year industry.
The Canadian software industry develops and publishes packaged software, while the computer services subsector provides data processing, computer systems design, and other related information technology services. The ICT manufacturing subsector designs and manufactures computers and peripherals, communications equipment, audio and video equipment, electronic components, instruments, and various other types of ICT equipment. Canada is home to more than 28,000 ICT manufacturing, software and computer services firms reporting C$66 billion in revenues in 2010 and employing nearly 373,000 workers. The ICT sector’s reliance on global supply chains makes the separation of manufacturing and services difficult, and therefore they are treated together in this study.

The Chinese Sector

With the rapid growth of the national economy, China’s industrial structure has experienced rapid development, including in the services sector. However, the services sector has not been growing at the same rate as the manufacturing sector. The services sector’s share of GDP in China is lower than that of most developed countries, including the United States and Japan, as well as that of other emerging markets like Brazil and India. Traditional services subsectors in China, such as transportation, postal services, wholesale and retail trade, remain more developed and account for the largest share of services in the Chinese economy. Modern services, such as logistics, ICT services and financial services, are still at a relatively low level of development. As a means of economic diversification, China has emphasized its intent to develop its services economy. According to its 12th Five Year Plan, China aims to bring the service sector value-added output up to 47% of GDP, an increase of four percentage points.
Beyond the goals set out in the 12th Five Year Plan, China maintains policy goals at all levels of government to support the development of services. These include:
  • building a fair and transparent market access standard;
  • breaking sectoral fragmentation, regional blockades and industrial monopolies;
  • expanding new segments of the service industry;
  • attracting capital into the service industry;
  • developing service enterprises with diversified forms of ownership; and
  • establishing a unified, open, competitive and orderly services market.
These reforms will encounter challenges and resistance, and cannot be achieved overnight, but the Chinese government is firmly committed to their full implementation.
By the end of 2011, there were 3,800 financial institutions in China’s banking industry, with total assets of RMB 110 trillion (C$16.8 trillion), employing 3.2 million people. In 2011, commercial banks yielded a net profit of over RMB 1 trillion (C$153.1 billion). The average return on assets was 1.3%, and the average return on capital was 20.4%. In recent years, China’s insurance industry has developed rapidly. Although still at an early stage of development, the insurance industry has great potential. In 2011, income generated by insurance premiums amounted to RMB 1.4 trillion (C$214.3 billion), while total assets of insurance companies reached RMB 5.9 trillion (C$903.3 billion).

As of the end of 2011, China’s overseas contracted engineering services totalled US$539 billion, with an accumulative contract value of US$841.7 billion. In 2011, China's engineering services overseas operations generated US$103.4 billion.

By revenue, China’s software industry accounted for more than 15% of the global software industry in 2011. During the 12th Five Year Plan period, the planning objectives of China’s software industry are to develop a number of internationally competitive enterprises; to support a number of innovative SMEs; to create a number of well-known software products and services brands; and to develop over 10 software companies with an annual income of more than RMB 10 billion (C$1.5 billion) and three to five software companies with an annual income of more than RMB 100 billion (C$15.3 billion) by 2015.

Bilateral Trade Patterns

From 2006 to 2009, total trade in services between China and Canada fluctuated due to the global financial crisis, but generally maintained a rapid growth momentum. Bilateral trade in services is mainly concentrated in transportation services, tourism, insurance services and consulting services.
In 2009, China was Canada’s seventh-largest services export market, with exports of C$1.1 billion. Principal exports included travel services (C$569 million), transportation and government services (C$323 million) and commercial services (e.g. architectural services, engineering services and financial services, totalling C$249 million). That same year, China was Canada’s 11th-largest source of imports of services, with imports reaching C$1.4 billion. The most significant imports were in transportation and government services (C$696 million) and travel (C$455 million). Commercial services imports in 2009 reached C$244 million.

In 2011, 219 Canadian enterprises established themselves in China’s service industry (including banking, insurance and securities), up by 1.9% over 2010, with foreign investment capital of US$157 million, up by 2.5% over 2009.

Ongoing Cooperation

Canada and China have not specifically addressed services in bilateral cooperation mechanisms, but there have been memorandums of understanding (MOUs) that provide a platform to cooperate and promote Canadian expertise, technologies and services in various areas, such as engineering and financial services. For example, the MOU signed in 2004 by the China Banking Regulatory Commission and the Canadian Office of the Superintendent of Financial Institutions created a framework for bilateral cooperation, which facilitates bilateral cross-border regulatory cooperation and information exchange. Many Canadian universities also provide business training for Chinese executives, including some programs that offer work programs with Canadian financial institutions. Additionally, Canadian and Chinese financial sector regulatory officials meet roughly every 18 months as part of Canada-China Financial Sector Policy Dialogues to discuss cooperation on regulatory issues.

Services are also integral to initiatives resulting from other types of bilateral agreements between Canada and China, such as the Canada-China Science and Technology Agreement. A number of Canadian scientific and technological enterprises have established close cooperative relations with Chinese counterparts. For example, at the Fifth China-Canada Trade and Economic Cooperation Forum in February 2012, a Chinese telecommunications equipment manufacturer signed a cooperation agreement with Canadian telecommunications companies to provide network equipment. A Canadian company signed an MOU with a Chinese telecommunications operator to develop a mobile network education market in China.
As members of the World Trade Organization, Canada and China have expressed strong support for, and worked to strengthen, the multilateral trade system. Canada and China are also members of the Asia-Pacific Economic Cooperation (APEC) forum, an organization that promotes sustainable economic growth in the Asia-Pacific region. Recognizing the importance of services within its members’ economies, APEC has created a Services Action Plan that aims to provide a coherent strategy and work program in order to develop open and efficient services markets amongst APEC members.

Bilateral Challenges

Even though Canada and China currently enjoy a significant services trade relationship, challenges exist for both countries on several services issues, including facilitating the cross-border trade of services and commercial presence for services suppliers. Some impediments to trade include restrictions on market access, limitations on operating wholly foreign-owned services companies, minimum capital requirements, transparency and various regulatory requirements at different levels of government. Such challenges currently prevent the bilateral commercial relationship from reaching its full potential in this sector.

Complementarities and Opportunities for Growth

Services are an important and growing component of both Canada’s and China’s economies. They represent an essential source of growth in a competitive, knowledge-based world market. While the scope of services trade between the two countries is significant, there is undeniable potential for this relationship to grow even further. Canada has leading expertise in key services sectors such as financial services, engineering and ICT, as well as architectural, environmental and energy-related services. This expertise will likely be in strong demand in China over the coming years given China’s steady economic growth and need to expand its infrastructure (buildings, transportation, telecommunications, wastewater treatment, etc.).
There are additional complementarities stemming from the fact that China’s services sector is undergoing rapid growth, and Canada’s services sector is able to export best practices that would be helpful to a developing industry. Furthermore, the people-to-people connections that already exist between Canada and China would enable Canadian service providers to make a significant contribution to developing a world-leading services sector in China. As globalization continues to deepen economic ties, Canada and China will likely become more interdependent, which can bring new opportunities to the Sino-Canadian relationship in services trade.

F. Textiles and Related Products

For the purposes of this study, textiles and related products refer to four main types of products: tops and yarns; fabrics; made-up textile products; and apparel. The textiles and apparel industries have played an important role in the development of the Canadian and Chinese economies. In recent decades, these industries have undergone a structural evolution as production processes have become increasingly fragmented across global value chains. During this period, the Canadian sector experienced numerous changes and has increasingly specialized in highly engineered textiles and specialty apparel that respond to a wide array of both industry- and consumer-led demands. In the last decade China’s textile and apparel industries became some of the world’s biggest suppliers of textiles and apparel as a result of large capital investments, increased technological capability and domestic innovation.

The Canadian Sector

The Canadian textile industry consists of fibres (naturally occurring, man-made from naturally existing materials, and man-made from basic organic or inorganic components), primary textiles, and textile products. The Canadian apparel industry consists of knit/crocheted and woven apparel. It is a value chain whereby the primary and artificial textile subsectors supply the textile products sector, as well as non-textile sectors (e.g. construction, medical, automotive and aerospace industries) and the apparel industry. The latter involves various activities from design and manufacturing to marketing and distribution. Canadian textile and apparel manufacturers are increasingly participating in global value chains and focusing on high value-added activities. Due to their ability to innovate and focus on niche areas, the Canadian industries have remained viable and competitive, notwithstanding important changes to the global textiles and apparel industrial structure.
As in other developed countries, the number of enterprises in the Canadian industries has decreased over time as they moved away from high-volume, low-margin operations. There are now some 5,000 firms employing roughly 65,000 workers (61% of these are in the apparel industry) that provide innovative solutions across all segments of the sector, from R&D of engineered textiles to the design of technical apparel (e.g. sporting apparel made with specialized fabrics). The industries are made up of mostly small and medium-sized enterprises (SMEs), with the provinces of Quebec and Ontario accounting for the vast majority of output and employment. While overall employment in the textile and apparel industries has decreased, the number of employees involved in R&D has increased in both relative and absolute terms, indicating that textile firms believe in the continued viability of innovation in their sector. R&D expenditures between 2006 and 2010 in the textile industry averaged C$46.4 million per year.
Globalization, including competition from China and other low-cost exporters, has significantly lowered costs for consumers. It has also driven the contraction in the textile and apparel industries and served as a catalyst for improving competitiveness. In response, the industries have restructured by shifting production into higher value-added segments. The resulting industries are smaller, with greater manufacturing and innovation intensity. In recognition of this shift, in 2010 Canada announced the permanent elimination of tariffs on all industrial inputs, including yarns and fabrics. Most duties were removed immediately, while the rest will be phased out by no later than 2015.Footnote 19This will benefit both textile and apparel producers by reducing the cost of their production inputs. The Canadian textile and apparel industries remain heavily dependent on trade (approximately half of all production is exported), underscoring the fact that while the domestic market for apparel and textiles contracts, the sector remains competitive in the global market.

The Chinese Sector

The Chinese textile and apparel industries consist mainly of: cotton, wool, bast, silk and other natural fibre manufacturing, printing, dyeing and fine machining operations; chemical fibre manufacturing, printing, dyeing and fine machining; hosiery, knitting products and relevant product manufacturing. During the 11th Five Year Plan period (2006-2010), the Chinese textile industry made substantial technological progress, which helped improve its innovative capacity. These developments have turned China into one of the world’s most advanced countries in the field of spinning technology and helped propel its production levels to such an extent that it now accounts for half of global capacity. As of 2011, the cumulative industrial output value of textile enterprises was RMB 5.5 trillion (C$842.1 billion), an increase of 26.8% over the same period the previous yearFootnote 20. Given their scale, the Chinese textile and apparel industries play an important economic role, helping to ensure that China benefits from thriving consumer markets, both at home and abroad. Growth in domestic consumption has helped shield the Chinese textile and apparel industries from unstable global demand in the last few years.
During the 12th Five Year Plan period (2011-2015), China is focusing on increasing its strengths in textile science and technology as well as promoting sustainable production methods. In addition, China is striving to develop renowned brands and a skilled workforce in order to become an important global player. Industry clusters are mainly distributed in the economically developed coastal regions in the east, particularly around the Yangtze River Delta, Pearl River Delta, West Taiwan Strait Region and Bohai Sea Delta. As the leaders in this industry, the provinces of Jiangsu, Zhejiang, Fujian, Shandong and Guangdong have been successful in creating distinctive textile industry clusters, and their combined exports accounted for about 80% of the country’s total. By the end of 2011, there were over 36,000 enterprises employing 10.3 million peopleFootnote 21.
For high-capacity production technology and equipment, China continues to depend on imported machinery. A shortage of skilled workers in the Chinese textile and apparel sectors has implications for R&D. In addition, the rising cost of China’s textiles products has caused foreign importers to increasingly source from other countries, forcing Chinese producers to adjust their profit margin. This is providing an impetus for industrial restructuring toward increasing the share of higher value-added product offerings.

Bilateral Trade Patterns

Canada-China trade in textiles and apparel grew in the second half of the 2000s, consistent with China’s displacement of a number of other supplier countries worldwide. China has capitalized on its cost advantage in some segments and the termination in 2005 of the World Trade Organization Agreement on Textiles and Clothing and its associated import quotas. According to Chinese Customs statistics, in 2011 China’s global textile and apparel exports reached US$217.9 billion, a 21.2% increase over 2010 and an almost fivefold increase over 2001.
The composition of Canadian global exports reflects the industry’s shift toward higher value-added niche textiles, as well as a continuing reliance on knit and woven apparel. The two largest export groups are man-made filaments and impregnated textile fabrics (such as treated textiles suitable for industrial use and technical apparel). During the 2005 to 2011 period, there was a discernible shift away from low value-added “commodity type” products (e.g. knit and cotton fabrics), the global demand for which is based largely on price considerations rather than value-added properties. By 2011, the make-up of Canadian total exports reflected an increased emphasis on advanced textiles primarily for the non-apparel market.
China’s imports of textiles and apparel from Canada are a mixed picture. There was an overall contraction in value during the last decade (from US$69.8 million in 2001 to US$34.9 million in 2011) due to the decrease in imports of low value-added textiles. At the same time, imports of higher value-added products from Canada increased significantly. For example, as a percentage of total textile and apparel imports from Canada, China’s imports of man-made filaments rose from 1.2% (US$849,926) in 2001 to 41.8% (US$14.6 million) in 2011, while imports of impregnated textiles increased from 1.9% (US$1.4 million) to 28.6% (US$9.9 million) during the same period.
Graphic Representation of Chinese Textiles and Apparel Imports from Canada by Sub-Sector (2011)
The structure of China’s global textiles and apparel exports has changed greatly during the last decade, partly as a reflection of China’s gradual shift toward deep processing and large-scale manufacturing products. Compared to 2001, the proportion of fabric exports in 2011 declined by 6%, while the share of manufactured goods such as household textiles increased by 6%. For apparel, the proportion of knitted garments increased from 12.8% in 2001 to 29.6% in 2011, while the proportion of woven garments decreased from 42.2% in 2001 to 33.2% in 2011.
Canada’s imports of Chinese textiles and apparel exhibited large and consecutive annual increases in both share and total value between 2005 and 2011 (with the exception of 2009). In 2011, China’s share of imported apparel and textiles into Canada was 38.8 % (US$4.7 billion), up from 29.7% in 2005 (US$2.7 billion). While the value of imports has grown substantially, the composition (share of textiles vs. apparel) has remained broadly similar to 2005 levels.
Graphic Representation Canadian Textiles and Apparel Imports from China by Sub-Sector (2011)

Ongoing Cooperation

Several examples of ongoing cooperation illustrate the increased bilateral commercial activity in textiles and apparel. Such collaborative activities have involved the participation of the public and private sectors from both sides. The Government of Canada has also been a direct participant in textile and apparel trade missions to China. Since 2004, four such missions have taken place and included representatives from government departments and various companies who met with the Chinese government, companies and industry associations. These missions—which included site visits and discussions on opportunities for marketing, partnerships and strategic alliances—were productive in providing opportunities for Canadian and Chinese textile and apparel producers to gain a better understanding of each other’s markets and to seek out opportunities for joint ventures.

Bilateral Challenges

In both countries, remaining tariffs are generally higher than those found in other industrial sectors, reflecting domestic sensitivities. Canada’s current average applied tariffs for textiles and apparel are 2.9% and 16.3%, respectively. China’s current average applied tariffs are 9.7% for textiles and 16% for apparel.

Complementarities and Opportunities for Growth

Globalization and the fragmentation of value chains has changed the traditional design, production and marketing processes in a historically highly vertically integrated industry.
At the production stage, Canadian apparel manufacturers have embraced the just-in-time model, whereby rapidly evolving fashion styles, design innovations and short production runs are a new reality. In the face of intense competition from foreign-based suppliers, Canadian firms have developed expertise in product life-cycle management, which is useful for apparel manufacturers who need to respond to new fashion trends quickly or collaborate closely with customers, retailers and suppliers in order to remain competitive. Many Canadian manufacturing facilities are now integrated with distribution centres via advanced computer systems technology and real-time data transfer. Intelligent, self-adjusting machines and automatic data and software transfer across equipment allow for real-time monitoring of manufacturing processes.

Textile manufacturers in Canada are increasingly focusing on the development of new material weaves and textures, dyeing and finishing methods, material finishing and production process innovation. These technical textiles, such as barrier textiles for protection against the elements, have applications in several end-user markets (e.g. defence, medical, marine and industrial fields). Various other innovative textiles, such as nano-textiles, plasma textiles (an alternative textile treatment method) and environmentally sustainable textiles (that can be used and recycled over multiple life cycles), are also being developed in Canada and are finding their way into Chinese value chains as that country seeks to broaden its product offering toward higher value-added end products. On the apparel front, key innovative elements developed by Canadian manufacturers include technical drawings and three-dimensional and computer-aided design to create new concepts and samples. In turn, the development of innovative textiles, such as those with anti-microbial, anti-wetness/anti-fungal properties, or “shape memory,” contributes to innovation in apparel products.
China’s advancements in the textiles industry in the 12th Five Year Plan are centred mainly on breakthroughs in the development of key technology, the wide promotion and utilization of modern production techniques and equipment, workforce training and a comprehensive improvement of production efficiency. These initiatives are in step with China’s strategic objectives for its textiles industry. The intent of these objectives is to increase value-added and technological dispersion from the coastal regions while improving the sustainability of production processes.
In response to the dramatically rising pressures in cost, labour shortages, profit margins and the sector’s environmental impact, China is increasingly conscious of the need to promote higher value-added production. China is also promoting the development of indigenous brands reflecting innovation, high quality standards and rapid response to shifting consumer demands while operating in a socially responsible manner. Similar to Canadian textile and apparel producers, an increasing number of Chinese textile and apparel enterprises are increasing R&D investment, advocating green (low-carbon) production, and focusing on corporate social responsibility, while pursuing professional management techniques to aid competitiveness. These trends will enable China to cater to different price segments and to respond to diversified consumption trends, an essential requirement for mastering new markets and addressing the needs of an increasingly affluent domestic middle class. Some trading companies have already begun to penetrate into upstream manufacturing enterprises through mergers and acquisitions, so as to reduce logistical issues and costs and improve management to better address the needs of foreign markets.
Having undergone significant changes in the last decades, the Canadian textile sector is increasingly focused on highly engineered textiles that serve both the apparel and industrial subsectors in China and that can be used for domestic markets or as high value-added inputs for export of finished goods to global markets. On the apparel front, Canadian producers can offer technical apparel and branded wear catering to China’s increasingly affluent consumers. Having developed an expansive textile industry, China offers Canada an array of textiles for use in the domestic textile and apparel industries, as well as apparel to complement Canada’s product offering.

G. Transportation Infrastructure and Aerospace

The infrastructure sector spans a wide array of subsectors ranging from residential and commercial structures to the design, engineering and construction of infrastructure supporting the environmental, energy, transportation, and information and communications technology industries. For the purposes of this complementarities study, the focus of transportation infrastructure will be narrowed to the following subsectors: road, rail and port engineering and construction services; urban transit equipment (i.e. rolling stock); and intelligent transport services.
Canadian companies have a long history of providing solutions to enable the movement of goods and people over large distances. Canada’s reputation for excellence in this sector is exemplified by its continued success in providing innovative products and services to local and international customers. China invests more than any other country in transportation infrastructure. Large-scale investments in the sector have been required in recent years to keep up with robust economic growth, rapid urbanization and increased motorization. Also benefiting from large investment flows and an increasingly affluent middle class, China’s aerospace manufacturing industry and air services industry have grown at an impressive rate, with the latter becoming the world’s second-largest market in just over 10 years.

The Canadian Sector

At 4.7%, Canada’s transportation infrastructure sector accounts for a considerable share of Canada’s GDP. The sector experienced 20% growth over the last decade and represented C$60 billion in 2011. The Canadian transportation infrastructure sector includes firms of all sizes, from small niche players to multinational enterprises, providing a wide range of product and service expertise. Some 4,300 Canadian firms are involved in infrastructure exports and investments internationally. The rail and urban transit industry alone supports 60,000 high-tech and manufacturing jobs and, in 2011, contributed close to C$12 billion to Canada’s economy.
Canada’s competitive strengths in engineering services support all transportation infrastructure subsectorsFootnote 22. Canadian firms are recognized for their globally competitive expertise in four key areas: high-level project management; specialized technical skills, including design; advanced levels of experience; and familiarity with, and access to, proprietary technologies. One example is Canada’s expertise in designing, developing and implementing intelligent transportation services, advanced information and communications technologies used in transportation infrastructure to manage and monitor safety standards, transportation time and fuel consumption.
Aerospace is a leading Canadian manufacturing industry, generating C$22.1 billion in revenues in 2011 (70% from manufacturing and 30% from maintenance, repair and overhaul services). Canada is home to close to 700 aerospace firms employing nearly 69,000 skilled professionals. In 2011, the aerospace manufacturing sector invested more than C$1.6 billion in research and development. The Canadian aerospace industry is largely export-focused and spans the entire production chain, from original equipment manufacturers (OEMs) to specialized services companies. Canadian companies have long-standing and demonstrated expertise in aircraft and helicopter assembly; engine and aircraft parts manufacturing; maintenance repair and overhaul; avionics; landing gear; advanced composite structures and components; robotics; and unmanned vehicle systems. In 2009, Canada had significant market share in many segments of the global aerospace sector, including business aircraft (28% market share); regional jets (40%); small gas turbine engines (43%); commercial flight simulators (81%); and environmental control systems (60%). Canada is also a major supplier of landing gear (30%). Canada’s competitive strengths have made Montréal the world’s third-largest aerospace cluster after Seattle and Toulouse.
Canadian small and medium-sized enterprises (SMEs) play an important role in the transportation infrastructure and aerospace sectors. SMEs offer new product ideas, low overhead costs and specialized knowledge that help multinational enterprises increase overall productivity, mitigate risks abroad and gain access to new global markets through their integration in global value chains.

The Chinese Sector

China’s rapid development and urbanization has led to unprecedented levels of investment in transportation infrastructure. In the 11th Five Year Plan (2006-2010), the central government planned to invest in the development of the transportation infrastructure, such as railway lines, highways, airports, maritime shipping, and the building of light trains and subway systems in megacities. In 2010, highway and waterway transportation fixed asset investment reached RMB 1.32 trillion (C$201 billion), accounting for 4.75% of total fixed assets investment that year. Highway construction investment in 2010 amounted to RMB 1.15 trillion (C$175 billion), of which RMB 686.22 billion (C$104 billion) was invested in express highway construction, and RMB 192.38 billion (C$29 billion) was invested in rural highway construction. By the end of 2010, total highway mileage had reached 4.008 million km, which included 74,100 km of express highway. National operational railway mileage totaled 91,000 km, ranking second in the world. While the 12th Five Year Plan does not identify transportation infrastructure as a strategic sector, its development will play a pivotal role in supporting other Five Year Plan goals, including reducing pollution; meeting new transport demand from the continued shift of business development to western China; adjusting to new movements of raw materials brought about by planned housing improvements; and supporting a new pattern of movement of people and finished goods as more emphasis is placed on consumption and the renewed focus on high-tech and service sectors.
China’s aerospace sector employed over one million people in 2010. Aviation Industry Corporation of China (AVIC), a newly merged state-owned enterprise, is China’s largest aerospace manufacturing employer and has the stated objective to make RMB 1 trillion (C$153.1 billion) in revenue by 2017. China is engaged in a wide variety of partnerships with foreign aerospace OEMs that range from parts manufacturing on a subcontracting basis to final assembly of foreign aircraft and joint development of aircraft and aircraft parts for the domestic market and global exports. As part of the 11th Five Year Plan, which called for the development of a large aircraft, China undertook a major reorganization of its aerospace manufacturing sector. Right now, China is gradually promoting the opening of its low-altitude airspace by creating opportunities for general aviation aircraft, such as helicopters, turboprops and business jets. While production for regional and long-haul aircraft takes place in China, domestic manufacturers have yet to develop or scale manufacture the subsystems to these aircraft, and therefore currently rely heavily on U.S. and EU-based suppliers. Import and introduction of aircraft are subject to government approval.

Bilateral Trade Patterns

From the commodities and equipment used in the construction process to the architectural, engineering and construction services required to plan, design and build a project, transportation infrastructure development has important and positive implications for goods and services trade and investment flows. The correlation between China’s large-scale investment in infrastructure and Canada’s export of commodities, machinery and equipment and construction-related services (including engineering) is positive. This has led not only to an increase in export volumes, but also to higher prices, since increased Chinese demand has affected commodity prices worldwide. Canadian infrastructure projects have also sourced machinery and attracted investment from China, albeit on a smaller scale. However, the complexity of global value chains and the integrative nature of commercial flows in this sector make it difficult to accurately measure the level of trade and investment.
For the purposes of this study, the significance of trade flows in goods (i.e. commodities, machinery) will be primarily addressed in sectors in which these goods originate (i.e. natural resources and manufacturing). Infrastructure-related services are also covered in the Services sector profile, but a special mention here is warranted, as complementarities exist. Two-way trade in architectural and engineering services has grown in recent years, a reflection of Canada’s strength in engineering services. For its part, China offers engineering services on partnership infrastructure projects undertaken in Canada.
Experts agree that investments in trade-related infrastructure are essential to growing trade and attracting foreign direct investment. Canada has adopted an integrated approach to these investments with a national plan on strategic gateways and trade corridors. Designed to improve the efficiency and reliability of transportation systems that serve Canada’s most important opportunities in global commerce, the Asia-Pacific Gateway and Corridor Initiative in particular has a distinct focus on trade with the Asia-Pacific region. These horizontal strategies will help facilitate new trade opportunities for both Canada and China.
With regard to aerospace, Canada exported US$12.9 billion worth of regional and business planes, helicopters and parts globally in 2011, making Canada the world’s fifth-largest exporter in this subsector, after the United States, France, Germany and the United Kingdom. China’s imports of aerospace goods from Canada in 2011 totalled US$661 million and varied highly during the last decade—a reflection of the cyclical nature of the industry—averaging US$217 million annually during that period. In 2011, China imported US$438.2 million in aircraft, US$96 million in flight simulation equipment and US$104.7 million in engines from Canada, the latter representing more than an 11-fold increase over the last decade.
Graphic Representation of Chinese Aerospace Imports from Canada by Sub-Sector (2011)
Canada’s imports from China in the aerospace sector are confined to parts. Since 2001, imports have steadily increased from US$11.4 million to reach US$128.2 million in 2011. The majority of imports are parts for turbo jets and turboprop engines.

Ongoing Cooperation

Aerospace and infrastructure have attracted high-level bilateral engagement and cooperation in recent years. In 2008, Canada and China signed an MOU on cooperation in infrastructure development that promotes two-way exchanges of information on several topics, including investment and engineering opportunities in Canada, China and other markets. The MOU is particularly focused on facilitating investment in, and development of, sustainable, efficient trade gateways and corridors across the Pacific. The MOU established a joint working group on infrastructure to promote communication and cooperation between enterprises of the two countries through seminars and visits. One of these events was the China-Canada Forum on Infrastructure held in Vancouver in 2010, which hosted nearly 70 companies from both countries.

As for the aerospace sector, the two countries signed an MOU in 2009 to promote cooperation on civil aviation projects, investment, and trade and technical exchanges. Building on this renewed level of cooperation, 2011 saw Ministerial-level engagement on the promotion of cooperation in civil aviation and, under the auspices of the Canada-China Joint Committee on Science and Technology, civil aviation representatives from both countries met for the first time to discuss collaboration in R&D and facilitate links between Canadian firms and Chinese organizations. In addition to government initiatives, a number of Canadian and Chinese firms have signed MOUs on long-term strategic cooperation.

Bilateral Challenges

Transportation infrastructure projects often generate large trade flows in goods, given the complexity and scale of business activities. No major trade barriers exist between Canada and China for the goods typically in high demand for projects in the sector (e.g. commodities). However, SMEs that commercialize machinery and technologies have concerns pertaining to intellectual property rights, which would require further bilateral cooperation to be addressed. Another challenge exists for Canada and China in finding common ground on engineering services, including facilitating the cross-border trade of services and commercial presence issues. Challenges exist at the regulatory level with inconsistent professional licensing requirements in China from project to project, and limitations on operating wholly foreign-owned services companies. These barriers currently prevent the bilateral commercial relationship from reaching its full potential for both consumers and exporters.

In aerospace, there are two specific measures that limit the trade in aircraft and parts. One is tariffs and the uneven application of value-added tax (which when added together can be significant) on imported regional aircraft. The other is limits on the type of business agreements available to foreigners wanting to participate in some aerospace programs, especially in high-technology areas such as advanced materials and flight control systems. These limitations may narrow the commercial terms under which companies can operate effectively in this sector and create concerns among firms that are uncomfortable with requirements to share their intellectual property.

In addition, the ability of aircraft producers to penetrate foreign markets relies heavily on the trust and confidence between aviation authorities to readily accept or recognize each other’s approvals through safety agreements that facilitate the import and export of products and services. In light of the cooperation required on joint projects to sell aircraft to domestic and third-country markets, a noted area of growth, continued dialogue can help ensure that future aircraft deliveries are supported by both the Canadian and Chinese safety regulatory agencies.

Complementarities and Opportunities for Growth

Canada and China are already cooperating in the aerospace and transportation infrastructure sectors and offer each other complementarities that could enable both to benefit from increased engagement. For transportation infrastructure, three areas of mutual interest stand out:
  • 1. safer transportation systems;
  • 2. third-market opportunities; and
  • 3. development of gateways and corridors, and particularly Canada’s Asia-Pacific Gateway and Corridor.
China’s State Council recently identified safety and quality of transportation infrastructure as a top priority for the country’s major upcoming projects, with a focus on adopting high-tech equipment to assist with the management of railway operations. According to the State Council, a strict mechanism for transport safety supervision and quality management will be established in coordination with the 12th Five Year Plan. Canada’s expertise and reputation in intelligent transport services could serve China’s growing demand for related technologies and services. Canada has over 185 firms operating in the intelligent transport services subsector that could provide innovative solutions.
There is a growing market for engineering services in both Canada and China. Opportunities exist to increase bilateral engineering services trade in each other’s markets, especially if some of the regulatory challenges are addressed. Moreover, engineers from Canada and China could also explore further collaboration on transportation infrastructure projects in third markets. Recent commitments by governments in Organisation for Economic Co-operation and Development countries and other emerging markets to invest heavily in infrastructure development suggest that the international market will be a major source of demand for Canadian and Chinese firms. China’s experience in East Asia and other emerging markets, together with Canada’s technology and services, could form the basis of a strong partnership for the development of transportation infrastructure worldwide.
In terms of transportation infrastructure development, Canada’s Asia-Pacific Gateway and Corridor presents opportunities to boost commerce and facilitate global supply chains between North America and Asia. This initiative is advancing measures to increase Canada’s share of North America-bound container imports from China, reduce transportation costs for Chinese exporters to the North American market, and improve the efficiency and reliability of the Gateway for Canadian and North American exports to China and other Asian markets. Additional routing capability is available through Canada’s Atlantic Gateway and Trade Corridor, where Halifax is the closest North American port to Suez and onward to Asia.
The aerospace sector is expected to see strong global growth over the coming years. The International Air Transport Association anticipates that the number of air travellers will grow to 3.3 billion by 2014, a 32% increase over 2009. Thousands of aircraft will be needed in the coming decades to meet rising demand, replace fleets of aging and inefficient aircraft, and respond to increasing environmental concerns. This global expansion represents significant opportunities for Canada’s export-oriented aerospace industry, especially in the areas of regional and business aircraft, helicopters, parts (engines, landing gear, structural assemblies and avionics), and services (training as well as maintenance, repair and overhaul (MRO)).
China is currently increasing the capacity of its air travel system to meet the needs of its expanding economy and increasingly affluent and urban middle-class population. Air travel is expected to grow by nearly 8% per annum through 2028, and during that period China will have to purchase close to 3,800 aircraft and 3,000 civil helicopters. As it expands its fleet and continues to maintain its aging aircraft, there will also be increased demand for MRO. The Civil Aviation Administration of China predicts that between now and 2020 China will need around 2,500 new pilots each year. On the manufacturing side, China aims to move from an OEM manufacturing hub to a higher-end industry leader by 2020.
With its world-leading technology, research and development capacity, diversified manufacturing, global marketing and service networks, and sophisticated education and flight training, Canada is well positioned to benefit from these opportunities, while China offers the Canadian aerospace industry access to an array of quality inputs and logistical channels to serve the burgeoning Asian aerospace sector. Additionally, since China’s regulatory system is still developing, Canada’s internationally recognized regulation can be of use to China as it seeks to establish a system commensurate with the size of its aerospace sector.

5. Conclusions

Following the June 2010 meeting between Canadian Prime Minister Stephen Harper and Chinese President Hu Jintao, officials from both countries jointly undertook a study to provide an analytical basis on which to evaluate potential economic complementarities in a selected range of sectors. The study’s completion helps to set the stage for the two countries to take the next step: the launch of exploratory discussions on further deepening our trade and economic relations, as announced by the two leaders during Prime Minister Harper’s most recent visit to China in February 2012.
This study demonstrates that international trade is a key contributor to the prosperity of the Canadian and Chinese economies. Yet trade and investment flows between the two countries represent a relatively small proportion of each nation’s overall international economic activity. This is an important indication of the untapped potential for further growth in the relationship.
In examining the two countries’ production and export strengths, demand and import characteristics, growth opportunities and bilateral challenges in seven sectors of interest, the study identifies a number of important complementarities. It also points out the need to address certain challenges to best take advantage of these complementarities.
Natural resources and agricultural production are two particularly notable areas in this regard. Canada is rich in both sectors, including in key commodities essential to China’s future growth and development. While China also has considerable natural resource and agricultural wealth, domestic resources cannot meet the needs of its 1.34 billion people and rapidly expanding economy. China therefore offers Canadian exporters a large and rapidly growing market. As a reliable source of high-quality production, Canadian supply can help to mitigate inflation pressures in key areas such as food, thus enhancing the quality of life of the Chinese people. Canadian businesses can also contribute new technologies and expertise to support the sustainable development of Chinese resources and agriculture. At the same time, China is an increasingly important source of investment capital for further developing Canada’s abundant resources, and is itself a competitive agricultural exporter.
While these traditional areas of mutual interest will continue to be important, emerging sectors also have great potential for expansion. These new areas are evident in China’s plans to aggressively pursue clean energy options and address environmental and social challenges, while developing key manufacturing, transportation and aerospace services sectors. In each of these areas, Canadian businesses can provide advanced technology and leading product and services solutions. For its part, China can provide inputs for advanced materials and equipment that will help Canadian producers remain competitive.
As both traditional and emerging areas of mutual interest become increasingly connected through global value chains, Canada and China will also be well placed to pursue opportunities in third markets together.
Taking advantage of economic complementarities also entails addressing impediments to trade. As with any strong and growing trading relationship, challenges and barriers exist. The study identifies some important areas for potential improvement, including the clarity and predictability of the Chinese and Canadian regulatory environments; complex sanitary and phytosanitary measures; differences in national standards, and in technical and certification requirements; the application of tariffs; and the protection of intellectual property rights, which is especially relevant for small and medium-sized enterprises. It is important to acknowledge that China’s intellectual property protection framework has advanced greatly since the country’s World Trade Organization accession in 2001. Further improvements in this and the above-mentioned areas would enhance business opportunities in both economies.
Since the leaders met in June 2010, the bilateral trade and investment relationship has continued to gain momentum, with trade and investment expanding rapidly and the Chinese and Canadian governments taking steps to facilitate this growth through government-to-government agreements and dialogue. During a return visit by Prime Minister Harper to China in February 2012, the two sides set the foundation for an even stronger investment relationship by announcing the conclusion of substantive negotiations of the Canada-China Foreign Investment Promotion and Protection Agreement (FIPA). The leaders also reached an agreement to facilitate the export of Canadian uranium to China, greatly supporting clean energy development. These and other efforts to support and manage our bilateral economic relations are examples of the leadership required to build a rules-based economic environment in which our businesses and citizens can prosper.

Although this complementarity study is limited to several key economic sectors, it speaks to the enormous growth in bilateral trade and investment in recent years, and to our countries’ increasing potential to maximize our economic development. The Canadian and Chinese governments should continue to deepen and strengthen our bilateral trade and investment ties through appropriate bilateral instruments to ensure that Chinese and Canadian citizens can continue to build a prosperous and sustainable future.

Annex 1: Snapshot of the Canadian and Chinese Economies (2011, US$ billion where applicable)


CanadaChina
Population (million)34.51,340.9Footnote *
GDP (billion, current prices)1,737.87,296.4
Real GDP Growth (2001-2011 average annual, %)1.810.5Footnote **
Per Capita GDP (current prices)50,392.74,640.6Footnote *
Primary Agriculture (% share of GDP)1.810.1
Manufacturing (% share of GDP)12.840.1
Services (% share of GDP)71.643.1
Total Merchandise Exports (with the world)452.71,899.3
Total Merchandise Imports (with the world)451.01,741.4
Total Services Exports (with the world)74.8171.2Footnote *
Total Services Imports (with the world)99.6193.3Footnote *
Trade to GDP Ratio (2001-2010 average, %)70.358.3
Direct Investment Abroad (Stock)(all countries)673.1382.3
Foreign Direct Investment (Stock) (all countries)597.41167.1
Current Account Balance-48.3305.4Footnote *
Average Agricultural Tariff (%)Footnote ***11.315.6
Average Non-Agricultural Tariff (%)Footnote ***2.68.7
Sources: Statistic Canada, National Bureau of Statistics of China, Global Trade Atlas, World Trade Organization











Footnotes

Note *
2010
Note **
2001-2010 average
Note ***
Simple average of MFN (most-favoured-nation) applied tariffs, 2010

Top five merchandise exports to the world (2009-2011)

Canada

  1. Mineral fuel and oil (HS27)
  2. Motor vehicle (HS87)
  3. Nuclear reactors, boilers and machinery (HS84)
  4. Precious stones, metal and jewellery (HS71)
  5. Electric machinery (HS85)

China

  1. Electric machinery (HS85)
  2. Nuclear reactors, boilers and machinery (HS84)
  3. Apparel articles and accessories (HS61-62)
  4. Optical and medical equipment (HS90)
  5. Furniture (HS94)

Top five merchandise imports from the world (2009-2011)

Canada

  1. Nuclear reactors, boilers and machinery (HS84)
  2. Motor vehicle (HS87)
  3. Mineral fuel and oil (HS27)
  4. Electric machinery (HS85)
  5. Plastics and articles thereof (HS39)

China

  1. Electric machinery (HS85)
  2. Mineral fuel and oil (HS27)
  3. Nuclear reactors, boilers and machinery (HS84)
  4. Ores, slag and ash (HS26)
  5. Optical and medical equipment (HS90)
Source: Global Trade Atlas (Canadian and Chinese statistics).

Annex 2: Canada-China Trade, Investment and Related Consultative and Cooperative Mechanisms

Joint Committees, Working Groups and Dialogues

  • Canada-China Strategic Working Group
  • Canada-China Joint Economic and Trade Commission (1973), which oversees four working groups:
    • Trade Remedies Working Group;
    • Joint Working Group on Cooperation in Infrastructure Development;
    • Joint Working Group on Environmental Protection and Energy Conservation; and
    • Economic Partnership Working Group.
  • Canada-China Climate Change Working Group
  • Canada-China Cooperation in Industrial Relations and Labour Standards
  • Canada-China Cultural Dialogue
  • Canada-China Financial Sector Policy Dialogue
  • Canada-China Forestry Cooperation Joint Working Group
  • Canada-China Joint Agriculture Committee
  • Canada-China Joint Committee on Environmental Cooperation
  • Canada-China Joint Science and Technology Committee
  • Canada-China Joint Working Group on Energy Cooperation
  • Canada-China Mineral Resources Cooperation Dialogue
  • Canada-China Nuclear Energy Cooperation Dialogue
  • Canada-China Policy Committee on Health
  • Canada-China Trade and Economic Cooperation Forum

Agreements, Memorandums of Understanding and Other Arrangements

2012

  • Supplementary Protocol to the Nuclear Cooperation Agreement and the Protocol Administrative Arrangement
  • Canada-China Foreign Investment Promotion and Protection Agreement: conclusion of the substantive negotiations
  • Canada-China Scholars’ Exchange Program (1973, renewed in 2012)
  • Memorandum of Understanding between Parks Canada and the People’s Republic of China’s State Forestry Administration on Protected Areas and Parks
  • Memorandum of Understanding between the Department of Natural Resources of Canada and the Academy of Sciences of the People’s Republic of China Concerning Cooperation in Sustainable Development of Natural Resources
  • Memorandum of Understanding between the Department of Natural Resources of Canada and the National Energy Administration of the People’s Republic of China Concerning Cooperation in the Field of Energy (2001, renewed in 2006 and 2012)
  • Memorandum of Understanding between the Department of Natural Resources of Canada and the National Development and Reform Commission of the People’s Republic of China on Building the Dialogue Mechanism for Cooperation on Mineral Resources (2009, renewed in 2012)
  • Memorandum of Understanding between the Department of Natural Resources of Canada and the Ministry of Housing and Urban-Rural Development of the People’s Republic of China on Cooperation in the Technology Development of Eco-Cities in China

2011

  • Agreement between the Government of Canada and the Government of the People’s Republic of China on Air Transport (2005, expanded in 2011)

2010

  • Agreement between the Canadian Securities Regulators, the China Banking Regulatory Commission, the China Insurance Regulatory Commission and the China Securities Regulatory Commission under the People’s Republic of China’s Qualified Institutional Investor Program
  • Canada-China Approved Destination Status designation
  • Memorandum of Understanding between the Department of the Environment of Canada and the Ministry of Environmental Protection of the People’s Republic of China on Environmental Cooperation
  • Memorandum of Understanding between the Department of Natural Resources of Canada, the Government of British Columbia and the Ministry of Housing and Urban-Rural Development of China to Promote Wood-Frame Construction as a Means of Improving Energy Efficiency in China’s Construction Sector
  • Memorandum of Understanding between the Ministry of Agriculture and Agri-Food of Canada and the Ministry of Agriculture of the People’s Republic of China on Cooperation in the Field of Agriculture and Allied Sectors

2009

  • Memorandum of Understanding between the Department of Agriculture and Agri-Food of Canada and the Ministry of Education of the People’s Republic of China on Scientific and Technical Cooperation and Personnel Training
  • Memorandum of Understanding between the Department of the Environment, the Department of Foreign Affairs and International Trade and the Department of Natural Resources of Canada and the National Development and Reform Commission of the People’s Republic of China on Climate Change Cooperation
  • Memorandum of Understanding between the Department of Foreign Affairs and International Trade of Canada and the National Department and Reform Commission of the People’s Republic of China on Collaboration in Civil Aviation and Cooperation in Trade Logistics
  • Memorandum of Understanding between the Department of Natural Resources of Canada and the State Forestry Administration of the People’s Republic of China on Collaboration in the Field of Forestry (1998, renewed in 2009)
  • Memorandum of Understanding on Cultural Cooperation
  • Protocol Amending the Agreement between the Government of Canada and the Government of the People’s Republic of China on Maritime Transport
  • Memorandum of Understanding between Transport Canada and the National Development and Reform Commission of the People’s Republic of China on Trade Logistics Cooperation

2008

  • Memorandum of Understanding between the Department of Foreign Affairs and International Trade of Canada and the Ministry of Commerce of the Government of the People’s Republic of China on Cooperation in Infrastructure Development

2007

  • Agreement for Scientific and Technical Cooperation between the Government of Canada and the Government of the People’s Republic of China
  • Memorandum of Understanding between the Department of Transport of Canada and the Ministry of Communications of the People’s Republic of China on Technical Cooperation in Highway and Waterway Transportation











Footnotes

Footnote 1
Goods only. According to Canadian statistics.
Footnote 2
Goods only. According to Chinese statistics, and includes the European Union (EU) and Association of Southeast Asian Nations (ASEAN) as trading blocs.
Footnote 3
Data in this section are sourced from Statistics Canada and the National Bureau of Statistics of China.
Footnote 4
Ratio calculated over the 2001-2010 period.
Footnote 5
According to Chinese statistics, includes the EU and ASEAN as trading blocs.
Footnote 6
Latest year of data available from Statistics Canada.
Footnote 7
Only Canadian statistics were used for data on services trade by category, as Chinese statistics were unavailable.
Footnote 8
Statistics Canada estimates the stock of Canadian FDI in China to be valued at US$4.4 billion.
Footnote 9
Due to definitional issues, it is difficult to paint a complete portrait of the cleantech sector. As an example, in economic data, it is difficult to distinguish between regular water infrastructure projects and those that use, in part or in whole, cleantech solutions. Employment figures from ECO Canada.
Footnote 10
According to a 2011 Canadian Clean Technology Industry Report prepared by Analytica Advisors.
Footnote 11
Ibid.
Footnote 12
Source: World Bank, International Trade and Climate Change, 2008.
Footnote 13
Source: Roland Berger Strategy Consultants, commissioned by World Wildlife Fund, Clean Economy, Living PlanetBuilding Strong Clean Energy Technology Industries, 2009, page 8.
Footnote 14
China’s Seven Strategic Industries in the 12th Five Year Plan are energy conservation/environmental protection, renewable energy, renewable energy vehicles, next-generation informatics, biotech, high-end equipment manufacturing, and new materials.
Footnote 15
The Conference Board of Canada, Canada's Machinery Manufacturing Industry Profile, Spring 2011.
Footnote 16
Statistics Canada, Survey of Innovation and Business Strategy, 2009.
Footnote 17
Processing trade refers to the business activity of enterprises importing all or part of the raw and auxiliary materials, parts, components, and packaging materials, and re-exporting the finished products after processing or assembly.
Footnote 18
Asia Pacific Foundation of Canada, China Goes Global 2011.
Footnote 19
Tariffs will remain on made-up textile products (e.g. finished textile goods such as carpets, table linens, packing bags and drapes).
Footnote 20
Enterprises with annual main business revenues of RMB 20 million and above, according to the National Bureau of Statistics of China.
Footnote 21
Enterprises with annual main business revenues of RMB 20 million and above, according to the National Bureau of Statistics of China.
Footnote 22
For additional information, please see the Services sector profile.
http://www.international.gc.ca/trade-agreements-accords-commerciaux/agr-acc/china-chine/study-comp-etude.aspx?lang=eng
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Rising demand for seafood will keep Nova Scotia exports growing in 2015

(HALIFAX) – April 30, 2015

Nova Scotia’s agri-food exports are projected to see a third year of double-digit growth in 2015, according to Export Development Canada (EDC).
Solid recovery in the US, higher live lobster prices and increased diversification of sales to emerging markets will power the sector to 22 per cent growth this year.
“Economic recovery in the U.S. means consumers are dining out more and buying pricier menu items,” says Peter Hall, Chief Economist, EDC. “Nova Scotia live lobster is a hot commodity, especially for big cities in the US Northeast.”
The strength in the agri-food sector, combined with increased investment in the auto sector, will help drive the province’s total export growth to 7 per cent.
The growing middle class in Asian countries has led to increased demand for seafood, and helped to diversify the province’s export destinations. “Seafood exports outside of the U.S. are growing rapidly. This is quickly becoming one of the country’s more diversified export sectors,” says Hall.
Canada's free-trade agreement with South Korea, ratified in January, is also expected to increase shipments to East Asia.
Seafood exports aren’t the only good-news story for the province. Last year's large investment by Michelin, together with investments by other manufacturers, will see auto sector exports grow by 14 per cent this year.
“Industrial demand in the U.S. is going to be a major driver of global economic growth in 2015,” said Hall. “Our neighbours to the south are running out of manufacturing capacity. This will see more industrial investment coming to Canada, and is a good opportunity for small- to medium-sized Canadian companies to begin exporting or expand their U.S. client base, to make that first jump into exporting.”
Other Nova Scotia industries that will benefit from increased investment are aerospace and the biochemicals sector. While the overall outlook for Nova Scotia is positive, the energy sector will be hit by a sharp drop in activity.
“The impact of oil prices is being felt across the country, and Nova Scotia is no exception,” said Hall. “Energy exports in Nova Scotia will see a significant drop this year. However, the outlook for other sectors is rescuing the bottom line.”
EDC is Canada’s leading provider of small business financing and insurance for companies with sales or business outside of Canada. EDC’s economics team is considered to be among Canada’s leading trade experts, who share their knowledge freely with Canadian companies to help them grow their international sales and manage the associated market risks.

EDC’s semi-annual Global Export Forecast addresses the latest global export conditions including perspectives on interest rates, exchange rates as well as export strategies to help Canadian companies minimize risk. It also analyzes a range of risks for which exporters should be prepared.

About EDC


EDC is Canada’s trade finance agency, providing financing and insurance solutions locally and around the world to help Canadian companies of any size respond to international business opportunities. As a profitable Crown corporation that operates on commercial principles, EDC works together with private and public-sector financial institutions to create greater capacity for Canadian companies to engage in trade and investment.
For more information about how we can help your company, call us at
1-888-434-8508 or visit www.edc.ca.

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Spokesperson

Phil Taylor
Export Development Canada
(613) 598-2904
ptaylor@edc.ca 


  http://www.edc.ca/EN/About-Us/News-Room/News-Releases/Pages/gef-ns-spring-2015.aspx  

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Canada’s Potash Industry








Backgrounder
Potash is a generic term used to describe a variety of minerals and manufactured chemicals containing potassium, a basic nutrient for plants. Potash is a limited resource that is found in only a few places around the world.
Canada has 46 percent of global potash reserves. A significant portion of these reserves are found in the Prairie Evaporite Deposit, which lies beneath the southern plains of Saskatchewan. Canada also produces 32 percent of the mineral’s total global production, making it the world’s largest potash producer and exporter.
In 2011, Canada exported $6.7 billion worth of potash to countries with either agriculture-based economies or large agricultural sectors such as the United States, China, Brazil and India.
The potash industry employs 5,041 Canadians. There are 10 potash mining and processing operations in Canada; nine are located in Saskatchewan. The projected provincial royalty revenues from potash are expected to reach $705 million in the current fiscal year, an increase of $254 million from the previous year.
Growing Demands
Global demand for potash is expected to grow in the medium term due to an increasing demand for food and biofuels. In order to capitalize on this trend, potash producers are expanding their production capacity. These significant investments will not only create future economic opportunities and benefits for both Saskatchewan and Canada, but will also generate an immediate boost to the local economy by creating jobs in areas such as construction and service industries.
One new potash mine is currently under construction in Saskatchewan, and several other projects have received regulatory approval or are undergoing environmental assessment. The Government of Canada’s Responsible Resource Development (RRD) plan will streamline the environmental process review of future potash projects, thereby enabling Canada to capitalize on the ever-growing demands for the mineral.
Cory Potash Mine
Potash Corporation of Saskatchewan Inc. (PotashCorp) is the world’s largest fertilizer company, accounting for about 20 percent of global production capacity.
PotashCorp is one of three companies operating in Canada. Based in Saskatoon, it is the world’s largest publicly owned potash producer with six Canadian operations. PotashCorp’s potash operations employ 2,520 people, including 499 at the Cory potash mine.
Cory is a conventional underground mine operating at 1,021 metres below the surface. Once the raw potash ore is brought above ground, it is processed and turned into red granular and standard potash for use in fertilizer.






Media may contact: 

Carly Wolff
Press Secretary
Office of the Minister
Natural Resources Canada
613-996-2007
or
Media Relations
Natural Resources Canada
Ottawa
613-992-4447
 http://www.nrcan.gc.ca/media-room/backgrounders/2012/3275   



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Our Scottish brothers and sisters know Nova Scotia has the best Lobster on the planet and trust in our fisheries which have a long, long history of the finest fishers and finest fish.... this is soooooo incredible for our Nova Scotia and our Canada..... yessss!

NOVA SCOTIA-  

Clearwater Seafoods to buy U.K.’s largest producer of wild shellfish

REMO ZACCAGNA STAFF REPORTER
 October 9, 2015 - 10:14am
 October 9, 2015 - 8:16pm  

Clearwater Seafoods Inc. has a $195-million deal to acquire the United Kingdom’s largest producer of wild shellfish.
Bedford-based Clearwater announced the deal with Scotland’s Macduff Shellfish Group Ltd.on Friday. The transaction is expected to close by the end of the month.
The purchase price is C$187 million, including a cash payment of approximately $141 million. The Nova Scotia company is also assuming almost $8 million in seasonal working capital debt.
Further payments may be made in the future, depending on Macduff’s performance, Clearwater said.
In an interview, Clearwater CEO Ian Smith called the deal “transformational” for the company.
“It’s pretty exciting for us. This is a company that we’ve been getting to know over the last few years, and once the stars aligned the deal came together pretty quickly. We’re thrilled about the future potential of the combination of these companies,” he said.
It’s also a historic deal, he added.
“You would need to go back farther in history than we’ve been able to find, but to our knowledge, this may be the biggest acquisition by a Canadian harvester of a foreign harvester with licenses and permits,” Smith said.
The Scottish company, which is also one of Europe’s largest seafood companies, is expecting sales of C$103 million this fiscal year.
Macduff is privately owned by the Beaton family and Change Capital Partners equity fund.
The Bedford company said the deal will expand its supply of wild seafood by 20 per cent. The company will gain access to over 6.7 million kilograms of shellfish, including scallops, langoustine, whelk and crab in the key European market.
Macduff has Europe’s largest scallop fishing fleet, owning 14 vessels, two processing plants in Mintlaw and Stornoway, and employs more than 400 people during peak periods.
“Because Macduff has primary and secondary processing facilities that are located in the U.K., we see lots of potential for synergy with the use of those operations,” said Smith, noting that Macduff harvests king scallops, similar to the Canadian sea scallops that Clearwater harvests.
“And, in fact, similar to the challenge that we have is they have much more demand than they have supply, and they were actually purchasing Canadian scallops from us to augment their own supply of U.K. scallops to service all their scallops,” Smith said.
The companies are in the midst of putting a together a cross-functional integration team, Smith said, with a view to begin implementing its plans early in 2016.
Clearwater and Macduff have had a working relationship for three years, as executives on both sides got to know each other, a time which Smith said his company was “very choosy and particular” in finding the right acquisition target.
“We’ve been on the record that, really for almost the last two and a half years, we’ve been looking for an acquisition, we were looking for complementary businesses with similar species, and we were also looking for companies that had very strong access to the resource,” Smith said.
“We didn’t want to just be a buyer or a processor, we wanted to buy another harvesting company that’s vertically integrated and looks a lot like us but that complements what we do best, and we found one.”
The deal is also expected to add 17 cents per share to Clearwater’s adjusted earnings in 2016.



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